This study is an attempt to identify the general principles and the functions of animation and investigate the possibilities of combining two separate genres: documentary and animation. Its central focus is "What can animation bring into the field of documentary film?" Chapter Two glances at the long-lasting relationship of animation and documentary, comparing a number of definitions for both fields, looks for a definition. Additionally, it lists various handmade animation techniques with several examples and tries to categorize different functions of animation. The Third Chapter analyzes a selection of films (A Is for Autism, Doctors' Life Between Life and Death, Ecumenopolis: City Without Limits and The People Who Try to Save the World) in the light of these functions. These case studies also include interviews with the directors, which explain their thinking processes and reasons for some of their choices. As a result, this study concludes in the thought that combining animation within the documentary film can create a meaningful form; a whole which is far more than sum of its parts.

The main focus of my thesis piece of work is the creation of multimedia tools for pupils´ self-study Math. This tool is an interactive software, specifically it is a Web page that work without connecting to the internet. Especially it is useful for children's home preparation and practising of pupils' knowledge. It can be used during lessons at school too. The main topic of this thesis is solution of equations. A part of the thesis is practical verification of primary school pupils. Their results are compared with the results of pupils who haven´t practised Math on this practical CD.

This diploma thesis presents multimedia applications and ways how to use them to promote the creative sector. The theoretical part of the thesis focuses on art marketing, internet marketing, multimedia and gaming principles. It also explains what the Flash technology is and how the Flash technology allows web designers to upload complex animations on the Internet. The practical part of the thesis shows how to apply gained theoretical knowledge in the creation of an interactive game, which would be used to promote art organizations.

The assignment for this thesis is called {\crqq}The Suggestion Of Working Lists For Teaching Algebraic Terms With The Support Of A Computer For Pri- mary Schools{\crqq}. The thesis is divided into four main chapters. In the first chapter I was focused on the support of a computer at a primary school, and with the theoretical issues connected with this topic. In the second part I created a manual for teachers for the program I created. The third part consists of the program itself (A computer game called Mathhill for teaching the algebraic terms at primary schools). The program consists of four individual parts. The whole program is set as a winter scene from the mountains. A menu comes up first, which is the link to the other games. The pupils choose from the links according to what they want, or according to the matter being studied. All games are animated in the same way; the only difference is the subject and the assignments that the pupils solve. Pupils fulfil the individual assignments and according to the success of their results they continue up the mountain. If the result is wrong the program does not let them go further until they get it correct. With most of the assignments pupils can use the help in the upper right corner. One link in the program doesn{\crq}t fulfil a function of the game, this link differs from the others. This one directs us to an animation of algebraic formula, which leads us to a winter mountain chalet, the equipment of which directs us into the individual animation. The first part is a computer game called {\crqq}Repetition{\crqq}; the pupils re- peat operations with numerical terms and they freshen up on the word alge- braic expression. The second part is a computer game called {\crqq}Counting With Expressions{\crqq}; pupils count examples for simplification, adding, subtracting, multiplying, and dividing of the expressions. The last game part is called {\crqq}Slashed Expressions{\crqq}, where the pupils work in the same way until they re- ach the top of the mountain. These games are divided; therefore the teachers can use them separately. The games are equipped with the help section in case the pupils need it. The last part of the program consists of the animation of the algebraic formula. In this part I animated the individual geometrical constructions of algebraic formula that children learn at primary school. The animation can serve to support the lessons. In the last part of my work I tested the CD at a primary school and I documented and evaluated the results.

The dissertation has for its goal to analyse the supply of animation services by selected travel agencies for a families-with-children segment of customers in the Czech Republic. Based on a comparison of the supply together with a research into the actual situation on the side of the demand, a new competitive product of an animation service devised by the author is introduced. The theoretical part of the dissertation defines major terms in the realm of tourism and animation services. Throughout the empirical chapters, the author first analyses the market situation from the supply perspective. Second, using a method of a questionnaire survey, the market situation from the demand perspective is investigated. The last chapter deals with a creation of a new competitive product of animation services for families with children, implementing the findings from previous chapters.

The diploma thesis deals with animation services as the important complementary service of tourism industry. The introductory part theoretically specifies the term animation and determines its history. It also explains main elements that affect animation. Furthermore, it clarifies the profession of animator and activity of animation team. The next part of the thesis analyses the functioning of animation services of the holders of the tourism offer in the Czech Republic, particularly in hotels, water parks, swimming pools and spas. The final part of the thesis summarizes suggestions that could improve the level of animation services in this country.

Animation of music heritage is a process, incorporating partly forgotten music work back to the cultural life of the society. The aim of the animation is to get back the music work into the current life. The idea is creation of the animation strategy, which lies insights in musiocological and economical views. The music work of Anthony Philip Heinrich is a suitable example to create the conception, methods and processes of the practical animation strategy. The personality of this composer, comming from the Bohemia on the edge of the 18th and 19th century, became famous in the United States as a musician, composer and organiser of the musical life. Although his life and work are wellknown in the United States, it si not the case of the Czech Republic. The awareness of Heinrich's life and work is relatively low in the Czech society due to distortions of culture after World War II. The knowledge of his work is restricted in the community of the musicologists, nowadays. The composer is not forgotten, however, his life deserves a comeback to the Czech music life. This thesis is a case study providing the animation strategy of the A. P. Heinrich's music work. The application of such a case study will contribute to incorporation of a partly forgotten composer into the Czech concert life and particularly into the cultural economics.

The thesis studies the possibilities of cultural animation of unused sacral monuments, especially churches. The theoretical part is searching for the reasons of the current poor condition of these buildings that have lost their regular liturgical function. The aim is to describe the position of religion and sacredness in the contemporary Czech society. It reviews the concept of cultural animation and its application on the specific case of the church. The practical part of the thesis is focused on the Karlovy Vary region, which was affected by the social discontinuity as a result of the post-war expulsion of Germans. There are many abandoned and ruined churches due to this reason. As a particular example of a successful animation is described Church of the Visitation of the Virgin Mary in Skoky by Žlutice and its animation activities initiated by members of the association Pod střechou.

Diploma thesis deals with the management of information in companies, especially the use of audiovisual content in the online environment. The theoretical basis of the work offers insight into the problems of communication through company websites, definitions of terms needed for subsequent research investigation in the empirical part. It provides quantitative and qualitative findings from the Czech export companies and their access to audiovisual content in the communication with stakeholders.

Prague homesteads (agricultural or farm buildings, later summer houses and mansions, manufactories or villas) have become a part of the City of Prague during the urban development, or have been destroyed. Nowadays, still preserved homesteads are significant historical monuments, but also landmarks of the urban landscape and the important source of local identity, and therefore worthy of conservation. Nevertheless, it is crucial to find their modern utilization and to maintain their cultural-historical values. The aim of this master's thesis is to sum up possibilities of renovation and utilization of poorly maintained Prague homesteads and to formulate recommendations to owners, investors and other people participating in animation process of these buildings based on the analysis of examples of still renovated Prague homesteads.