The diploma thesis deals with elaborating a real business plan to set up a cafeteria in TŘEBÍČ STOP SHOP shopping centre. The thesis has four parts. In the first part are define problems and objectives. In the second are contains the characteristics of the business plan and theoretical resources in business area. In the second part the market is analysed based on marketing survey and competition analysis. The project part is the result of the two previous parts. It is a complex and realizable real business plan.

The diploma thesis deals with identifying the potential for the development of competitiveness of the LABTECH s.r.o. in the market for leak detection measurement, by strengthening value creation in this market, which is presented as a value-creating network concept. The theoretical part of the thesis introduces the selected theoretical basis for the concept of value-creating network, which is further considered as a possible framework for the development of the company's competitiveness. Based on market analysis and competitive environment in a defined value-creating network provisions are being presented to develop value creation in this network, and steps are being taken to implement these provisions in such a way that LABTECH s.r.o. competitiveness in the chosen market could develop.

This study examines how Media Logic of YouTube and Twitch affects individual creators who works with creating content on the two platforms. It touches upon the different structures of Media Logic that exists over social media platforms and a little bit on how they have changed over the years. Most importantly it examines what a content creators work process and structure looks like and how that is affected by the different Media Logic structures. This subject is original since there is not previously made another likewise study around this particular subject. This not only makes it an exploratory study but more importantly starts the conversation about the subject. By writing about this subject, it gives creators a voice that could both help other creators in the future, but also make creators feel heard. In today’s society there is a lot of content creators on both platform and it’s a growing industry. So, when talking about their creative process and how the platforms in any way impacts that, it can open up for even more conversations such as how viewers perceive content differently depending on the platforms Media Logic of how creators perceive themselves on the platform. The study has an overall abductive approach and to gather the information, five semi-structured interviews took place. Within these interviews it was possible to get a preliminary insight into how a few content creators feel about their jobs and the platforms they use in their work. The collected data was gathered and analysed together with information collected about the platforms and theory of choice, Media Logic. It was then possible to reach a tentative conclusion. The results showed that even though the creators were not previously aware of Media Logic they all indirectly were affected by it. They could be affected through the way they choose to structure and plan their videos or in how they decided to express themselves online; all five of the content creators that participated in the study were in one way or another affected by the logics of the platforms YouTube and Twitch during their content creation process. In collecting this it created a stable ground for future researchers that wants to investigate the area.

This thesis is concerned with the proposal of business plan for creating of company’s nursery. It describes how to progress and on the model example shows, how can be company’s nursery established.

The diploma thesis is focused on creating of a small cafe in Česká Třebová. The proposal for foundation of the new cafe is based on theoretical knowledge and analysis. Surveys and financial part of the project are described in details. In conclusion, the thesis contains draft of business plan for successful establishment of the business.

This text was written as part of a master's thesis. It describes development of an automatic generator of 3D models for Blender. After a brief introduction to the Blender application some of existing scripts for 3D model creation (tested as part of theoretical research) are presented. After an analysis of features required from an automatic generator various types of swords were chosen as the suitable class of objects for the automatic creation. Next part of this thesis presents basic terms in this field, namely the nomenclature of the swords and other related weapons. Their most important properties are listed and explained. The chapter also provides a simplified abstract of the sword typology. Following chapters describe main ideas of creating the model, explain principles and mathematics behind used algorithms and procedures and provide information about realization of the GUI as well as testing and optimisation. As the text explains these issues, sugestions about possible future enhancements are made. Document is concluded with an evaluation of all achievements and argues impact of this work on its field.

This diploma thesis deals with the business plan for a coffee shop in Brno. The business plan will be drafted based on the processing of critical risk analysis, market analysis and marketing research.

New knowledge and insights are generated when big data is collected and processed. Traditionally, business generated data internally from operations and transactions across the value chain such as sales, customer service visits, orders, interaction with supplier as well as data gathered from research, surveys or other sources externally. Today, with improved software and connectivity, the products become smarter which makes it easier to collect and generate large amount of real-time data.  The fast growing volumes and varieties of big data bring many challenges for companies on how to store, manage, utilize and create value from these data.     This thesis represents a case study of a large heat pump manufacturer, Bosch Thermoteknik AB, situated in Tranås, Sweden. Bosch Thermoteknik AB has started to collect data in real time from several heat pumps connected to the internet. These data are currently used during development phase of the products and occasionally to support installers during maintenance services. The company understands the potential benefits resulting from big data and would like to further deepen their knowledge on how to utilize big data to create value. One of the company’s goals is to identify how big data can reduce maintenance costs and improve maintenance approaches.  The purpose of this study is to provide knowledge on how to obtain insights and create value by collecting and analyzing big data from smart connected products. A focus point will be on improving maintenance approaches and reducing maintenance costs. This study shows that if companies create capabilities to perform data analytics, insights obtained from big data analytics could be used to create business value targeting many areas such as: customer experience, product and service innovation, organization performance improvement as well as improving business image and reputation. Creating capabilities requires deploying many resources other than big data, including a technology infrastructure, integrating and storing a vast amount of data, implementing data-driven culture and having talented employees with business, technical and analytics knowledge and skills. Insights obtained through analytics of big data could provide a better understanding of problems, identifying the root causes and reacting faster to problems. Additionally, failures could be prevented and predicted in the future. This could result in the overall improvement of maintenance approaches, products and services.

In this conceptual report the idea to establish an European Positron Source for Applied Research ("EPOS") based on new LINAC facilities in Germany (ELBE/Rossendorf or TTF-DESY/Hamburg) is considered. The report contains not only the outline of obvious applications in atomic physics, materials science and surface physics, but also several new methodical developments which are only possible with an intense positron beam. This opportunity will also allow the use and further development of imaging techniques being of special interest for industrial applications.

Background: The automotive industry is more often subject to pressure and scrutiny from consumers, environmental organizations, as well as state regulators. Therefore, this industry is making major investments in implementing a robust CSR strategy in order to tackle these ramifications. The discussion among academia asserts that CSR does not always contribute to creating value, and this leads to the assumption that the implementation of CSR may be detrimental for some companies. Thus, it is questionable whether companies can create shared value through the mediating role of CSR. Considering the automotive industry as among the largest and most criticized industries from a CSR point of view, it was worth to investigate the topic of creating shared value through the mediating role of CSR under this context. Purpose: The overall purpose of this thesis is to broaden and deepen the knowledge about how companies can create shared value through the mediating role of CSR in the automotive industry. Method: In order to attain the research purpose, we conducted a qualitative content analysis, used an inductive approach, and collected the primary data through semi-structured interviews. A total of eight interviews were held with participants, and the respondents were representing car dealerships and automobile manufacturers. Conclusion: Throughout the analysis, we have identified eight dimensions that impact shared value creation for the companies. These dimensions are CSR initiatives, employee relations, consumer relations, supply chain collaboration, local businesses partnership, the potential of local cluster, government regulatory compliance, and barriers to CSR. We have therefore developed a framework to orientate managers on how to tailor a CSR strategy that takes into consideration the aforementioned dimensions, and eventually create shared value.