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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
41

CSR společnosti PRVNÍ CHODSKÁ s.r.o. / CSR of the company PRVNÍ CHODSKÁ s.r.o.

Zábranská, Tereza January 2013 (has links)
The object of my diploma thesis "CSR of the company PRVNÍ CHODSKÁ s.r.o." is to analyse current CSR activities of this company and to find out how the public (employees and clients) are aware of these CSR activities. In the theoretical part, I characterised CSR, its basic fields and benefits, CSR assessment methods, CSR implementation and its communication by big companies or organizations such as European Union or IKEA by means of economic literature and specialised internet links. The practical part introduces the company PRVNÍ CHODSKÁ s.r.o. first of all briefly from the point of view of its business branch and then I analyse CSR activities and its communication organised by this company more in details. In this part, there is also a chapter about awards PRVNÍ CHODSKÁ won for its CSR activities and projects. In the end of the practical part, there is an analysis gained with a field research. Namely there are three questionnaires: questionnaire on CSR knowledge of PRVNÍ CHODSKÁ employees, questionnaire on CSR knowledge of PRVNÍ CHODSKÁ clients and last but not least questionnaire on satisfaction of PRVNÍ CHODSKÁ employees.
42

Komunikační strategie ve vazbě na CSR ve firmě THIMM Obaly, k.s. / Communication Strategy Regarding to CSR in THIMM Obaly Company

Deutschová, Veronika January 2014 (has links)
This diploma thesis gives a comprehensive survey of the CSR concept in corporate strategy in the limited partnership company THIMM Obaly. Theoretical bases are included. The existing communication level of CSR activities is analyzed and evaluated for the purposes of this thesis. The end result represents proposal of communication strategy that make CSR more efficient to the company benefit.
43

Rewarding Corporate Social Responsibility (CSR) Through CSR Communication: Exploring Spillover Effects in Retailer Private Brands and Loyalty Programs

Hwang, Jiyoung 17 December 2010 (has links)
No description available.

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