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Development communication studies originated in the U.S. It is understandable, therefore, that countries seeking to establish development communication studies of their own engaged in considerable borrowing of theories and methodologies from the U.S. However, it has ultimately become necessary to adapt these borrowed materials to make them more responsive to the specific needs of those countries. Thailand, which was until recently an underdeveloped country and only now is beginning to emerge as a Newly Industrialising Country, has gone through this borrowing process since the start of its development communication studies programs in the late 1970s. The direct borrowing stage lasted from that time until approximately the mid-1980s. Until then, teaching, research, and academic staff training in development communication in Thailand relied heavily on U.S. sources. After the mid-1980s, however, an indigenous development communication research agenda began to be established. Where the earlier programs, texts, and research basically reproduced mainstream U.S. approaches based on the development modernization paradigm, Thai programs have since begun to focus more clearly on the specific Thai experience. Although rural development research in the areas of agriculture, public health, and education remain in the forefront of Thai research, newer concerns reflecting contemporary social problems, such as women's issues, AIDS, the environment, and the uses of new information technologies, are becoming important research topics.

<p>ABSTRACT</p><p>The principal objective of this inductive study is to map the communication methods that are being used in the organization Sister Namibia. I intend to find communication mechanisms that together can constitute a communication framework. The main questions at issue are; How is the organization working from a communication perspective? What methods and channels are central for their external communication work? What messages are they trying to convey to the target group? The questions will generate in analyses and deeper understandings of communication processes in a NGO.</p><p>The conceptual approach for the study is Development Communication, which can be seen as the integration of strategic communication in development projects. Communication for Social Change is an approach of development communication, where focus lays on an elaborated social change agenda rather than the agenda of strategic communication. The study has a qualitative approach and it is built up as an inductive case study with the NGO Sister Namibia in focus.</p><p>Sister Namibia is a non governmental women organization that fights for women’s rights in the Namibian society. I have found several factors in their communication work that together can create a communication framework. Dialogue is vital in their communication work and it can be seen as a prerequisite for social change. Another central aspect of their communication framework is networking. Sister Namibia can be seen as a piece of puzzle in a bigger network that allows the organization to reach a wider audience and it is a strategy for how they can gain power, grow and establish deeper in the society. The diversity among women makes it necessary with a communication framework that provides flexibility, which includes different communication methods and channels depending on the target group. A holistic approach in the communication framework is important; the communication have to be focused on change at individual, societal and governmental levels. Furthermore, I have observed that to be able to understand processes of communication it is vital to look at the whole social context. In this social context knowledge, power, and material & social needs have been found as central aspects. They are needs and factors that are gained and created by individuals and groups in societies, and can be seen as prerequisites for social change to appear. Finally, this study shows the importance of looking at communication not just as a tool for spreading information, but also as the goal of development. Through communication it is possible to create a social environment where private and public dialogue can take place.</p><p>Keywords: Development communication, Communication for Social Change, NGO, Dialogue, Networking, Flexibility, Holistic approach.</p>

Thesis (Ph. D.)--University of Missouri-Columbia, 1999. / Typescript. Vita. Includes bibliographical references (leaves 179-197). Also available on the Internet.

Thesis (Ph. D.)--University of Missouri-Columbia, 1999. / Typescript. Vita. Includes bibliographical references (leaves 179-197). Also available on the Internet.

Thesis (M.A.)--Western Kentucky University, 2009. / Includes bibliographical references (leaves 91-93).

Thesis (M.A.)(Information Science)--University of Pretoria, 2006. / Includes summary Includes bibliography. Available on the Internet via the World Wide Web.

In the wake of the digital revolution, the Musicians' Union of Ghana has begun a massive campaign to re-establish its membership base, advocate for enforceable copyright policy changes, and introduce the technology necessary to make its members' music available for sale to digital consumers. However, despite the excitement behind this project, the vision of a professional class of musicians, enabled by the digitization and digital sale of Ghana's new and existing music, is problematic. Recent revenue reports collected from musicians based in the United States suggest that revenue collected from digital sales may not be the silver bullet Ghanaian musicians hope it will be. Analyzing corporate, government, development, and news documents, this study examines the history and the political economy of the current digitization efforts in Ghana to determine who claims to benefit from the project and who stands to bear the costs. Overall, this study recommends the introduction of new forms of cultural protectionism alongside existing copyright protections to avoid the potential exploitation associated with musical success. The empowering and imperial effects of the project are also debated.

<p> </p><p>The aim of this thesis is to find out the attitudes towards using the mobile telephone as a communication tool within the District Education Offices (DEO) in Iringa in Tanzania. This in order to collect an understanding of the use of Information and Communication Technology (ICT) in a work place in a developing country and to develop an understanding of how and why ICT is used.</p><p> </p><p>The theoretical framework which is the base for this study is made up by several theories within the field of development communication. Diffusion of innovations, ICT for developing countries, Technology Acceptance Model and a framework for sustainable ICT are the theories from which factors affecting attitudes have been collected to make up the theoretical framework for this study.</p><p> </p><p>The study was conducted with qualitative interviews with the employees of two out of seven DEOs in Iringa in Tanzania. The interview data was also complemented with data from questionnaires, filled out by employees at the DEOs. The questions in interview guide and the questionnaire were formed with the theoretical framework as the starting point and later also analysed through the same theoretical framework. Four individual interviews and one group interview with five interviewees were conducted and twelve questionnaires were collected.</p><p> </p><p>The compiled data showed that private usage, perceived ease of use, costs of usage, possible side effects of usage and the compatibility of the technology are the factors influencing the attitudes towards using the mobile phone at work and it can be concluded that the employees of the two District Education Offices in general had a positive attitude towards using the mobile phone, but that the technology and the work situation not yet were perfect for them to use the mobile phone without any restrains in their work. </p>

The aim of this thesis is to find out the attitudes towards using the mobile telephone as a communication tool within the District Education Offices (DEO) in Iringa in Tanzania. This in order to collect an understanding of the use of Information and Communication Technology (ICT) in a work place in a developing country and to develop an understanding of how and why ICT is used.   The theoretical framework which is the base for this study is made up by several theories within the field of development communication. Diffusion of innovations, ICT for developing countries, Technology Acceptance Model and a framework for sustainable ICT are the theories from which factors affecting attitudes have been collected to make up the theoretical framework for this study.   The study was conducted with qualitative interviews with the employees of two out of seven DEOs in Iringa in Tanzania. The interview data was also complemented with data from questionnaires, filled out by employees at the DEOs. The questions in interview guide and the questionnaire were formed with the theoretical framework as the starting point and later also analysed through the same theoretical framework. Four individual interviews and one group interview with five interviewees were conducted and twelve questionnaires were collected.   The compiled data showed that private usage, perceived ease of use, costs of usage, possible side effects of usage and the compatibility of the technology are the factors influencing the attitudes towards using the mobile phone at work and it can be concluded that the employees of the two District Education Offices in general had a positive attitude towards using the mobile phone, but that the technology and the work situation not yet were perfect for them to use the mobile phone without any restrains in their work.