Private philanthropy is important in America. In 1985, philanthropy totaled almost 80 billion dollars. Philanthropy is partially a function of price. Absent a tax benefit, the price of charitable giving is unity. When tax benefits are available, the price of cash giving is one minus the marginal tax rate of the donor. Philanthropy is not evenly distributed among all classes of organizations. Changes in tax cost bring about changes in the distribution of gifts among organizations. Predictions have been made of a six to twelve billion dollar decline in individual giving as a result of the Tax Reform Act of 1986. The question is, "Whose ox gets gored?" In 1962, the Internal Revenue Service collected data directly linking itemized charitable contributions to class of donee organization. Prior works by Taussig, Schwartz, Feldstein, and Clotfelter have been principally based on this data. Their works document differing elasticities of price on charitable giving. The current research gathered 1985 data on the relationships between income, price, and charitable donee for 298 Dallas County, Texas, taxpayers. Data was obtained from selected certified public accountants in Dallas County who prepared income tax returns for individuals as part of their practice. Two hundred fifty usable responses reflected charitable gifts. The data collected permitted the tax benefit resulting from charitable gifts to be calculated. Income levels and marginal tax rates on those gifts were then correlated with donee organizations using multiple regression analysis. The main effects of price and income on giving were masked by multicollinearity. The interaction effects of price and other independent variables showed little price effect on giving. Only when coupled with the income variable at income levels of $50,000 was the price effect significant.

This study operationalized Bekkers and Wiepking's (2007, 2011) eight theoretical mechanisms that drive private giving, examining them within the context of alumni donor behavior at a selected public university in the southern region of the United States. The purpose of the study was to determine if the theoretical mechanisms that drive private giving represent distinct psychometric dimensions, and whether they are correlated with one another or essentially independent. A survey with 24 original items was created for this study, and completed by 178 alumni association member donors and non-member donors from the selected university. The study found support for six factors that are relatively independent of one another, contributing meaningfully to the overall multidimensional construct. The found factors were labeled efficacy, solicitation, reputation, values, altruism, and awareness of need as they fit reasonably well according to their original names. No differences were found between the mean response scores for alumni association member donors and non-member donors across the six dimensions. These results are beneficial for university fundraisers, alumni relations professionals, researchers in the field of philanthropy, and methodologists interested in developing instruments that measure the motivations for private giving. / by Paul Metcalf. / Thesis (Ph.D.)--Florida Atlantic University, 2013. / Includes bibliography. / Mode of access: World Wide Web. / System requirements: Adobe Reader.

I ett samhälle där det råder allt större konkurrens mellan företag och produkter, och då kunderna blir allt mer krävande, har Cause Related Marketing (CRM) blivit något av en unik win-win strategi. CRM innebär att ett företag tillsammans med en välgörenhetsorganisation skapar ett samarbete för att marknadsföra och sälja en produkt för välgörande ändamål och därmed nå ömsesidig vinst.Syftet med uppsatsen är att se vilka effekter CRM kan ha i jämförelse med traditionell marknadsföring. Vi har valt att undersöka varför företag väljer att engagera sig i välgörenhet och om man kan använda ett sådant samarbete som ett marknadsföringsverktyg.Den metod vi använt för studien är en kvalitativ metod. Till vår hjälp har vi använt oss av tidigare forskning inom ämnet samt genomfört intervjuer med företag som varit relevanta för studien. Företagen som medverkar är verksamma inom detaljhandel eller dagligvaruhandel och samtliga har valt att engagera sig i Rosa Bandet.Slutsatser som dragits genom studien är att CRM är en strategi som alla företag inom detaljhandel och dagligvaruhandel kan använda sig av. Vi har kommit fram till att CRM bör användas i kombination med traditionell marknadsföring för att optimera de positiva effekterna. Genom ett samarbete med en välgörenhetsorganisation kan ett företag nå effekter som ökad försäljning, merförsäljning, större lojalitet från kunderna och kan stärka sitt varumärke. Vi anser att strategin kan bidra till en hållbar utveckling, vilket är något som är högaktuellt på dagens marknad.In a world where competition between companies and products is constantly increasing and consumers are becoming more demanding, Cause Related Marketing (CRM) has become somewhat of a unique win-win strategy. This means that a company collaborates with a charitable organization to promote and sell a product to make a mutual profit.The purpose of this thesis is to point out the potential effects of CRM in comparison to traditional marketing. We have chosen to investigate why companies choose to engage in charity and if this type of collaboration can work as a tool for a better marketing strategy.The method we have used to write this thesis is a qualitative method. We have used previous research within the subject as well as interviewed companies relevant to the study. The companies that have participated are in the retail business and they have all engaged in the Pink Ribbon charity.Through the study, we have been able to draw the conclusion that CRM is a useful strategy to any company in the business of manufacturing and selling of goods. However, CRM should be used in combination with traditional marketing to optimize the positive effects. Through a collaboration with a charitable organization a company can increase sales, gain loyalty from their customers an strengthen it’s brand. We believe that the strategy contributes to a globally sustainable development, which currently is a hot topic on today’s market. / Program: Textilekonomutbildningen

Thesis. 1979. Ph.D. cn--Massachusetts Institute of Technology. Dept. of Urban Studies and Planning. / MICROFICHE COPY AVAILABLE IN ARCHIVES AND ROTCH. / Vita. / Bibliography: leaves 268-278. / Ph.D.cn

Women are often predominated in so-called "women´s jobs" including nursing, teaching and administration while jobs such as manager, board of director and financier are dominated by men. Hence, the corporate board has been male-dominated. However, in recent decades the number of women entering the boardroom has increased. Women are aware of their opportunites in terms of managerial jobs. Nevertheless, Sweden has one of the highest levels of gender equality in the world. Women with business experience and education are steadily moving upp the corporate ladder. The importance of female directors´ contributions on the corporate board has been recognized. The purpose of this thesis is to investigate how women contribute on the corporate board in Sweden. The focus of the study lies on the perspectives of female and male directors. The study was conducted with the use of a qualitative method. It provided us with an understanding of the subject based on respondents´ experience. In order tol fulfill the purpose, eight semi-structured interviews were conducted with male and female directors on the corporate board in Sweden. The empirical data was analyzed by the process of qualitative data analysis (QDA). We have increased the knowledge of female directors´ contributions on the corporate board in Sweden. Female directors do not posses a profound understanding of female customers. There is a strong link between female representatives and enhanced board communication. Furthermore, there is no relation between female directors and companies´ involvement in charitable activities. There is no difference in the way female and male directors monitor the board.

The purpose of this study was to determine the degree to which public universities are providing subsidies to tax-exempt, non-profit, legally distinct corporations which serve as university-affiliated foundations. Specifically, this investigation sought to determine (a) the percentage of universities providing subsidies, (b) the types of subsidies provided, (c) the dollar value of subsidies provided by the universities, and (d) whether statistically significant differences exist among the categories of the value of the foundations' endowed funds, university size, and the amounts of foundation unrestricted and restricted expenditures with respect to the presence, type, and dollar ranges of subsidies provided by universities to their affiliated foundations. A survey instrument was developed for purposes of gathering data for this study. The accessible population surveyed consisted of all four-year public universities and colleges with an enrollment exceeding 2,500 full-time students which were members of the National Association of College and University Auditors. Of the selected sample size of 125, a total of 83 usable responses were received, resulting in a completion rate of 66 percent. Based on the results of the study, the following information was obtained: (a) 94 percent of the universities provided at least one type of subsidy to their foundations; (b) 73 percent of the universities provided staff and 80 percent of the universities provided office space to their foundation; (c) 50 percent of the universities provided subsidies of $50,000 or more, 33 percent provided $100,000 or more, and 20 percent provided $250,000 or more to their foundation; and (d) foundations that received the lowest subsidies (zero) had the highest means for endowment values, student enrollments, and expenditures. / Graduation date: 1990

At its core, this dissertation examines the role of information, particularly as it relates to proxies for quality, and how it affects both donor and organization decision processes in the humanitarian space. In Chapter 2 I consider the context of competition within the sub-sector of international humanitarian relief organizations. It has been observed that large scale humanitarian relief events tend to spawn highly competitive environments in which organizations compete with one another for publicity and funding, often times to the detriment of effective resource utilization. The question of why altruistic organizations behave in this manner arises. Positing that competition is a result of dual organization objectives and the inability to credibly signal quality a model of signaling is presented to explain this phenomenon, and conditions under which pooling and separating equilibrium can occur are shown. Results are shown to match closely with observed behavior, and potential policy remedies are considered using the model as a foundation. Chapter 3 addresses a similar question but broadens the analysis to that of a general market for charitable goods. Building on foundational results in search theory, I propose a two-stage model of donor search behavior to explain the effects of transparency and exposure on both donor and organization behavior as it regards how donors select organizations. Using both analytical and simulated results I show how donor behavior changes under various market constructions, with implications on total market outcomes and organization behavior discussed. Chapter 4 concludes with an empirical analysis to test the assumptions and results from the models of Chapters 2 and 3. Using an observational data set provided by the online charitable giving marketplace GlobalGiving, fixed effects panel regression and logit models are used to investigate the effects of transparency on both the amount of a donor's gift, and on the likelihood of repeat giving. Results are complicated by discussed validity issues, and in general show that within the context of GlobalGiving proxied transparency does not appear to have a significant practical effect on either the amount of the gift or organization selection by a given donor. While some significance is shown for various constructions, the results are not shown to be robust. A discussion of the results within the context of the donor search model of Chapter 3 is also provided.

<p>Women are often predominated in so-called "women´s jobs" including nursing, teaching and administration while jobs such as manager, board of director and financier are dominated by men. Hence, the corporate board has been male-dominated. However, in recent decades the number of women entering the boardroom has increased. Women are aware of their opportunites in terms of managerial jobs. Nevertheless, Sweden has one of the highest levels of gender equality in the world. Women with business experience and education are steadily moving upp the corporate ladder. The importance of female directors´ contributions on the corporate board has been recognized. The purpose of this thesis is to investigate how women contribute on the corporate board in Sweden. The focus of the study lies on the perspectives of female and male directors. The study was conducted with the use of a qualitative method. It provided us with an understanding of the subject based on respondents´ experience. In order tol fulfill the purpose, eight semi-structured interviews were conducted with male and female directors on the corporate board in Sweden. The empirical data was analyzed by the process of qualitative data analysis (QDA). We have increased the knowledge of female directors´ contributions on the corporate board in Sweden. Female directors do not posses a profound understanding of female customers. There is a strong link between female representatives and enhanced board communication. Furthermore, there is no relation between female directors and companies´ involvement in charitable activities. There is no difference in the way female and male directors monitor the board.</p>

Title from PDF of title page. / Document formatted into pages; contains 117 pages. / Thesis (M.A.)--University of South Florida, 2003. / Includes bibliographical references. / Text (Electronic thesis) in PDF format. / ABSTRACT: Throughout the history of the United States, Americans customarily have given away their money, as well as their time to serve the common good. Americans will give "to build something, to fight something, or to save something" (Fink, 1990, p. 136). They make gifts to causes, or the societal problems represented by organizational missions, that are important to them. Individuals give not only to advance a common good, but also to receive private goods, or benefits that are internal, intangible, and in some cases, tangible (Steinberg, 1989). To create this feeling of reciprocity for prospective donors who have not actually benefited from the organization, charitable organizations attempt to attract these individuals by providing them with a benefit from the organization as a result of their donation of time or money. / ABSTRACT: A benefit many individuals are now receiving as a result of their donations is the personal association, real or perceived, with a celebrity (Wheeler, 2002). Preliminary empirical evidence suggests that celebrities are more effective as endorsers when they are personally connected to a cause not only because they help raise awareness for the cause, but they also have a perceived higher level of involvement in the organization. To date, most celebrity endorsement research remains in the field of marketing, while fund raising is more effective when discussed from the public relations perspective (Kelly, 1991, p. 163). However, there currently is no discipline-specific public relations theory that merges the concept of celebrity endorsement with the concepts of symmetrical and asymmetrical fund raising. / ABSTRACT: Fortunately, the interdisciplinary nature of public relations fosters the use of theoretical constructs from other areas of the social sciences, including marketing research (Werder, 2003). The mixed motive model of public relations (Dozier, L. Grunig, & J. Grunig, 1995) provides a framework when it is adapted to guide celebrity endorser fund raising success on a continuum between marketing and public relations. This study did not find support for the integrated communication model of celebrity endorsement fund raising since no significant differences existed between the different endorsers ability to increase the active seeking of information and acting on that information, information processing, and willingness to donate money and volunteer time for a charitable organization. / System requirements: World Wide Web browser and PDF reader. / Mode of access: World Wide Web.

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