The thesis deals with the possibilities and risks of multirotors in connection with acquiring, processing and distribution of information with regard to how these possibilities are limited and the risks addressed by legislation. The aim of the theoretical part of this thesis was to analyze how multirotors are involved in the information society, what are the possibilities of their use in connection with data collection and acquiring of information, what are the risks of using them and how problems are dealt with by Czech legislation. Categorized use possibilities state practical examples of what data can multirotors provide and how multirotors can be used to acquire information. The risks associated with using multirotors were found mainly in context of invasion of privacy and physical security. Based on the research of legislative sources, it was found that the legislation covers all the risks very well. The aim of the research part of this thesis was to find out how the users of multirotors abide the current legislation, which provisions they violate from the point of view of aviation regulations and to what extent they invade the privacy of third parties when using multirotors. Based on quantitative research, where the research method used was an electronic questionnaire, it was found that even though that about half of the users do not fly in accordance with aviation regulation L2 - aviation rules, 78% of them violates only one provision. In addition, it can be stated that there is a dependence between the presence of navigation systems on a multirotor and violation of this aviation regulation. It was also found that 89% of users do not intrude the privacy of third parties by using multirotors and that the violation of the amendment X and intruding of privacy are independent.

Background:  In recent years, Sweden’s micro consulting enterprise (MCE) industry has grown significantly. Even during the COVID-19 pandemic, the MCE business in Sweden continued to grow in a positive direction, while bigger consulting firms were heavily impacted, with around 48% of firms seeing negative growth. Because of the growth, there is a necessity for MCEs to distinguish themselves in the market as smaller consulting firms face stiff competition from larger enterprises. Due to today’s digital generation, MCEs are provided with an excellent opportunity to develop a digital communication strategy. Hence, a common strategy being used is content marketing which acts as a communication strategy to attract new customers. Problem:  After founding a MCE, there is an ambiguity in how to reach customers, as a cause of the small size of the company. The low amount of employees leads to lacking intangible assets, which instead induce word-of-mouth marketing. However, such marketing is rather uncertain and difficult to strategize. Meanwhile, there is a growth of MCE’s utilization of content marketing to increase sales. Previous researchers within the area have expressed the need for understanding MCE’s relation to content marketing, to evaluate how MCEs can apply content marketing to acquire new customers. Purpose: This thesis aims to develop knowledge on the possibilities for MCEs to strengthen their chances to acquire new customers through content marketing. Method: This qualitative research has been conducted through multiple-case study with six different cases, which includes organizational documents and semi-structured interviews. The sampling was based on the criteria of being a CEO of a MCE in Sweden, which must have a website and a LinkedIn-profile. The data analysis followed a thematic analysis to identify patterns of how MCEs use content marketing.   Results: The empirical findings presented homogenous answers aligned with the process of how to conduct successful content marketing. By identifying the four steps of ‘Awareness’, ‘Initiate Contact’, ‘Sales and Delivery’, and ‘Long-term Relationships’ the ‘MCE’s Content Marketing Model’ was established. By utilizing the model, MCEs could sustain a competitive advantage in the crowded market.

Small business owners are not acquiring U.S. federal government contracts at the government established target rate. The government's small business procurement goals remain unmet, which represents an underutilized source of revenues for many small business owners. The purpose of this multiple case study was to explore strategies of 3 small business owners operating in the Washington, D.C., metropolitan area to acquire federal government contracts to increase profitability. The thematic findings were in the context of the resource-based view as the conceptual framework. The participants answered questions in semistructured interviews and provided organizational documents for review. Triangulation of multiple data sources and the constant comparative data analysis method led to 3 major themes: planning to target both government and commercial civilian customers through a top-down approach; developing core competencies including backgrounds and experiences and staffing choices to improve chances of success in obtaining government contracts; and knowing the company's audience, assets, and niche, which encompassed essential knowledge stemming from education and training oriented toward successful government contract work. Findings included the importance of planning before embarking on a process to bid for government contracts. Application of the findings may lead to a social change of higher small business revenues and lower unemployment, support for innovation, stimulation of the economy, and increased tax revenues to sustain government programs that can benefit society in general

This study aims to explore the usage of the digital marketing to acquire and maintain business relationships, or more specifically, digital marketing in B2B start-ups within the Swedish market. Digital marketing is essential for businesses nowadays and has become a significant factor for business companies for improving and implementing their marketing strategies. Furthermore, business relationships have always taken an essential role among companies especially today due to the heightened level of digitalization. This case study attempts to answer two main research questions which this paper investigates on. To provide an exhaustive answer to the research questions: “How digital marketing contributes to acquiring business customers in B2B start-up context?” and “How digital marketing contributes to maintaining business customers in B2B start-up context?”, digital marketing approaches of eight respondents, theoretical implications and additional information will be examined in the upcoming chapters. The study concludes, that it was found that digital marketing is understood as an innovative and effective method for attracting, maintaining and building business relationships. However, the lack of resources is one fundamental reason why start-ups have difficulties in acquiring and maintaining business customers in practicing through digital marketing. Additionally, it was found that digital platforms and tools such as websites, industry specific platforms, and blogs provide the highest advantage for start-ups. Moreover, social media platforms like Instagram, LinkedIn and Facebook were in most use for presenting content that is informative, educational and honest. Digital marketing strategies in acquiring and maintaining business relationships are indicated in the analyses which give sufficient details in answering the research questions. The paper will provide suggestions for doing further research in improving the current topic in digital marketing.

Submitted by Daniele Santos (danielesantos.htl@gmail.com) on 2017-02-23T14:06:16Z No. of bitstreams: 1 Nasreem Glover.pdf: 1245003 bytes, checksum: 4f4da5c30e74010b19962c8260227926 (MD5) / Approved for entry into archive by Janete de Oliveira Feitosa (janete.feitosa@fgv.br) on 2017-02-23T20:42:16Z (GMT) No. of bitstreams: 1 Nasreem Glover.pdf: 1245003 bytes, checksum: 4f4da5c30e74010b19962c8260227926 (MD5) / Made available in DSpace on 2017-03-03T17:24:43Z (GMT). No. of bitstreams: 1 Nasreem Glover.pdf: 1245003 bytes, checksum: 4f4da5c30e74010b19962c8260227926 (MD5) Previous issue date: 2016-11-08 / GLOVER, Nasreem. Elite Firm Combinations: An Exploratory Study on Merger Strategy & the Effect of Firm Culture. This addresses the strategic goals elite firms intend to satisfy by acquiring other firms, and the threat to the attainment of strategic goals imposed by the culture of the target firm which may ultimately result in significant attorney attrition.

Diploma thesis "The Czech-Slovak mergers -- accounting and tax aspects" is divided into two parts - theoretical and practical one. The firstly mentioned one briefly describes legal regulations of cross-border mergers, with the main focus on their accounting and tax aspects adapted by Czech and Slovak legislative framework. Further, hypothetical comparison of accounting and tax differences is performed especially for cross-border mergers to Czech Republic and to Slovak Republic. In second part, author applies this theoretical comparison to particular real case. The work also includes the analysis of cross-border mergers carried out in Czech and Slovak Republic in 2008 -- 2011 that are listed in Appendix 1. The primary objective of this thesis is to explore the accounting and tax apects of cross-border mergers in Slovak Republic.

This thesis focuses on assessment of different alternatives to expand the product range of apiarist. It explains the nature and the benefits of apian products for human population and it evaluates from different viewpoints their importance regarding the improvement of economic situation of apiarist. Apart from products that can be regularly encountered on the market the thesis addresses also less traditional apian products. It uses results of a questionnaire survey conducted for the demand side -- customers as well as for the side of supply -- apiarists, to elaborate the topic. The next part of the thesis consists of the proposal of a marketing strategy for a chosen product, which is based on description of prospective customers and their motives for purchase. This proposal contains possible ways of distribution, media for the product, approach to setting the price and marketing communication.

Thesis (MPH.) -- University of Limpopo, 2016. / Introduction and purpose: Midwives are the backbone of maternal and child health—the output of their action affect quality of life of mother and child. The purpose of the study was to describe the challenges encountered by one-year diploma student midwives while acquiring clinical skills at selected hospitals in Limpopo Province. Research design and method: A quantitative, descriptive cross-sectional research method was used in this study. The study population comprised all one-year diploma student midwives in selected hospitals in Limpopo Province, namely, Dilokong Hospital, Jane Furse Memorial Hospital, Mokopane Hospital, Philadelphia Hospital, Siloam Hospital and St Rita’s Hospital. The whole study population was used as the total population was small. Data were collected using a self-administered questionnaire. Informed consent was received from the participants as was ethical approval from the relevant authorities. Data were analyzed using SPSS version 22 with the aid of a statistician. Descriptive statistics were used to analyze and describe the data. Data were presented in tables and bar graphs.Findings: Respondents in this study indicated that they encountered the following challenges during their acquisition of clinical skills at the selected hospitals in the Limpopo Province: inadequate resources; inadequate mentoring. Male participants reported feelings of being more competent than their female counterparts. There was no relationship between acquisition of skills and marital status, and no correlation between age and acquisition of skills.

The master´s thesis is focuses on the Business combinations. The aim of this thesis is to project accounting procedures of the merger and then analyze financial situation of the acquiring company.

The main topic of the master thesis is the exploration of a process of learning and acquitision of skills. In fact these processes are the important parts of a human life indeed. The issue of this topic is being considered through a different but certainly related topic - the rules and their function. The first part of this thesis consists of the analyses of several points of view on the topic of rules as a whole. The introduction of the thesis is supplemented with the theory of S. Blackmore speaking about the meaning of mems in our lifes. After the first part, where the work of J. Peregrin "A Man and rules" is analised, the other bigger charter begins with the analysis of M. Merleau-Ponty point of view on a human body and embodiment - the essence of a human being. In fact the studies of S. Curtiss and A. S. Benzaquen are the sources of the particular cases that are closely connected with the topic of the previous chapters of the thesis and that close the thesis.