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Turismo, pol?ticas p?blicas e desenvolvimento: uma avalia??o do programa de regionaliza??o do turismo nas cinco regi?es tur?sticas do Rio Grande do Norte (2004-2014)Lima, Renata Mayara Moreira de 30 May 2017 (has links)
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Previous issue date: 2017-05-30 / Coordena??o de Aperfei?oamento de Pessoal de N?vel Superior (CAPES) / A import?ncia crescente do turismo, enquanto atividade econ?mica que dinamiza a economia de diversos lugares tem propiciado, cada vez mais, interven??es planejadas do Estado. No caso do Brasil, o turismo somente ocupa lugar de destaque no planejamento governamental com a cria??o do Minist?rio do Turismo (MTur) em 2003, momento que marca a concep??o do Programa de Regionaliza??o do Turismo (PRT), o qual tem sido concebido como estruturante na atual Pol?tica Nacional do setor. A constata??o da fr?gil literatura desenvolvida at? o momento sobre como avaliar pol?ticas p?blicas de turismo, bem como a necessidade de se mensurar com os mesmos crit?rios avaliativos os processos e resultados conseguidos com o PRT nas cinco regi?es tur?sticas do estado, nos motivaram a realizar a pesquisa ?Turismo, Pol?ticas P?blicas e Desenvolvimento: uma avalia??o do Programa de Regionaliza??o do Turismo nas cinco regi?es tur?sticas do Rio Grande do Norte (2004-2014)? que teve como objetivo geral avaliar a implementa??o do Programa de Regionaliza??o do Turismo no per?odo entre 2004 a 2014 no RN. Especificamente objetivou a) Analisar o desenho institucional do PRT; b) Compreender a conjuntura geogr?fica, econ?mica, sociocultural e de investimentos p?blicos realizados nos munic?pios de cada regi?o tur?stica do RN; c) Aferir os graus de efic?cia segundo os eixos de avalia??o e respectivos indicadores no ?mbito das regi?es e munic?pios escolhidos e d) Identificar os elementos facilitadores e dificultadores dos resultados do Programa, em ?mbito regional e municipal. O processo metodol?gico utilizado incluiu a elabora??o de uma matriz de avalia??o da implementa??o do Programa, al?m da revis?o bibliogr?fica, pesquisa documental, coleta de dados secund?rios e pesquisa de campo com visitas aos munic?pios e regi?es pesquisadas, assim como participa??o nas reuni?es dos conselhos de turismo e realiza??o de entrevistas. Os resultados apresentados confirmam a hip?tese defendida, de que o PRT apresenta no processo de sua implementa??o baixa efic?cia e resultados aqu?m das suas possibilidades nas regi?es tur?sticas do estado, em virtude da insufici?ncia dos recursos materiais, humanos e financeiros durante a implementa??o, bem como pela fragilidade com que ocorrem as articula??es institucionais necess?rias (nacional, estadual, regional e municipal). / The growing importance of tourism while an economic activity that invigorates the economy of several places has increasingly provided planned interventions by the State. In the case of Brazil, tourism is only a prominent part of government planning with the creation of the Ministry of Tourism (MTur) in 2003. This is the definitive moment when the Tourism Regionalization Program (PRT) is conceived as a structuring Current National Policy of the sector. The confirmation of the fragile literature developed so far on how to evaluate tourism public policies, as well as the need to measure the processes and results obtained with the PRT in the five tourist regions of the State, with the same evaluation criteria, motivated us to carry out the research "Tourism, Public Policies and Development: An evaluation of the Program of Regionalization of Tourism in the five tourist regions of Rio Grande do Norte (2004-2014)", whose overall objective was to evaluate the implementation of the Tourism Regionalization Program in the period 2004 to 2014 in RN. Specifically, it aimed at: a) Analyzing the institutional design of the PRT; b) Understand the geographical, economic, socio-cultural and public investment situation in the municipalities of each RN tourist region; c) Assess the degree of effectiveness according to the evaluation axes and respective indicators within the chosen regions and municipalities and d) Identify the elements that facilitate and impede the results of the Program at the regional and municipal levels. The methodological process used included the preparation of an evaluation matrix for the implementation of the Program, as well as bibliographical review, documentary research, secondary data collection and field research with visits to the cities and regions surveyed, participation in meetings of tourism councils and implementation of interviews. The results presented indicate that the PRT presents in the process of its implementation low effectiveness and results that are below its possibilities in the tourist regions of the State due to insufficient material, human and financial resources during its implementation, as well as the fragility with which the necessary institutional articulations are (be National, State, Regional and Municipal).
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A??o p?blica na forma??o e transforma??o do destino tur?stico de Porto de Galinhas: um estudo dos referenciais no per?odo de 1970 a 2010Lopes, Alba de Oliveira Barbosa 21 October 2013 (has links)
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Previous issue date: 2013-10-21 / The central interest of this thesis is to comprehend how the public action impels the formation
and transformation of the tourist destinies. The research was based on the premise that the
public actions are the result of the mediation process of state and non-state actors considered
important in a section, which interact aiming for prevailing their interests and world visions
above the others. The case of Porto de Galinhas beach, in Pernambuco, locus of the
investigation of this thesis, allowed the analysis of a multiplicity of actors on the formation
and implementation of local actions toward the development of the tourism between the years
1970 and 2010, as well as permitted the comprehension of the construction of the referential
on the interventions made. This thesis, of a qualitative nature, has as theoretical support the
cognitive approach of analysis of the public policies developed in France, and it has as main
exponents the authors Bruno Jobert and Pierre Muller. This choice was made by the emphasis
on the cognitive and normative factors of the politics, which aspects are not very explored in
the studies of public policies in Brazil. As the source of the data collection, documental,
bibliographic and field researches were utilized to the (re)constitution of the formation and
transformation in the site concerned. The analysis techniques applied were the content and the
documental analysis. To trace the public action referential, it started by the characterization of
the touristic section frontiers and the creation of images by the main international body: the
World Tourism Organization, of which analysis of the minutes of the meetings underscored
guidelines to the member countries, including Brazil, which compounds the global-sectorial
reference of the section. As from the analysis of the evolution of the tourism in the country,
was identified that public policies in Brazil passed by transformations in their organization
over the years, indicating changes in the referential that guided the interventions. These
guidelines and transformations were identified in the construction of the tourist destination of
Porto de Galinhas, of which data was systematized and presented in four historical periods, in
which were discussed the values, the standard, the algorithms, the images and the important
mediators. It has been revealed that the State worked in different roles in the decades analyzed
in local tourism. From the 1990s, however, new actors were inserted in the formulation and
implementation of policies developed, especially for local hotelkeepers. These, through their
association, establishes a leadership relation in the local touristic section, thereby, they could
set their hegemony and spread their own interest. The leadership acquired by a group of
actors, in the case of Porto de Galinhas, does not mean that trade within the industry were
neutralized, but that there is a cognitive framework that confronts the actors involved. In spite
of the advances achieved by the work of the mediators in the last decades, that resulted in an
amplification and diversification of the activity in the area, as well as the consolidation at the
beach, as a tourist destiny of national standout, the position of the place is instable, concerned
to the competitiveness, once that there is an situation of social and environmental
unsustainability / O objetivo geral desta tese foi compreender como a a??o p?blica impulsiona a forma??o e
transforma??o de destinos tur?sticos. A investiga??o baseou-se na premissa de que as a??es
p?blicas s?o o resultado do processo de media??o de atores estatais e n?o estatais
considerados importantes em um setor, os quais interagem visando prevalecer seus interesses
e suas vis?es de mundo sobre os demais. O caso da praia de Porto de Galinhas, em
Pernambuco, l?cus de investiga??o desta tese, permitiu a an?lise de uma multiplicidade de
atores na forma??o e implementa??o de a??es locais voltadas ao desenvolvimento do turismo
nos anos de 1970 a 2010, bem como permitiu a compreens?o da constru??o do referencial das
interven??es realizadas. A tese, de natureza qualitativa, teve como suporte te?rico a
abordagem cognitiva de an?lise de pol?ticas p?blicas desenvolvida na Fran?a, tendo como
expoentes principais os autores Bruno Jobert e Pierre Muller. Esta escolha foi feita pela ?nfase
conferida aos fatores cognitivos e normativos da pol?tica, aspectos estes pouco explorados nos
estudos de pol?ticas p?blicas no Brasil. Foram utilizadas a pesquisa documental, a
bibliogr?fica e a de campo como fontes de coleta de dados para a re(constitui??o) da forma??o
e transforma??o deste destino. As t?cnicas de an?lises empregadas foram: a an?lise de
conte?do e a documental. Para tra?ar o referencial da a??o p?blica, partiu-se da caracteriza??o
das fronteiras do setor de turismo e a cria??o de imagens pelo principal ?rg?o internacional: a
Organiza??o Mundial do Turismo. A partir da an?lise da evolu??o do turismo no pa?s,
identificou-se que as pol?ticas p?blicas no Brasil passaram por transforma??es na sua
promo??o ao longo dos anos, indicando mudan?as no referencial que nortearam as
interven??es. Estas diretrizes e transforma??es foram identificadas na constru??o do destino
tur?stico de Porto de Galinhas, cujos dados foram sistematizados e apresentados em quatro
per?odos hist?ricos, nos quais foram discutidos os valores, as normas, os algoritmos, as
imagens e os mediadores relevantes. Identificou-se que o Estado atuou em diferentes papeis
nas d?cadas analisadas no turismo local. A partir da d?cada de 1990, contudo, novos atores
foram inseridos na formula??o e implementa??o das pol?ticas desenvolvidas, com destaque
para os hoteleiros locais. Estes, por meio da sua associa??o, instauraram uma rela??o de
lideran?a no setor tur?stico local, com isso, eles conseguiram firmar sua hegemonia e
disseminar seus pr?prios interesses. A lideran?a adquirida por um grupo de atores, no caso de
Porto de Galinhas, n?o significa que as trocas no interior do setor foram neutralizadas, mas
sim que existe um quadro cognitivo que se confronta com os atores envolvidos. Apesar dos
avan?os obtidos pelo trabalho dos mediadores nas ?ltimas d?cadas que resultaram na
amplia??o e diversifica??o da atividade na regi?o, bem como na consolida??o da praia como
um destino tur?stico de destaque em n?vel nacional, a posi??o do destino ? inst?vel em rela??o
? competitividade uma vez que existe um ambiente de fr?gil sustentabilidade social e
ambiental
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Distribui??o dos recursos do FNE para o setor tur?stico entre os estados nordestinos, no per?odo de 1998/2004Santos, Walquiria Cybelle Fernandes dos 19 September 2011 (has links)
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Previous issue date: 2011-09-19 / The work aims to analyze the criteria that supported the geographic distribution of
credit with FNE funds for the private tourism sector in the period 1998-2004 the Northeast,
which is the maturing of a significant part of investments in the region I PRODETUR . The
working hypothesis is that the credit allocation for the tourism industry, with FNE funds
among the Northeastern states during the period analyzed broke with the trend towards
concentration of credit in the richer economies of the region. The investigation concluded that
there is enough evidence to enhance the degree of confidence in that hypothesis. However, the
allocation criteria do not only benefited the poorest economies, nor directed lending while
building on the weight that the tourism sector held in state economies / O trabalho tem o prop?sito de analisar o crit?rio que sustentou a distribui??o
geogr?fica do cr?dito, com recursos do FNE, para o setor tur?stico privado nordestino no
per?odo 1998-2004, que corresponde ? fase de matura??o de parte significativa dos
investimentos do PRODETUR I na regi?o. A hip?tese de trabalho ? que a aloca??o de cr?dito
para o setor tur?stico, com recursos do FNE, entre os estados nordestinos no per?odo analisado
rompeu com a tend?ncia ? concentra??o do cr?dito nas economias mais ricas da regi?o. A
investiga??o permitiu concluir que h? evid?ncias suficientes para ampliar o grau de confian?a
na referida hip?tese. Contudo, o crit?rio de aloca??o tamb?m n?o beneficiou apenas as
economias mais pobres e tampouco orientou a concess?o de empr?stimos tomando por base o
peso que o setor tur?stico detinha nas economias estaduais
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