<p>The aim of this study was to gain a better understanding and knowledge of how Cubans living in Sweden experience the Swedish pattern of communication in relation to the Cuban. The questions asked by the authors were: Do the Cubans experience any differences or similarities between the Swedish and the Cuban patterns of communication? If that is the case, what are they and how would they describe them? The questions were answered through a qualitative method, based on interviews with five Cubans who were raised in Cuba and are now living in Sweden. Communication Theory has constituted the fundamental theoretical tool of analysis, complemented by Social Psychological Role theory. The results of the study have been analyzed using both phenomenological and hermeneutical methods. The results showed that the Cubans experience more differences than similarities between the two patterns of communication. A few of the differences pointed out by the target group were that Cubans used non verbal communication to a larger extent than Swedes, that Swedish individuals need a greater private space/sphere and that Swedes avoid conflicts and expressing strong feelings and opinions in public. The five Cubans are principally of the same opinion on these matters. The results are in concordance with earlier research.</p>

Thesis (M.A.)--University of Delaware, 2006. / Principal faculty advisor: Bernard L. Herman, Dept. of Art History. Includes bibliographical references.

This study compared how four English-language newspapers in the United States and South Korea covered the Korea-U.S. Free Trade Agreement (KORUS FTA). A content analysis using QDA Miner was conducted for 354 articles from the New York Time, the Washington Post, the Korea Herald, and the Korea Times to determine how each paper framed the topic. Overall the newspapers’ media framing aligned with their national concerns and interests. The literature review supported the idea that identifying frames in natural language articles and investigating the relative highlighting of issues was important in analyzing news coverage. The two Korean newspapers gave the issue of the KORUS FTA four times more news coverage than the two U.S. papers. The Korean public showed their concerns by rallies against the KORUS FTA during the negotiations. Opinion pieces of the U.S. newspapers gave their audiences generalized information on this issue while opinion stories of Korean papers focused on for-or-against debates about the KORUS FTA. The U.S. and Korean newspapers covered various industries differently reflecting the relative importance of those industries to each country if the treaty were approved eventually by the U.S. Congress and the Korean National Assembly. In addition, this research found that news stories in papers from both nations followed episodic frames, whereas opinion articles used thematic frames. This study provided empirical evidence to contribute to journalism scholars, journalists, and audiences for a better understanding of media framing.

The purpose of this study is to examine particular aspects three web designers use, with regard to layout and content, to effectively create a bilingual or multilingual website that targets Hispanics. In addition, it examines the processes that are used in creating a Spanish-language website. In-depth interviews were conducted with three web designers from top 25 Hispanic-targeted websites, as determined by Hispanic Online. Results indicate a six-step process that web designers should follow when creating a bilingual or multilingual website. Implications for web designers of organizations thinking about creating a bilingual or multilingual website are cited and recommendations for future studies are discussed.

Thesis (Ph.D.)--University of Southern California, 1994. / Adviser: Cornelius Schnauber. Includes bibliographical references.

Seminar Date: 28th May, 2010 Level: Master Thesis – EFO705 Program: MIMA – International Business and Entrepreneurship Authors: Alisa Pongsriwat &amp; Wissawa Aunyawong Title: Cross Institutional and Cultural Barriers: The opportunity of Thai entrepreneurs in doing business in Sweden - Case study of Restaurant business Tutor: Sune Tjernström Background: Doing Thai Restaurant in Sweden seems to be opportunity of Thai entrepreneurs as there are potential trend leading to business success and many advantages supporting investment. However, cross institutional and cultural barriers can cause business failure. Research Problem:´How can Thai entrepreneur overcome the cross institutional and cultural barriers for successfully running restaurant business in Sweden to beat in Swedish market? Purpose: Our purpose is to understand and explain the cross cultural barriers in doing Thai restaurant business in Sweden in the context of cultures embedded in both Thailand and Sweden. The foundation of our research is based on the case study of Thai food restaurants in Sweden. Method: Our research is mainly based on qualitative research using the case study and the secondary information gathered during the research. We have also taken into account some primary information by conducting three semi-structured interviews from the Thai owners of Thai restaurants in different locations in Sweden. All the information collected during the course of our research has been analyzed and has finally led us to a conclusion. Conclusion: After the analysis of outcomes, both from the interviews and the secondary information conducted, we concluded that Thai entrepreneurs need to strictly follow the laws and regulations of Sweden because they cannot be changed. They also need to adapt some norms and cultures but not too much in order to maintain Thai uniqueness as competitive advantage in Swedish market. We have recommended that Thai entrepreneurs should recognize the key characteristics between Thai and Swede as the key successful business. Contribution: Our research will give the useful information and practical recommendations in the future to the Thai entrepreneurs in Thailand, who are interesting in doing business in Sweden in order to seeking new opportunity.

The aim of this study was to gain a better understanding and knowledge of how Cubans living in Sweden experience the Swedish pattern of communication in relation to the Cuban. The questions asked by the authors were: Do the Cubans experience any differences or similarities between the Swedish and the Cuban patterns of communication? If that is the case, what are they and how would they describe them? The questions were answered through a qualitative method, based on interviews with five Cubans who were raised in Cuba and are now living in Sweden. Communication Theory has constituted the fundamental theoretical tool of analysis, complemented by Social Psychological Role theory. The results of the study have been analyzed using both phenomenological and hermeneutical methods. The results showed that the Cubans experience more differences than similarities between the two patterns of communication. A few of the differences pointed out by the target group were that Cubans used non verbal communication to a larger extent than Swedes, that Swedish individuals need a greater private space/sphere and that Swedes avoid conflicts and expressing strong feelings and opinions in public. The five Cubans are principally of the same opinion on these matters. The results are in concordance with earlier research.

Our study is focused on how the public sector can collaborate with the private sector on a certain issue. The public sector wanted to create a project to increase bicycling in the municipality of Kalmar. Our problem was to develop a sustainable way to collaborate between the two parties. We managed to present a suggestion on how the public sector with communication could improve their Public Relations with the private sector and therefore letting the parties benefit from their differences, thus making it possible to release synergy.Using semi-structured interviews and a workshop, we could clarify the values and attitudes of the parties to bring forth the core values to develop a shared vision. Where the identified differences were found, we used a dialog strategy based on intercultural conflict management as a communication tool. The result was exemplified with things that were expressed in the interviews, and we presented a framework on how to think when choosing the right type of collaboration model for the specified activity.

The purpose of this study is to examine particular aspects three web designers use, with regard to layout and content, to effectively create a bilingual or multilingual website that targets Hispanics. In addition, it examines the processes that are used in creating a Spanish-language website. In-depth interviews were conducted with three web designers from top 25 Hispanic-targeted websites, as determined by Hispanic Online. Results indicate a six-step process that web designers should follow when creating a bilingual or multilingual website. Implications for web designers of organizations thinking about creating a bilingual or multilingual website are cited and recommendations for future studies are discussed.

Thesis (MA)--University of Montana, 2009. / Contents viewed on November 25, 2009. Title from author supplied metadata. Includes bibliographical references.