Translation in Africa has been studied mostly through the prism of postcolonialism and literary studies. Some scholars have argued that this approach restricts translation studies scholarship on and about the continent. The gist of the postcolonial approach lies in the inherent power relations that exist in the inevitable cross-cultural contact arising from colonialism. Of late, some scholars have suggested that it is time to move beyond the post-colony. It is against such a backdrop that this dissertation broaches the study of translation phenomena in Africa from a developmental perspective. This thesis argues that the postcolonial era is not monolithic and that the African condition has evolved over the years. While it acknowledges the legacy of colonialism with all of its devastating consequences, the study understands the concept of the developmental context to offer the perspective of a continent in charge of its own destiny in contrast to the perspective that sees only a victim. Accordingly, this study seeks to explore translation practices within a developmental context and concentrates on one of the most important development issues: health. In line with global health priorities that now approach health from a preventive rather than a curative perspective, health promotion and communication have become central to the development agenda. This dissertation therefore discusses the historical, political, linguistic, socioeconomic, and cultural factors that inevitably affect translation in public health communication in Zambia and, to a lesser extent, the southern African region. While emphasizing the sociological context of the case study, this research takes translation as a cluster concept and a communicative act in order to investigate how translation is practiced. The research involves a contextual analytic exploration of a few selected health communication products. Drawing on Jakobson’s three types of translation, descriptive translation studies, and functionalist theories, this dissertation brings to light the importance of intersemiotic translation in societies that are anchored in oral culture.

Anne of Green Gables es una serie de libros que narra la historia de Anne Shirley, una niña adoptada por error por unos hermanos, sus aventuras en la ciudad canadiense de Avonlea, sus nuevas amistades y su crecimiento personal. Esta novela ha sido adaptada a los medios audiovisuales en distintos países y en distintas épocas. Asimismo, esta obra muestra el sistema sexo-género en un entorno canadiense del siglo XIX y a personajes femeninos que cuestionan dicho sistema. Por ello, la presente investigación se centra en la manera que es representado el rol de las mujeres del siglo XIX en tres adaptaciones audiovisuales: Anne of Green Gables (1934), Anne of Green Gables (1985) y Anne with an E tomando como texto fuente los tres primeros libros de la saga: Anne of Green Gables (1908), Anne of Avonlea (1909), Anne of the Island (1915). Estas adaptaciones se entenderán como traducción desde un enfoque multimodal ya que son productos culturales que experimentaron transposiciones intersemióticas de un sistema de signos a otro (Hutcheon & O’Flynn, 2013). Esta investigación se llevará a cabo mediante análisis de contenido y análisis contrastivo multimodal de los objetos estudios. Asimismo, se empleará el modelo de adaptation shifts propuesto por Perdikaki. / Anne of Green Gables is a series of books that narrates the story of Anne Shirley, a girl adopted erroneously by two siblings, her adventures in the Canadian town of Avonlea, her new friendships, and her personal growth. This novel has been adapted for audiovisual media in different countries and at different times. It also depicts the sex-gender system in a 19th century Canadian setting and female characters who challenge this system. Therefore, this research focuses on how the role of 19th century women is represented in three audiovisual adaptations: Anne of Green Gables (1934), Anne of Green Gables (1985) y Anne with an E (2017), taking as source text the first three books of the saga:  Anne of Green Gables (1908), Anne of Avonlea (1909), Anne of the Island (1915). These adaptations will be understood as multimodal translation approach since they are cultural products which experience intersemiotic transposition from one sign system to another (Hutcheon & O’Flynn, 2013). This research will be undertaken by means of content analysis and multimodal contrastive analysis of the objects of study. Furthermore, it will be employed the model of adaptation shifts proposed by Perdikaki. / Trabajo de investigación