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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
1

Uplatnění environmentálních přístupů v obchodních podnicích / Application of the Environmental Approaches in Commercial Enterprises

SVATKOVÁ, Ivana January 2013 (has links)
The main target of this diploma thesis is to ensure the level and the form of application of environmental management elements in commercial businesses from the view of customers and commercial businesses. The sub-objectives are to identify the environmental friendly attitudes, procuration and requirements related to commercial business environment. The diploma thesis is based on the analysis of selected companies by controlled interviews and data results analysis gained from survey.
2

Řízení vztahů se zákazníky ve vybrané organizaci / Customer relationship management in a selected organization

ŠVAMBERK, David January 2014 (has links)
The aim of the thesis is to evaluate customer relationship management in a selected organization through a questionnaire survey. At first was identified company marketing through 4P, making it possible to outline how the company does with the product, distribution, pricing and marketing communications. Subsequently, a survey was conducted on a total of 100 respondents. The questionnaire had 20 questions, in which customers expressed their satisfaction with the company's employees, offered goods, services and also compared the individual areas of business to competitors. After evaluation questionnaire was also conducted guided interview with the director of questions regarding the results of the survey. On the basis of all the facts were subsequently proposed changes that the company should take to improve customer relationship management.
3

Rozvoj cestovního ruchu na Lipensku / The development of tourism in Lipno

HAČKOVÁ, Kateřina January 2014 (has links)
The first section contains a literature search dealing with relevant topics. Primary data were obtained from structured interviews with mayors of municipalities of Lipno. Secondary information was drawn from the literature and many websites of Lipno. In the practical part was prepared a complete analysis of the supply of tourism services. Next was drafted analysis of internal and external environment of Lipno, using SWOT analysis. Based on the analysis and primary research was prepared an optimum development plan of Lipno. Part of the development plan is costing the selected development measures. Recommendations made in developing the plan should lead to the development of tourism in Lipno, and to increase the competitiveness of Lipno.
4

Uplatnění environmentálních přístupů v obchodních podnicích / Application of the environmental approaches in commercial enterprises

BARTOŠOVSKÁ, Lucie January 2010 (has links)
The main purpose of this paper is to determine the level and form of application and elements of environmental management in stores. The paper is based on analysis of primary data got from interviews with operations managers and from answers of questionnaire from customers of stores. The results of paper and concept of measure for food stores are at the close of the paper.
5

Analýza marketingových činností vybraných malých firem / Analysis of the marketing activities of selected small businesses

PEŠTOVÁ, Lucie January 2012 (has links)
An integral part of business should be systematic and continuous process of creation, coordination and control of marketing activities. Marketing is important for easy penetration of the market, so that a prosperous and firm to ensure the continued existence market. The aim of the thesis is to analyze the marketing activities of selected service firms, mutual comparison of these activities on the basis of analyzes carried out to design the next process of improving these activities. For analysis, three firms were examined in which their marketing activities. Based on the analysis of the marketing mix, Porter's model, analysis of the communication mix and SWOT analysis to identify appropriate strategic approaches and suggestions for how marketing activities of units. Suggestions for improvement were recommended with respect to the financial possibilities owners analyzed service companies.
6

Marketing management cementových filtračních technologií pro stavební průmysl v České a Slovenské republice (v angličtině) / Marketing management of cement filtration technology for construction industry in Czech and Slovak republic

Beránek, Petr January 2013 (has links)
Globally, cement industry is one of the most energy consuming industries. Moreover, production of emissions as dust, CO2, NOX, SO2 and heavy metals from manufacturing process is considered as environmentally harmful. However according to predictions of World Wildlife Found (WWF) and International Energy Agency (IEA) global cement demand is going to increase in next decades. For appropriate cement industry understanding data about production of harmful emissions were collected and cement production process was described in the thesis. The thesis mainly analyzed potential for Upper Austrian Company Kappa GmbH to install dedusting system on Czech or Slovak cement plants in next 2-3 years. Kappa´s dedusting systems are able to significantly reduced dust emissions exhaust from cement plants. However as for Company Kappa GmbH cement industry is a new industry branch in which company would like to operate in future, therefore certain objectives have be to overcome. The thesis found those objectives and gives recommendations for their solutions.
7

Burnoutpräventive Mitarbeiterführung im Kontext des Rings Missionarischer Jugendbewegungen in Deutschland / Burnout preventative employee-leadership in the context of the ''Ring Missionarischer Jugendbewegungen'' in Germany

Schmidt, Heiko (Theologian) 02 1900 (has links)
Text in German / In dieser Forschungsarbeit wird die Führung von Mitarbeitern, die eine Burnout-Entwicklung erlebten, empirisch-theologisch untersucht, um herauszufinden, ob und welche Führungsprinzipien und -maßnahmen dazu dienen, eine Burnout-Entwicklung zu verhindern oder aufzuhalten. Als Grundlagen werden der Forschungsstand zu Burnout und burnoutpräventivem Führungsverhalten dargestellt und eine biblisch-theologische Betrachtung vorgenommen. Als Schwerpunkt wurden Führungskräfte christlicher Non-Profit-Organisationen interviewt, die dem Ring Missionarischer Jugendbewegungen angehören. Dem Forschungsansatz lagen vier Hypothesen zugrunde, die überprüft werden sollten. Das Ziel der Arbeit ist es, auf Grundlage der Ergebnisse, Führungskräfte in ihrer Personalführungsaufgabe mit dem Schwerpunkt Burnout-Prävention durch Empfehlungen zu unterstützen. Die qualitative Studie will einen Beitrag dazu leisten, dass dem Belastungszustand Burnout seitens der Führungskräfte fachlich kompetente Aufmerksamkeit zukommt und eine burnoutpräventive Führungsarbeit entwickelt wird. / This research investigates aspects of leading employees who have experienced burn-out. The aims of this theoretical and empirical research are to determine whether there are leadership styles that can prevent or stop burn-out and to establish principles to accomplish this. An overview of research to date concerning burnout and preventative measures of leaders is taken as point of departure, also reflecting biblical and theological aspects of these topics. The main research focus is on interviews with leaders from non-profit-organisations that belong to the Ring Missionarischer Jugendbewegungen (a German umbrella organisation for youth mission organisations). Four hypotheses are examined. Based on the results, the research aims to offer support to leaders who have human resource responsibilities and who wish to prevent burnout in their staff. This qualitative study also aims to create appropriate and professional awareness of the topic of burnout and its prevention by leaders and to serve as a basis for the development of a burnout-preventative leadership model. / Systematic Theology & Theological Ethics / M. Th. (Theological Ethics)
8

Společenský tanec jako forma využití volného času / Ballroom dance as a leisure activity

Ježková, Martina January 2013 (has links)
Annotation: This thesis aims to reveal to the general public, what dance is in the eyes of professional dancers, and to recommend ballroom dancing as one of the very good ways to meaningfully use their free time. The aim is to find out how pupils and students under 20 years of age spend their free time and how they perceive dance as a leisure activity. This work is divided into theoretical and empirical part. In the theoretical part, I explain the concept of free time and the importance of meaningful use of it. Further, I detail the history of dance, which shows why people started to dance and what it yields to them. The theoretical part also includes information about the dance sport, institutions providing dance training, sports nutrition, and also the fact that dance can help and heal. The empirical part is devoted to questionnaires measuring how much of their free time children spend on dance activities, and guided interviews with professional dancers who let us peek into their dance world. These dancers will answer the questions: why dancing became their way of life, what positives and negatives it brings, what is so beautiful and liberating about the dance, and also why a place called Blackpool is often mentioned in the dance environment.
9

Podnikatelský koncept zařízení služeb rekreačního střediska Nová Živohošť / A business concept of services arrangement of recreation centre Nová Živohošť

TOMANOVÁ, Lucie January 2012 (has links)
The main objective of this thesis is to analyze the market accommodation and food services market in the tourist region of Central Bohemia ? South. Another objective of this thesis was to formulate recommendations for the development of services in selected area. . The aim was also to identify the needs and requirements and satisfaction of visitors with accommodation and boarding services in selected recreation centre Nová Živohošť. To achieve the objectives it was necessary to study secondary sources, writing review of the literature and knowledge on the subject. Then situational analysis was performed. Here is defined and characterized a recreation centre Nová Živohošť, located in the tourist region of Central Bohemia ? South. The situational analysis is also a market analysis of accommodation and boarding services in the recreation centre Nová Živohošť. Another part of the work is questionnaire survey and interviews with worker in tourist information centre in Neveklov and owner Juniorcamp Tobogán and Caravan Club in Nová Živohošť. Final proposals, recommendations and business concept should increase the attractiveness of an offer, the quality of the resort and meet the needs and wishes of customers.
10

Možnosti podpory exportu služeb v České republice / Support Possibilities Export of Services in the Czech Republic

HLADEČKOVÁ, Veronika January 2011 (has links)
The thesis is focused on the area of export support services in the Czech Republic - specifically for the international transport. Its principal aim is analysis of selected company engaged in export of services and proposing specific measures and recommendations for this company from area support export of services in the Czech Republic. Partial aim of the thesis is analysis and evaluation the use of instruments of support export of services in the Czech Republic on business entities engaged in international transport. For filling of partial aim was performed survey by questionnaires. In the analysis of selected company operating in international road transport was performed financial analysis, competition analysis - Porter´s model, STEP analysis, SWOT analysis and finally structured guided interview with company representative. Based on an analysis of selected company was performed proposal specific recommendations for this company from area support export of services in the Czech Republic.

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