The Lithuanian and foreign scientists state that media makes a huge impact to the opinion and habits of a society. Television provides the information in various formats using dynamic ways with special effects, which attract the attention of children. Thus television can be considered as most powerful and influential type of media affecting the behaviour of children and their social perceptions. This paper raises new a new problem such as lack of complex researches of media programs content and how they affect children’s behaviour and social perceptions. This area of research still needs more in depth studies because many scientist’s researches show the existence of a connection between violence seen on TV and aggressive behaviour however there have not been proved that particularly violence on TV has the most influence to the social skills development of teenagers. The research of legal basis has proved that broadcasters still can easily broadcast the TV programmes with violent acts in the prime time. The research of scientific literature discovered that violent TV shows have influence to psychological and physiological development of teenagers, their achievements in learning process. The research done by the author of this paper herself showed that half of 12-16 years old children spend 3 or more hours daily watching TV. According to the research done by the author, children who experience positive emotions watching violence on TV behaves more aggressively in their social... [to full text]