This research project explores how we can apply Emerging Design Landscapes such as Critical Design and Collective Creativity, in combination with traditional fields of visual communication to address societal challenges in cooperation with society. In particular, this paper aims to question the visual representation of nuclear warfare, and how we could utilize Peircean Semiotics to better understand set representation. The design outcome is a critical board game that at its core aims to create a discussion around the visual representation of nuclear warfare today and act as a learning platform that would help its user better understand the practice of semiosis.

The subject of the thesis is the problem of portrayal of the elderly in Vecernicek animated cartoons for children. Content analysis is conducted on twenty-two selected animated Vecernicek stories that portrayed older characters (371 cartoons for a total of 2974 minutes). The objective of this paper is to examine the depiction of the elderly in Vecernicek cartoons and to point out age stereotypes. The first part of the paper consists of a theoretical framework necessary for the subsequent analysis, particularly media depiction, media representation, construction of reality, the relationship between media depiction, reality and stereotyping, which are then accompanied by characterization of the stories, their meaning and also by definition of old age. Next, all twenty-two analyzed cartoons are briefly introduced. Quantitative content analysis is conducted to examine the frequency and context of depiction of male and female elderly characters, and the overall message. Using qualitative content analysis, six coherent groups of media depiction of the elderly are created, then using semiotic analysis, six specific examples of age portrayal in Vecernicek cartoons are introduced.

The aim of the diploma thesis "Media image of selected components of the Integrated Rescue System during a state of emergency in the Czech Republic in the daily newspapers Lidové noviny, Právo and Blesk" is to show the main features of reporting on the components of the Integrated Rescue System (IRS) during the state of emergency, which was announced in connection with the so-called coronavirus pandemic for the Czech Republic on March 12, 2020 and lasted continuously until until 17 May 2020. Two basic components of the IRS were selected for the analysis - the Medical Rescue Service of the Czech Republic and the Fire and Rescue Service of the Czech Republic, and one of the other components - the Prison Service of the Czech Republic. The depiction of these components was analyzed in the daily newspapers Právo and Lidové noviny, and the daily newspaper Blesk was chosen as the representative of the tabloid press. A qualitative analysis of the collected text showed what topics the daily newspapers dealt with in connection with these IRS units and what role they assigned to them in the "story of the pandemic". The thesis shows in what types of reports the monitored IRS units occurred, what stories were offered to the audience in connection with these components and what myths depicted these stories....