Thesis (MSc (Consumer Science)--University of Stellenbosch, 2005. / The issue of housing choice and preferences has been and still is the subject of much academic attention from researchers in many different disciplines. Stellenbosch, the oldest town in South Africa second to Cape Town, is undoubtedly the most scenic and historically well-preserved town in Southern Africa. With this plurality of attractive features, the housing market in Stellenbosch has become one of the most active and expensive housing markets in South Africa. In this specifically booming housing market, it is indispensable to conduct a housing preference and priorities study to determine residents’ tastes and preferences, in order to help those concerned, residents, real estate agents or people related to housing, to make better housing decision. At the same time, considering the affluent housing market in Stellenbosch, sellers and real estate agents are facing the problem of appraising the actual market value of houses. There is an apparent lack of a normative method to evaluate houses, and it is noteworthy that assessments almost always depend on the subjective experience of sellers and real estate agents.

The housing problem in South Africa is complicated by the cultural diversity and the rapidly changing nature of the population. This indicates a need for research to help to determine "what appropriate housing is" for various sectors of the South African population. Social researchers and design professionals therefore have to combine their efforts to provide house designs that will be appropriate to the housing needs and values of a variety of future occupants. This study focuses on the impact of rapid change in the sociophysical environment (modernization) on people's experience of the quality of their relationship with their home environments. An approach is proposed through which groups of individuals, who share similar needs and requirements regarding their housing, can be identified for inclusion in a process of participatory design. A theoretical framework is developed to account for the variety of perspectives of participants (users, researchers and design professionals) in the design process. Through application of the theoretical framework, a novel approach to the determination of "what to design for whom" is developed. The "modernity fit" concept is introduced to describe the quality of the relationship between people and their housing in terms of a rating of the modernity of both human and housing characteristics. It is proposed that the quality of the relationship or "fit" between the modernity of human characteristics and the modernity of the physical characteristics of the house influences people's experience of their houses. Results of this study indicate that the "modernity fit" concept opens up new avenues for research to assist in the design of housing in developing countries. / Psychology / D. Litt. et Phil. (Psychology)

The housing problem in South Africa is complicated by the cultural diversity and the rapidly changing nature of the population. This indicates a need for research to help to determine "what appropriate housing is" for various sectors of the South African population. Social researchers and design professionals therefore have to combine their efforts to provide house designs that will be appropriate to the housing needs and values of a variety of future occupants. This study focuses on the impact of rapid change in the sociophysical environment (modernization) on people's experience of the quality of their relationship with their home environments. An approach is proposed through which groups of individuals, who share similar needs and requirements regarding their housing, can be identified for inclusion in a process of participatory design. A theoretical framework is developed to account for the variety of perspectives of participants (users, researchers and design professionals) in the design process. Through application of the theoretical framework, a novel approach to the determination of "what to design for whom" is developed. The "modernity fit" concept is introduced to describe the quality of the relationship between people and their housing in terms of a rating of the modernity of both human and housing characteristics. It is proposed that the quality of the relationship or "fit" between the modernity of human characteristics and the modernity of the physical characteristics of the house influences people's experience of their houses. Results of this study indicate that the "modernity fit" concept opens up new avenues for research to assist in the design of housing in developing countries. / Psychology / D. Litt. et Phil. (Psychology)