This thesis aims to describe how Western tourist websites represents India. Although there has been much research on tourism and Western representation of India, no literature is available on how Western tourist websites represents India. This thesis uses three theories, social constructivism, post-colonial theory, and representation theory. Social constructivism is the base for this thesis. Post-colonial theory is used to find out whether the representation of India includes colonial stereotypes or no. Moreover, the representation theory is the center and the main tool to know and explain how Western tourist websites represents India. The design used is a 'case study' as case study design is compatible to explore the representations of India. The method used is a 'qualitative discourse analysis' which helps to provide a critical analysis of the description of India. Main results of this thesis are that Western tourist websites describe Indian economy as a backward economy. It is unclear whether Indian politics is described as undemocratic or democratic. Indian people are described as a mix of traditional, modern, unfree as well as free people. Indian culture is described as ancient and collective.

Denna studie är en fortsättning på kandidatuppsatsen Sveriges kommuners turisthemsidor – En studie om var Sveriges kommuner befinner sig i webbutvecklingen i relation till web 2.0 genomförd av Johansson och Winther som är två av författarna till denna studie. Syftet med denna studie är att ge en ökad förståelse för hur Sveriges kommuner arbetar med sina turisthemsidor samt sociala medier. Denna kandidatuppsats genomfördes genom en observation samt kvalitativa intervjuer med tio av Sveriges 290 kommuner. Resultatet visade att kommunerna använder sina turisthemsidor och sociala medier för att nå ut till önskade målgrupper. Det visade sig även att flera av kommunerna befinner sig i en utvecklingsfas gällande webbplatserna. Endast hälften av kommunerna med turisthemsidor har en digital strategi. / This study continues on the bachelor thesis Sweden’s municipalities’ tourist sites - A study of where Sweden’s municipalities stand in their web development compared to web 2.0, conducted by Johansson and Winther who are two of the authors of this study.The purpose of this study is to provide a greater understanding of how Swedish municipalities work with their tourist websites and social media. This bachelor thesis was conducted by an observation and qualitative interviews with ten of Sweden's 290 municipalities. The results showed that municipalities use their tourist sites and social media to reach desired target audiences. It was also found that many of the municipalities are in a development phase regarding their tourist sites. Only half of the municipalities with tourist sites have a digital strategy.