This essay will examine in which way festival tourism can affect the physical location of a festival and to operationalize this we implemented a case study of the music festival Storsjöyran. Storsjöyran is a Swedish music festival held annually in the city of Östersund and since the festival, with the accompanying festival week, attract up to 300 000 visitors annually, we wanted to see what impact the festival contributed to from a development perspective of the destination. The method for gathering data has consisted of both qualitative and quantitative approaches and the data was collected via interviews and questionnaires. We also presented various theories about festival tourism and destination development, as well as previous research on urban festivals. The conclusion is that Storsjöyran contributes to a variety of factors which can help Östersund to a destination development and increased tourism. The essential and most prominent effect we have seen is in what way Storsjöyran helps Östersund to become a vibrant and attractive city and how the festival contributes to the people living there can feel proud of their city.

The primary purpose of this study was to determine the social determinants of arts festivals with reference to the ABSA KKNK. This goal was achieved by firstly analysing the event/festival phenomenon and the role thereof in event/festival tourism. Secondly, a literature study was conducted in order to examine the role of the community in supporting events/festivals. And thirdly, the results of the empirical research were discussed. Lastly, conclusions were drawn from the research and recommendations were made with regard to the social determinants of events/festivals. Literature indicated that events/festivals are central to daily living as perhaps never before and it can also be said that events/festivals play certain social, economic, cultural and environmental roles. Events/festivals can have various positive impacts on a community, such as job opportunities, economical growth and upliftment of the community. However it can also create various negative impacts such as crime, prostitution and damage to the environment. It is important to increase the number of positive impacts and decrease the number of negative impacts. This may improve the support of the community for the event/festival and improve the sustainability of the event/festival. The support of the community is also influenced by aspects such as community concern, ecocentric attitudes, community attachment. These social support determinants were measured by means of a questionnaire, as adapted from Gursoy and Kendall (2006) and it was therefore the objective of the questionnaire to analyse the social determinants that that may improve community support. The survey was distributed in the community of Oudtshoorn in 2007 and the determinants, as well as the relationship between the determinants and support for the event/festival, were based on structural equation modeling. A total of 279 questionnaires were completed during the festival. Respondents were, in general, more positive about the festival than negative. The results of the structural equation modelling suggest that community attachment and benefits and costs perceived are the most important social determinants in gaining local support for the ABSA KKNK. In the case of this study, ecocentric attitudes and issues of community concern did not influence the level of support given to the event/festival. / Thesis (M.A. (Tourism))--North-West University, Potchefstroom Campus, 2011.

The primary purpose of this study was to determine the social determinants of arts festivals with reference to the ABSA KKNK. This goal was achieved by firstly analysing the event/festival phenomenon and the role thereof in event/festival tourism. Secondly, a literature study was conducted in order to examine the role of the community in supporting events/festivals. And thirdly, the results of the empirical research were discussed. Lastly, conclusions were drawn from the research and recommendations were made with regard to the social determinants of events/festivals. Literature indicated that events/festivals are central to daily living as perhaps never before and it can also be said that events/festivals play certain social, economic, cultural and environmental roles. Events/festivals can have various positive impacts on a community, such as job opportunities, economical growth and upliftment of the community. However it can also create various negative impacts such as crime, prostitution and damage to the environment. It is important to increase the number of positive impacts and decrease the number of negative impacts. This may improve the support of the community for the event/festival and improve the sustainability of the event/festival. The support of the community is also influenced by aspects such as community concern, ecocentric attitudes, community attachment. These social support determinants were measured by means of a questionnaire, as adapted from Gursoy and Kendall (2006) and it was therefore the objective of the questionnaire to analyse the social determinants that that may improve community support. The survey was distributed in the community of Oudtshoorn in 2007 and the determinants, as well as the relationship between the determinants and support for the event/festival, were based on structural equation modeling. A total of 279 questionnaires were completed during the festival. Respondents were, in general, more positive about the festival than negative. The results of the structural equation modelling suggest that community attachment and benefits and costs perceived are the most important social determinants in gaining local support for the ABSA KKNK. In the case of this study, ecocentric attitudes and issues of community concern did not influence the level of support given to the event/festival. / Thesis (M.A. (Tourism))--North-West University, Potchefstroom Campus, 2011.

<p>На глобалном, то &nbsp;јест, планетарном нивоу&nbsp; догађаји&nbsp; уопште (фестивали, конгреси, конференције&nbsp; и&nbsp;слично),&nbsp; а посебно они са јаком&nbsp; културном&nbsp; компонентом (као што &nbsp;су:&nbsp; музички фестивали,&nbsp; филмски, фолклорни&nbsp;фестивали,&nbsp; разне манифестације &nbsp;или&nbsp; аниматорски&nbsp; програми&nbsp; и&nbsp; тако &nbsp;даље),&nbsp; значајно &nbsp;се бројчано &nbsp;повећавају.&nbsp;<br />Поред&nbsp; тога што &nbsp;унапређују&nbsp; локални понос&nbsp; у&nbsp; култури,&nbsp; стварају јак идентитет и имиџ локалне заједнице, то јест&nbsp;брендирају дестинацију, &nbsp;ови догађаји&nbsp; могу&nbsp; такође&nbsp; промовисати аутохтоне националне&nbsp; мањине, и оставити&nbsp;бројне позитивне или &nbsp;негативне, економске, друштвене, еколошке, политичке и друге ефекте и &nbsp;последице на&nbsp;дестинацију.&nbsp; Догађаји, то јест фестивали су добар повод да се гостима покажу&nbsp; нови&nbsp; народи&nbsp; и њихови &nbsp;обичаји,&nbsp;култура,&nbsp; веровања, начин живота,&nbsp; а од боравка на дестинацији осети се и&nbsp; допринос&nbsp; локалној економији, друштвеном&nbsp; и мултикултурном&nbsp; животу. Без обзира,&nbsp; какав&nbsp; догађај&nbsp; или&nbsp; фестивал&nbsp; био &nbsp;он представља&nbsp; нови талас&nbsp;алтернативног&nbsp; туризма&nbsp; који&nbsp; доприноси &nbsp;одрживом &nbsp;развоју&nbsp; и&nbsp; побољшава &nbsp;опднос између&nbsp; домаћина и госта&nbsp; а исто&nbsp;тако унапређује &nbsp;дестинацијски туристички производ. Током боравка на фестивалу туриста ће конзумирати и остале производе и услуге и мултиплицираће ефекте свог останка на дестинацији. Свакако тај се процес не&nbsp;може остварити без добре координације стејкхолдера и њихове добре међусобне умрежености и сарадње.</p> / <p>Na globalnom, to &nbsp;jest, planetarnom nivou&nbsp; događaji&nbsp; uopšte (festivali, kongresi, konferencije&nbsp; i&nbsp;slično),&nbsp; a posebno oni sa jakom&nbsp; kulturnom&nbsp; komponentom (kao što &nbsp;su:&nbsp; muzički festivali,&nbsp; filmski, folklorni&nbsp;festivali,&nbsp; razne manifestacije &nbsp;ili&nbsp; animatorski&nbsp; programi&nbsp; i&nbsp; tako &nbsp;dalje),&nbsp; značajno &nbsp;se brojčano &nbsp;povećavaju.&nbsp;<br />Pored&nbsp; toga što &nbsp;unapređuju&nbsp; lokalni ponos&nbsp; u&nbsp; kulturi,&nbsp; stvaraju jak identitet i imidž lokalne zajednice, to jest&nbsp;brendiraju destinaciju, &nbsp;ovi događaji&nbsp; mogu&nbsp; takođe&nbsp; promovisati autohtone nacionalne&nbsp; manjine, i ostaviti&nbsp;brojne pozitivne ili &nbsp;negativne, ekonomske, društvene, ekološke, političke i druge efekte i &nbsp;posledice na&nbsp;destinaciju.&nbsp; Događaji, to jest festivali su dobar povod da se gostima pokažu&nbsp; novi&nbsp; narodi&nbsp; i njihovi &nbsp;običaji,&nbsp;kultura,&nbsp; verovanja, način života,&nbsp; a od boravka na destinaciji oseti se i&nbsp; doprinos&nbsp; lokalnoj ekonomiji, društvenom&nbsp; i multikulturnom&nbsp; životu. Bez obzira,&nbsp; kakav&nbsp; događaj&nbsp; ili&nbsp; festival&nbsp; bio &nbsp;on predstavlja&nbsp; novi talas&nbsp;alternativnog&nbsp; turizma&nbsp; koji&nbsp; doprinosi &nbsp;održivom &nbsp;razvoju&nbsp; i&nbsp; poboljšava &nbsp;opdnos između&nbsp; domaćina i gosta&nbsp; a isto&nbsp;tako unapređuje &nbsp;destinacijski turistički proizvod. Tokom boravka na festivalu turista će konzumirati i ostale proizvode i usluge i multipliciraće efekte svog ostanka na destinaciji. Svakako taj se proces ne&nbsp;može ostvariti bez dobre koordinacije stejkholdera i njihove dobre međusobne umreženosti i saradnje.</p> / <p>On a global planetary scale events in general (festivals, congresses, conferences&nbsp; etc.), particularly those with&nbsp;a strong cultural component (such are: music festivals, film festivals,&nbsp; folklore festivals,&nbsp; other events and&nbsp; animation&nbsp;programs etc.) are substantially increasing in numbers. In addition to enhancing local pride in culture,&nbsp; they produce&nbsp;strong identity and image of local coummunity (they are branding the destination)&nbsp; these events could also expose&nbsp;indigenous national minorities to the increasing number of international visitors.&nbsp; Also, they could make many either&nbsp;positive or negative, economic, social, ecological, political or any&nbsp; other effect and consequences for/to destination.&nbsp;Events, namely festivals&nbsp; are&nbsp; a good occasion to&nbsp; show&nbsp; guests the&nbsp; new&nbsp; nations&nbsp; and&nbsp; their customs, culture, beliefs&nbsp; and&nbsp;lifestyles. From the&nbsp; stay&nbsp; of the tourists&nbsp; the&nbsp; resort&nbsp; could&nbsp; feel&nbsp; the&nbsp; contribution&nbsp; to&nbsp; the local economy, social life,&nbsp; multi-cultural&nbsp; life&nbsp; etc.&nbsp; Regardless, how big an&nbsp; event or festival is, it should and would represent a new wave&nbsp; of&nbsp; alternative&nbsp;tourism&nbsp; that contributes&nbsp; to sustainable development and&nbsp; improving&nbsp; the relationship between the&nbsp; host and the guest&nbsp;and also promote destination&rsquo;s tourism product. During ones stay at the festival, tourists will consume other products&nbsp;and services, and multiply effects of &nbsp;their stay at the destination.&nbsp; Certainly&nbsp; this process&nbsp; can not be achieved&nbsp; without&nbsp;<br />good coordination of stakeholders and their good inter-networking and cooperation.&nbsp;</p>