Mon sujet porte notamment sur l'émergence de ce que l'on peut appeler « L'euro-régionalisme » qui se développe sur le territoire de l'Union européenne et les territoires des Etats du Conseil de l'Europe. La coopération régionale européenne est confrontée au développement des structures juridiques. Le Groupement Européen de Coopération Territoriale appelée « GECT » constitue une manifestation juridique de l'évolution euro-régionale des acteurs infra-étatiques dans le cadre de l'intégration européenne, et contribue à renforcer l'identité de la citoyenneté européenne. La question de la gouvernance européenne se pose avec la montée des Groupements européens de coopération territoriale. L'instrument juridique a une nature juridique originale et spécifique qui pose également des problèmes de mise en œuvre suite à l'adoption du règlement « GECT » en 2006 et 2013. Associée à une pratique transfrontalière et un cadre juridique plus ou moins spécifique sur le sujet, les développements récents ont vu la naissance du GECT qui permettent le développement de projets communs favorisant la proximité des citoyens européens. L'institution d'un nouvel instrument juridique de la coopération intra-européenne est une nouvelle ambition de doter l'Union européenne d'un cadre de l'opération euro-régionale. Dans le cadre de mes recherches doctorales, je procède à la constitution doctorale du cadre juridique du GECT. Parallèlement, il semble que l'Union européenne n'a pas vocation à être fédéraliste. Il convient de redéfinir le projet SCHUMAN en précisant que la montée de l'euro-régionalisme ne porte pas atteinte à la souveraineté des Etats mais qu'elle préserve l'identité de chaque Etat. / My topic is the 'emergence of euro-regionalism' in the territory of the European Union and the territories of the states of the Council of Europe. The European regional cooperation is facing the development of legal structures. For example, we may classify the European Grouping of Territorial Cooperation called 'EGTC'. European integration through the areas at the local level and helping to strengthen the identity of European citizenship. The question of European governance arises with the rise of European Groupings of Territorial Cooperation. The legal instrument has an original and specific legal nature which also poses problems of implementation following the adoption of the Regulation

Cross-border cooperation is an important instrument of European integration. The thesis deals with cross-border cooperation within euroregions, more precisely in the oldest Czech Euroregion Nisa. The objective of this thesis is to find asymmetries in the cooperation of the Czech part with the German and Polis hone, and how these asymmetries are reflected in realized projects. The thesis comes to a conclusion that the three parts of Euroregion Nisa are different when it comes to economic potential, and that the projects almost do not deal with the most pressing problems. Another conclusion is the existence of an asymmetry in cooperation, i.e. absence of common trilateral projects.

Work will focus on the comparison of the relations within the Czech-Polish and Czech-Austrian borders. Research of the views on individual operational programs is based on a questionnaire survey among representatives of the Euroregion, members of the Euroregions and existing applicants in the operational programs of cross-border cooperation. The work includes a summary of projects submitted in the new programming period 2007 - 2013. In addition to comparing the views of individual actors in cooperative work, it focuses on the general comparison of the Czech-Austrian and Czech-Polish border cooperation. The theme is the history of cooperation between border regions in Western Europe and its enlargement, promotion of the cross-border structures by the European Union, the beginnings of cooperation in the Czech Republic and a brief history of borderlands. Given that the work deals with the comparison in terms of Euroregions, part is also paid to individual euroregions in the Czech Republic.

Euroregionen wird in Europa ein gewichtiger Beitrag zum länderübergreifenden Zusammenwachsen europäischer Grenzregionen beigemessen. Im internationalen Wettbewerb um fortschreitende wirtschaftliche Entwicklung, liefert Regionalmarketing einen Ansatz, um sich von anderen Regionen abzuheben und eigenständige regionale Wertschöpfungskreisläufe zu etablieren. Die vorliegende Arbeit setzt sich mit den Erfolgsfaktoren und Problemfeldern von Regionalmarketing und regionalen Marketinginitiativen in Euroregionen in Deutschland und Polen auseinander. Im Zuge der Forschung wird als Fallbeispiel die Euroregion Spree-Neiße-Bober mit ihren deutschen und polnischen (Teil-) Märkten betrachtet. Im Einzelnen gliedern sich die Kapitel wie folgt: Das erste Kapitel widmet sich den Euroregionen. Sodann wird die Untersuchungsregion, die Euroregion Spree-Neiße-Bober, mit ihren deutschen und polnischen Teilregionen vorgestellt und der Forschungsstand im Forschungsgebiet des Regionalmarketings präsentiert. Im folgenden Kapitel wird die Transaktionskostentheorie als ökonomischer Ansatz der neuen Institutionenökonomik dargestellt. Darauf basierend wird das analytische Modell der Arbeit abgeleitet und die Untersuchungsmethodik vorgestellt. Sodann werden in Kapitel 7 und 8 die Forschungsergebnisse auf der Basis der Produzenten, Dienstleister-, Einzelhandels- und Händlerbefragung erläutert. In Kapitel 9 werden die Forschungsergebnisse für die gesamte Euroregion Spree-Neiße-Bober synthetisiert, neue wissenschaftliche Erkenntnisse präsentiert und Empfehlungen für vertiefende Forschungsarbeiten gegeben. Die Arbeit schließt mit Handlungsempfehlungen und der Skizzierung der Entwicklungsperspektiven für grenzüberschreitende Marketinginitiativen ab. / A weighty contribution to the cross-border integration of European border regions is measured in so called „Euroregions“ in Europe. In the international competition for progressive economic development, regional marketing provides an approach to differentiate themselves from other regions and to establish independent regional value creation cycles. The present work deals with the success factors and challenges of regional marketing and regional marketing initiatives in Euroregions in Germany and Poland. In the context of research a case study is undertaken in the Spree-Neiße-Bober Euroregion paying tribute to its different German and Polish (partial) markets. In particular, the chapters are divided as follows: the first chapter is devoted to European cross-border and Euroregions. Then, the study region, the Spree-Neiße-Bober Euroregion is introduced and the present state of research in the field of regional marketing displayed. The following chapter describes the transaction costs theory before the analytic model is derived and the investigation methodology introduced. In chapter 7 and 8 the research results show the effects of regional marketing on producers, service providers, food manufacturers and traders in Germany and Poland. In the final chapter 9 the results of the research are synthesised, new scientific knowledge is presented and recommendations is given for deepening research projects. The work concludes with action recommendations and the sketching of the developing perspectives for international marketing initiatives.

The diploma thesis describes cross border cooperation. For better understanding, Euroregion Těšínské Slezsko is used as an example. The aim of diploma thesis is describe the importance of cross border cooperation and how the borders regions try to eliminate negatives like unemployment, bad infrastructure, distance from the capitol of the country, and emigration to other regions. Euroregion is the contract which helped czech and polish sites cooperate more easily. Czechs and Poles cooperate especially in project selection and realisation. The Euroregion has a lot of positives, but I found one area where the euroregion could improve. There isn't enough cooperation between czech and polish schools.

The topic of diploma thesis is the impact of cross-border cooperation on the development of the region. This thesis is included theoretical and practical parts. In the theoretical part are specified terms as region, regional development, regional politics and cross-border cooperation. The practical part focuses on description of socioeconomic factors of the Moravian-Silesian Region and Silesian Region. This thesis contains also questionnaires. Furthermore are analysed socioeconomics impacts of these regions, which are provoked especially by cross-border cooperation and tourism. The last part of the thesis is verification of efficiency of cross-border cooperation on the investment purpose.