Global ETD Search

1	Exploring attention-setting effects by examining news cues and characteristics of three kinds of gated news in online news sites Chen, Ying-Ying, 1966- 12 October 2012 (has links) This study builds the constructs of three kinds (four types) of gated news to explore how online users pay attention to three online mainstream news sites by defining online users from marketing, democratic, and technological perspectives. Editors’ news cues, people-gated news cues, and news characteristics of four types of gated news are examined in explaining online users’ most popular news attention. The results show that several news types contain distinctive news characteristics; in addition, editors’ news cues, peoples’ news cues, and news characteristics significantly explain online users’ news attention. / text News Web sites--Analysis Attention--Testing Interest (Psychology)
2	Podnikatelský záměr / Business Plan Bojanovský, Patrik January 2011 (has links) This master‘s thesis deals with creating the comprihensible business plan which is focused on establishing web sites. These web sites provide list of restaurants with their evaluation and further marketing propagation. The opening part contains theoretical knowledge which is used to create the business plan in practical part of thesis. The outcome of the thesis is decision, whether the business plan is realistic and suitable to realize.
3	Investigating good usability consistency within and across the South African super 14 rugby franchise web sites Howard, Grant Royd 08 1900 (has links) This study investigates the usability of the South African Super 14 Rugby franchise web sites. Web site usability is a measure of a web site user’s experience when visiting a web site. A web site user’s experience will determine how well a web site’s goals are achieved. The relevant web site goals are, having as many visitors as possible, both unique visitors and repeat visitors, and ensuring that those visitors stay on the web site for as long as possible. This study uses data generation method triangulation to enhance the validity of the findings. The data generation methods are an e-mail questionnaire survey and an expert group consensus method called the Delphi Method. This study shows that within each web site and across all five web sites, there is poor usability consistency. Management guidelines and recommendations for improvements to these web sites are presented, so that the web site goals can be achieved. / Computer Science / M.Sc. (Information Systems) Delphi Method Web sites analysis South African Super 14 rugby Web site improvement Comparative web site questionnaire Data generation method triangulation E-mail survey Good usability consistency Sport web site evaluation Usability expert opinion 006.7 Web sites Software engineering Web publishing
4	Investigating good usability consistency within and across the South African super 14 rugby franchise web sites Howard, Grant Royd 08 1900 (has links) This study investigates the usability of the South African Super 14 Rugby franchise web sites. Web site usability is a measure of a web site user’s experience when visiting a web site. A web site user’s experience will determine how well a web site’s goals are achieved. The relevant web site goals are, having as many visitors as possible, both unique visitors and repeat visitors, and ensuring that those visitors stay on the web site for as long as possible. This study uses data generation method triangulation to enhance the validity of the findings. The data generation methods are an e-mail questionnaire survey and an expert group consensus method called the Delphi Method. This study shows that within each web site and across all five web sites, there is poor usability consistency. Management guidelines and recommendations for improvements to these web sites are presented, so that the web site goals can be achieved. / Computer Science / M.Sc. (Information Systems) Delphi Method Web sites analysis South African Super 14 rugby Web site improvement Comparative web site questionnaire Data generation method triangulation E-mail survey Good usability consistency Sport web site evaluation Usability expert opinion 006.7 Web sites Software engineering Web publishing

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