We study the Hitchin component in the space of representations of the fundamental group of a Riemann surface into a split real Lie group in the rank 2 case. We prove that such representations are described by a conformal structure and class of Higgs bundle we call cyclic and we show cyclic Higgs bundles correspond to a form of the affine Toda equations. We also relate various real forms of the Toda equations to minimal surfaces in quadrics of arbitrary signature. In the case of the Hitchin component for PSL(3,R) we provide a new proof of the relation to convex RP²-structures and hyperbolic affine spheres. For PSp(4,R) we prove such representations are the monodromy for a special class of projective structure on the unit tangent bundle of the surface. We prove these are isomorphic to the convex-foliated projective structures of Guichard and Wienhard. We elucidate the geometry of generic 2-plane distributions in 5 dimensions, work which traces back to Cartan. Nurowski showed that there is an associated signature (2,3) conformal structure. We clarify this as a relationship between a parabolic geometry associated to the split real form of G₂ and a conformal geometry with holonomy in G₂. Moreover in terms of the conformal geometry we prove this distribution is the bundle of maximal isotropics corresponding to the annihilator of a spinor satisfying the twistor-spinor equation. The moduli space of deformations of a compact coassociative submanifold L in a G₂ manifold is shown to have a natural local embedding as a submanifold of H2(L,R). We consider G2-manifolds with a T^4-action of isomorphisms such that the orbits are coassociative tori and prove a local equivalence to minimal 3-manifolds in R^{3,3} = H²(T⁴,R) with positive induced metric. By studying minimal surfaces in quadrics we show how to construct minimal 3-manifold cones in R^{3,3} and hence G₂-metrics from equations that are a set of affine Toda equations. The relation to semi-flat special Lagrangian fibrations and the Monge-Ampere equation is explained.