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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
11

Perspectives in launching consumer products in PR China /

Wong, Kan-shue, Larry. January 1995 (has links)
Thesis (M.B.A.)--University of Hong Kong, 1995. / Includes bibliographical references.
12

A new approach to the information function in marketing

Albaum, Gerald S. January 1900 (has links)
Thesis (Ph. D.)--University of Wisconsin--Madison, 1962. / Typescript. Vita. eContent provider-neutral record in process. Description based on print version record. Bibliography, leaves 101-107.
13

The effect of novel attributes on product evaluation : explaining consumer resistance to technological innovation /

Mukherjee, Ashesh, January 1998 (has links)
Thesis (Ph. D.)--University of Texas at Austin, 1998. / Vita. Includes bibliographical references (leaves 178-188). Available also in a digital version from Dissertation Abstracts.
14

An experimental investigation of conflict and power in marketing channels

Walker, Orville C. January 1970 (has links)
Thesis (Ph. D.)--University of Wisconsin--Madison, 1970. / Typescript. Vita. Description based on print version record. Includes bibliographical references.
15

The marketing-sales-finance triangle an empirical investigation of finance-related interactions & managerial challenges among marketing, sales, and finance actors /

Weissbrich, Dirk. January 1900 (has links)
Diss. (Ph.D)--Universität Bern, 2008. / In SpringerLink. Titre de l'écran-titre (visionné le 19 avril 2010). Bibliogr. Publié aussi en version papier.
16

An analysis of experiential learning within postsecondary marketing education in Wisconsin and Minnesota

LaFontaine, Cathi J. January 2006 (has links) (PDF)
Thesis PlanA (M.S.)--University of Wisconsin--Stout, 2006. / Includes bibliographical references.
17

Post plan improvisations of strategic marketing plans : towards a taxonomy /

Whalen, Peter S., January 2008 (has links)
Thesis (Ph. D.)--University of Oregon, 2008. / Typescript. Includes vita and abstract. Includes bibliographical references (leaves 169-177). Also available online in Scholars' Bank; and in ProQuest, free to University of Oregon users.
18

Temporal changes in marketing mix effectiveness /

Andrews, Rick L. January 1992 (has links)
Thesis (Ph. D.)--Virginia Polytechnic Institute and State University, 1992. / Vita. Abstract. Includes bibliographical references (leaves 198-204). Also available via the Internet.
19

An investigation of the product life cycle concept as an instrument in marketing decision-making for selected small organisations in South Africa /

Herbst, F. J. January 2001 (has links)
Thesis (D. Com.(Marketing Management))--Universiteit van Pretoria, 2001. / Includes bibliographical references. Available also on the Internet via the World Wide Web.
20

An investigation of the product life cycle concept as an instrument in marketing decision-making for selected small organisations in South Africa

Herbst, F. J. January 2001 (has links)
Thesis (D. Com.(Marketing Management))--Universiteit van Pretoria, 2001. / Includes bibliographical references. Available on the Internet via the World Wide Web.

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