Abstract Customers are the main reason behind every companies’ survival in the market. And winning their interest has now become the concern for company owners and managers as well. However, many factors can affect the customer's satisfaction in the marketing environment. Among the determinants, service quality takes the most substantial part. Many Scholars have also identified the underlying relationships between these two constructs. Notably, the perception-expectation gap is a useful cue to determine their link. Thus, this research mainly relies on uncovering the customer's perception of service quality. As a result, the study is conducted in one of the biggest chain restaurant named Pizza Hut. And the author chooses the research location to be in Uppsala. Purpose This study has a two-fold research purpose in that it aims at measuring the perception of customers in the restaurant industry and examining the validity of DINESERV in Sweden's cultural context. Design/Methodology/approach The author has employed a convenience sampling technique to conduct the research and pre-developed questionnaires from the so-called DINESERV instrument. Additionally, factor analysis and Cronbach's alpha were used to check the validity and reliability of the model, respectively. The gap score was also computed using the means. Then finally, a spearman's correlation coefficient was calculated to test the strength of the relationship between the customer's satisfaction and service quality dimensions. Finding The analysis carried out proved that DINESERV is a valid instrument to measure customer's perception of service quality in Sweden's cultural context. Besides, the correlation between service quality dimension and customer satisfaction were validated using a spearman's rho. Lastly, the result from the gap score indicates that the two dimensions (i.e., responsiveness & reliability) were perceived as inferior by the customers. Research implications The theoretical finding suggests that DINESERV is the right instrument to measure the service quality of restaurants in Sweden's context. And the practical implication approves that pizza hut in Uppsala has two inferior dimensions that need continuous improvement. Lastly, the demographic characteristics of the respondents show that most of the customers are categorized under the younger age group (i.e., 18-36), and this information can be used for marketing purposes by the company. Key Words – DINESERV, Service quality, Customer satisfaction, Restaurant

This dissertation studies the potential paradoxical effects of alliance participation. Over the past two decades, alliance participation has become a popular firm strategy to obtain benefits that are difficult for a firm to obtain on its own. Yet, as firms increasingly participate in alliances, boundedly rational managers may not effectively manage all aspects of alliances to achieve intended alliance outcomes. Paradoxically, alliance participation may cause harm to the participating firms. To unveil an alliance paradox, this dissertation first examined the relationships between alliance portfolio attributes (i.e., alliance portfolio size, multilateral alliances, alliance partner country diversity, and alliance type) and customer service quality in the U.S. airline industry. Further, I examined whether alliance experience moderates the relationships between alliance portfolio attributes and customer service quality. Altogether, five hypotheses were tested. This dissertation relied exclusively on the longitudinal quarterly data of nine U.S. major airlines over a 20-year period between 1988 and 2007 that include Alaska Airlines, American Airlines, America West, Continental, Delta, Northwest, Southwest, United Airlines, and U.S. Airways. Data pertaining to alliance variables were collected from the Securities Data Company (SDC) database. Quarterly service quality data pertaining to customer complaint, mishandled baggage, on-time arrival, and involuntary denied boarding were collected from the Air Travel Consumer Report published by the U.S. Department of Transportation (DOT). To detect the temporal effects of alliance portfolio attributes on service quality, a three-month lag was created between the alliances data and the service quality data. The results show that although the relationship between alliance portfolio attributes and service quality seems to be more complex than initially proposed, the overall finding confirms the existence of an alliance paradox in that increases in alliance portfolio size, partner country diversity and channel-dominated alliances (versus backward competitor-dominated alliances) are associated with decreases in certain key dimensions of service quality. This dissertation seeks to make several important contributions. First, by exploring the alliance paradox, this dissertation attempts to demonstrate that despite the anticipated alliance benefits such as cost reduction or revenue enhancement, managers need to be aware of the cost of alliance participation with respect to customer service quality, which has paramount impact on firm performance. Second, this dissertation also contributes to services marketing literature by investigating alliance portfolio attributes as antecedents of service quality. Third, this dissertation investigates whether firm-level alliance experience moderates the relationship between alliance portfolio attributes and service quality.

No description available.

No description available.

No description available.

No description available.

The concept of involving the public in the development of transportation solutions was built in the Federal-Aid Highway Act of 1956, the legislation that authorized the construction of the Interstate Highway System. Better plans, transparent process, and public support are some of the benefits that road managers can obtain by educating and involving the general public. During the last two decades the volume of research performed related to the topic of customer-driven highway maintenance suggests an increasing level of interest in the field. Most research concentrates on gathering information from road users to assess the performance level of highways. However, public opinion can also be collected for measuring the quality of the service delivered by maintenance units. Assessing product and service delivery performance is important for determining the overall performance of highway maintenance programs. The present study examines the relationship between road users' overall perceptions of the quality of highway maintenance services and the variables that define the highway maintenance service quality domain. The results of the study indicate that two service dimensions, Safety and Reliability, explain about half of the variance in overall perceptions of highway maintenance service quality. The procedures developed for the study provide an initial step for further improvement of the highway maintenance service quality measurement. / Ph. D.

The purpose of this dissertation intends to discover as well as categorize safety concern reports in online reviews by using key terms prevalent in sub-categories of safety concerns. This dissertation extends the literature of semi-automatic text classification methodology in monitoring and classifying product quality and service concerns. We develop various text classification methods for finding key concerns across a diverse set of product and service categories. Additionally, we generalize our results by testing the performance of our methodologies on online reviews collected from two different data sources (Amazon product reviews and Facebook hospital service reviews). Stakeholders such as product designers and safety regulators can use the semi-automatic classification procedure to subcategorize safety concerns by injury type and narrative type (Chapter 1). We enhance the text classification approach by proposing a Risk Assessment Model for quality management (QM) professionals, safety regulators, and product designers to allow them to estimate overall risk level of specific products by analyzing consumer-generated content in online reviews (Chapter 2). Monitoring and prioritizing the hazard risk levels of products will help the stakeholders to make appropriate actions on mitigating the risk of product safety. Lastly, the text classification approach discovers and ranks aspects of services that predict overall user satisfaction (Chapter 3). The key service terms are beneficial for healthcare providers to rapidly trace specific service concerns for improving the hospital services. / Doctor of Philosophy / This dissertation extends past studies by examining safety surveillance of online reviews. We examine online reviews reporting specific categories of safety concerns and contrast them with reviews not reporting these specific safety concerns. Business and regulators are benefited in detecting, categorizing, and prioritizing safety concerns across product categories. We use key terms prevalent in domain-related safety concerns for granular analysis of consumer reviews. Secondly, beyond utilizing the key terms to discover specific hazard incidents, safety regulators and manufacturers may use the extended risk assessment framework to estimate the risk severity, risk likelihood, and overall risk level of a specific product. The model could be useful for product safety practitioners in product risk identification and mitigation. Finally, this dissertation identifies the aspects of service quality concerns present in online hospital reviews. This study uses text analytics method by using key terms to detect these specific service concerns and hence determine primary rationales for patient feedback on hospital services. Managerially, this information helps to prioritize the areas in greatest need of improvement of hospital services. Additionally, generating key terms for a particular service attribute aids health care policy makers and providers in rapidly monitoring specific concerns and adjusting policies or resources to better serve patient

No / The trend towards internationalisation in many service industries has increased the need for both managers and academics to collect cross-cultural/national consumer-perceived service quality data. Failure to establish cross-cultural equivalence and to detect differences in cross-national response bias will, however, affect data comparability, may invalidate the research results and could therefore lead to incorrect inferences about attitudes and behaviours across national groups. By initially focussing on developments in the mono-cultural service quality literature, a framework is presented whereby academics and managers can assess the potential impact of these international measurement issues. Existing cross-cultural service quality literature is reviewed and the extent to which these issues are addressed is highlighted. Methods for detecting and correcting cross-national response biases are discussed.

Darbo problema: Problemą apibūdinti galima keliant klausimus, ar žirginio sporto atstovai paslaugų kokybei kelia įgyvendinamus reikalavimus ir kaip kokybė atitinka reikalavimus? Darbo objektas: žirginio sporto organizacijų teikiamų paslaugų kokybė. Darbo tikslas: įvertinti žirginio sporto organizacijų teikiamų paslaugų kokybę. Darbo uždaviniai: 1. Atskleisti ir apibrėžti žirginio sporto organizacijų teikiamų paslaugų sampratą bei klasifikaciją; 2. Atskleisti paslaugų kokybės sampratą ir esmę; 3. Išanalizuoti paslaugų kokybės vertinimo modelius bei metodus; 4. Ištirti ir įvertinti žirginio sporto organizacijų teikiamų paslaugų kokybę. Darbo metodika: 1. Mokslinės ir publicistinės literatūros bei statistinių duomenų analizė; 2. Atlikta anketinė apklausa, kuri parengta remiantis „Servqual“ metodologija; 3. Tyrime dalyvavusių respondentų nuomonių bei apklausos rezultatų sisteminimas, analizavimas, grafinis atvaizdavimas, interpretavimas. Darbo struktūra. Darbą sudaro įvadas, dvi pagrindinės dalys, išvados. Įvade atskleidžiamas nagrinėjamos temos aktualumas, iškeliamas tikslas ir jam įgyvendinti suformuluojami darbo uždaviniai. Pirmojoje dalyje apžvelgiama literatūra, nagrinėjama tema teoriniu aspektu. Antrojoje darbo dalyje pateikiamas praktinis tyrimas. Darbo pabaigoje pateikiamos išvados, naudotos literatūros šaltinių sąrašas, priedai. Darbe pateiktos 4 lentelės, 39 paveikslai, 2 priedai. Darbo apimtis – 56 (63) puslapiai. Panaudoti 47 literatūros šaltiniai. / Assessment of Service Quality in Equestrian institutions.