The purpose of this project was to examine the similarities and differences in magazine advertisements directed to women in China and Taiwan. Through content analysis of advertisments in these two countries, the researcher identified how women were portrayed and the social values or lifestyle attributed to them of each society.

稿本 / 論文(碩士)--香港中文大學硏究院傳播學部,1992. / 參考文獻: leaves 212-221 / 陳立思. / Chapter 第一章 --- 緒論 --- p.[1] / Chapter 一、 --- 研究焦點 --- p.[1] / Chapter 二、 --- 理論參考 --- p.[3] / Chapter 三、 --- 硏究方法 --- p.[4] / Chapter 四、 --- 研究意義 --- p.[5] / Chapter 五、 --- 論文結構 --- p.[6] / Chapter 第二章 --- 外來文化和國家發展 --現代化、依賴和依賴發展理論綜述 --- p.[7] / Chapter 一、 --- 西方化為基礎的現代化理論 --- p.[8] / Chapter 二、 --- 馬克思主義觀點的依賴理論 --- p.[10] / Chapter 三、 --- 強調内在動力的依賴發展理論 --- p.[17] / Chapter 四、 --- 三大理論對本研究的啓發 --- p.[20] / Chapter 第三章 --- 在管制下求發展的跨國公司 --跨國公司和東道國的互動關係探索 --- p.[23] / Chapter 一、 --- 跨國公司兼具正負面影響 --- p.[24] / Chapter 二、 --- 跨國公司和東道國及有關部門的互動關係 --- p.[26] / Chapter 三、 --- 聯繫内外的銜接群體 --- p.[32] / Chapter 四、 --- 互動硏究和理論的啓發 --- p.[35] / Chapter 第四章 --- 分析架構和硏究方法 --- p.[36] / Chapter 一、 --- 跨國廣告公司和大眾傳媒互動關係模式 --- p.[36] / Chapter 二、 --- 研究範疇和資料搜集 --- p.[38] / Chapter 第五章 --- 有中國特色的社會主義商品廣告 --- p.[42] / Chapter 一、 --- 過渡期政治經濟矛盾交融 --- p.[42] / Chapter 二、 --- 社會主義的商品廣告的管理體制 --- p.[48] / Chapter 三、 --- 中國廣告業的經營結構 --- p.[52] / Chapter 四、 --- 跨國廣告公司在中國 --- p.[56] / Chapter 五、 --- 小結 --- p.[59] / Chapter 第六章 --- 跨國廣告公司和廣東電視台的互動 --- p.[61] / Chapter 一、 --- 跨國廣告在廣東電視台的發展情況 --- p.[63] / Chapter 二、 --- 充滿矛盾的互動結構 --- p.[69] / Chapter 三、 --- 互動中跨國廣告公司的談判力量逐漸減弱 --- p.[80] / Chapter 四、 --- 銜接群體為互動的關鍵 --- p.[85] / Chapter 五、 --- 互動結構中的香港電視因素 --- p.[113] / Chapter 六、 --- 互動型態對跨國廣告公司的影響 --- p.[115] / Chapter 七、 --- 小結 --- p.[121] / Chapter 第七章 --- 跨國廣告公司對廣東電視台的影響 --- p.[124] / Chapter 一、 --- 跨國廣告加劇了外來文化的滲透 --- p.[124] / Chapter 二、 --- 跨國廣告間接推動了商業化趨勢 --- p.[135] / Chapter 三、 --- "跨國廣告是廣東電視台發展的“高質能源""" --- p.[141] / Chapter 四、 --- 小結 --- p.[145] / Chapter 第八章 --- 結論和討論 --- p.[147] / Chapter 一、 --- 互動研究的理論啓示 --- p.[147] / Chapter 二、 --- 跨國廣告公司對中國廣播體系的影響 --- p.[153] / 註 釋 --- p.[155] / 第一章 --- p.[156] / 第二章 --- p.[157] / 第三章 --- p.[161] / 第五章 --- p.[163] / 第六章 --- p.[164] / 第七章 --- p.[166] / 附 件 --- p.[168] / Chapter 附件一 --- 《廣告管理條例》 --- p.[169] / Chapter 附件二 --- 附表一至二十四 --- p.[172] / Chapter 附件三 --- 1988年世界廣告費统計 --- p.[196] / Chapter 附件四 --- 1990年全國人均廣告費统計 --- p.[198] / Chapter 附件五 --- 跨國廣告公司在中國的發展情況 --- p.[199] / Chapter 附件六 --- 廣東台跨國廣告公司營業額和主要客戶名單 --- p.[202] / Chapter 附件七 --- 廣東珠江台節目安排表 --- p.[204] / Chapter 附件八 --- 《廣東電視週報》内容分析方法 --- p.[205] / Chapter 附件九 --- 廣東電視台各類贊助一覽表 --- p.[206] / 參考書目 --- p.[212] / 中文參考書目 --- p.[213] / 英文參考書目 --- p.[217]

This study explores the representation of crime in the news in relation to expressed emotion and intention for future action. Episodic and thematic framing (Iyengar, 1991) and narrative processing (Singer & Bluck, 2001) served as the theoretical foundations of this study and helped examine how scripted news stories involving crime influence levels of fear, anger, and empathy in individuals, and how these emotions subsequently affect behaviors. To measure these framing effects, an experimental manipulation was employed using three conceptually different news stories all involving gun-related crimes. One news story utilized an episodic format, while the other two stories used a thematic format (one positive and one negative). Emotional responses, levels of narrative engagement, policy support, perceived risk of victimization, and pro-social behavioral intentions were measured, all based on exposure to the specific type of news frame. The results of this study indicated that while types of news frames did not have a direct effect on readers' emotions, there was a significant relationship between emotions and future actions. For example, fear, anger, and empathy were significant predictors of perceived risk of victimization, policy support, and pro-social behavioral intentions, respectively. These findings contribute to the understanding of the role emotions play in predicting behavior, both within and beyond the scope of message framing.

This study sought to investigate the practices of citizen journalists in the Iindaba Ziyafika project. The objectives of the research were to explore the evolving practices of citizen journalism in Grahamstown and to extrapolate how citizen journalists are securing a discursive space in relationship to conventional journalism. The study investigated whether the citizen journalists based at Grocotts Mail and Radio Grahamstown are developing practices and patterns that can be distinguished from the practices of conventional journalism. It also evaluated whether the content that is produced by citizen journalists differs from the content that is produced by professional journalists, so that it can be understood as "alternative" and as promoting engaged citizenship. A sub goal was also to explore whether citizen journalism does enable the practice of citizenship through expanding the public sphere. The findings of the research are that in the Iindaba Ziyafika project, citizen journalists see news as a process and not as a series of news events. This is clear departure from event-based news conceptualisation associated with mainstream journalism. They view news as unfolding social processes, allowing citizen journalists to question the factors which would have precipitated the event and investigate the causal factors of particular phenomena. The research also reveals that citizen journalists in the project are engaging in pro-am journalism. Part of the practice of citizen journalists involves a very significant amount of collaboration between professional journalists and citizen journalists. The collaboration is in the production of content and in the presentation of radio broadcasts. Part of the findings of the study are that journalists in the Iindaba Ziyafika project work in different mediums and this calls for them to acquire the competencies of the different mediums. The same citizen journalists produce content for print, radio and for online media. The diction used in the stories published by citizen journalists is couched in struggle and revolutionary language which seems to pit the community against the authorities. The citizen journalists also make use of every daily language in their radio broadcasts and borrow from their cultural expression. This they do through populist methods. The citizen journalists have also integrated communication brokering as part and parcel of their practice. This is because the citizen journalists have also made it their mandate to enable the flow of information between the residents and the local authority. In terms of sourcing there is a deliberate stance to include those who are not ordinarily given a voice in the mainstream media. Women and the poor appear frequently in stories as sources and this is a different scenario from that prevalent in mainstream journalism which frequently covers the rich and the powerful. The citizen journalists in the Iindaba Ziyafika project have also borrowed practices from professional journalism and this has been integrated into their daily practice. This includes following strategic rituals of journalism objectivity and balance.

This thesis explores the manner in which the conflict in the oil-rich Niger Delta in Nigeria is represented in western Anglophone media. Large oil reserves in the Niger Delta have contributed millions of dollars towards the growth of Nigeria's export economy. Despite this, the Niger Delta is the least developed region in the country and is characterised by high rates of inequality. Residents of the Niger Delta have been outraged by the lack of action on the part of the Nigerian government and multinational oil corporations. Their discontent over the inequalities in the region has resulted in the proliferation of armed groups and militants who often use violent and criminal tactics to communicate their disgruntlement. This thesis closely examines the representations of the violent insurgency in the Niger Delta by conducting a Critical Discourse Analysis of 145 news texts selected from four western Anglophone newspapers from 2007 to 2011. The depiction of the conflict as it appears in the four newspapers is discussed in relation to an overview of scholarly literature which explores the portrayal of Africa not only in western media, but also in other forms of western scholarship and writing. The research undertaken in this study reveals that to a significant extent representations of the Niger Delta conflict echo and reflect some of the stereotypical and age-old negative imagery that informs meanings constructed about the African continent. However, the analysis of the news texts also shows that there are certainly efforts amongst some newspapers to move beyond simplistic representations of the conflict. The disadvantage however, is that these notable attempts tend to be marred by the use of pejorative language which typically invokes negative images associated with Africa. This study argues that the implications of these representations are highly significant as these representations not only affect the way in which the conflict is understood, but also the manner in which the international community responds to it.