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Desafios da intelig??ncia coletiva no apoio ao gerenciamento de riscos de neg??cios digitais de uma institui????o financeiraOliveira, Adriana Rodrigues 28 August 2017 (has links)
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Previous issue date: 2017-08-28 / The objective of this study is to investigate how the processes of collective intelligence
can contribute to support the risk management of a financial institution, in the context
of digital business. For the theoretical foundation of this objective, the research was
made to access the publications on the topics of strategic intelligence, collective
intelligence, digital business and risk management in financial institutions. This
research was made through qualitative approaches, through documentary sources
focused on risk management processes in financial institutions and digital, and
quantitative, made through a questionnaire applied to employees assigned to agencies
of a financial institution that attend in the Digital model. It was observed that these
employees feel responsible for the risk management process coming from digital
businesses and want to contribute actively with this process. They identify that the
fraud event and external theft of operational risk is primarily responsible for the losses
resulting from the implementation of the digital business model in financial
institutions.The results showed the need for improvements in the risk management
process of financial institutions to deal with the risks arising from the changes brought
about by the digital business. In order to treat these improvements, a framework was
proposed to build a collective intelligence in the scope of risk management of a
financial institution. / O objetivo deste estudo ?? investigar como os processos de intelig??ncia coletiva podem
contribuir para apoiar o gerenciamento de riscos de neg??cios digitais de uma
institui????o financeira. Para a fundamenta????o te??rica desse objetivo, foi realizada
pesquisa para acesso ??s publica????es sobre os temas intelig??ncia estrat??gica,
intelig??ncia coletiva, neg??cios digitais e gerenciamento de riscos em institui????es
financeiras. Essa pesquisa foi realizada atrav??s das abordagens qualitativa, realizada
a partir de fontes documentais com foco nos processos de gerenciamento de riscos
em institui????es financeiras e neg??cios digitais e quantitativa, realizada por meio de
question??rio aplicado aos funcion??rios alocados em ag??ncias de uma institui????o
financeira que atendem no modelo digital. Foi observado que estes funcion??rios se
sentem respons??veis pelo processo de gest??o de riscos provenientes dos neg??cios
digitais e querem contribuir ativamente com este processo. Eles identificam que o
evento fraudes e roubos externos do risco operacional ?? o principal respons??vel pelas
perdas resultantes da implementa????o do modelo de neg??cios digitais em institui????es
financeiras. Os resultados encontrados comprovaram a necessidade de melhorias no
processo de gerenciamento de riscos das institui????es financeira para lidar com os
riscos advindos das mudan??as provocadas pelos neg??cios digitais. Buscando atender
estas melhorias, foi proposto um arcabou??o para se construir uma intelig??ncia coletiva
no escopo do gerenciamento de riscos de uma institui????o financeira.
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