The goal of this diploma thesis is to automate photogrammetric measuring system TRITOP. In the literature retrieval part there is a review of digitizing methods and its description. Further it contains a description of the photogrammetric system TRITOP role. The practical part of the thesis deals with methodology of the TRITOP measurement and evaluation process automation. Automation is then verified on a practical example.

Diploma thesis named „Analysis of phenological data for given species in protected landscape area Pálava within south Moravia region“ is focused partly on processing phenological historical database which includes pheno data about various birds populations. Thesis is also focused on field observations at various exeprimental sites, especially area Pálava. Historical records came from two localities in south Moravia since 1970 till 2003 according to given species and locality. Elaboration of phenological series and trends is done for three bird species - the Great Tit (Parus major), the Blue Tit (Parus caeruleus) and the Eurasian nuthatch (Sitta europaea). For final elaboration of phenological series the computer tool AnClim was used.The results showed earlier onset of mean laying day for great tit and blue tit (by 1.1. – 5 days within the decade). Also the trend analysis showed agreement within the phenological series when comparing trends among each other or among different sites.

The thesis is devoted to the topic of film material archiving, digitization, digital restoration and possibilities of preserving a digital copy of the film. In the theoretical part, the reader will be introduced to the basic concepts related to topic of film material preservation and digitization. The digitization process will be explained both in theory and on practical examples from digitization of film Old Czech Legends. Based on the theoretical knowledge from the first part, the situation regarding digitization of film material in the Czech Republic and Slovak Republic will be discussed in the practical part. This thesis aims to find the fundamental differences in film material digitization approaches in these two countries.

This diploma thesis deals with system dynamics and its applications in the field of digitization of documents. This is an area whose importance is increasing. The need for the transfer and storage of digital documents at the present time there is a significant increase in the volume of data continues to grow. One of the appropriate tools of analysis digitization of documents is the system dynamics, which in the Czech Republic in the area of document digitization has not yet been used. The objective of this thesis is to create a system dynamics models for the area of document digitization, through the application of methods of system dynamics and then verify their applicability to specific data digitization projects acquired from practice. These models are universally applicable to virtually all types of projects to digitize documents. The main contribution of the thesis is the development of system dynamics models, which are universally applicable to a wide variety of projects to digitize documents and can be used to simulate the progress of digitization of documents. In practice, these models for companies dealing with digitization show the benefits of documents digitization to potential customers.

The work presents a comparison of commercial channels TV Nova and TV Barrandov in terms of historical, economical and marketing perspectives during their entry into the television market. The survey focused on the time period of two media entry to the TV market - at about one year before and one year after the entry. TV Nova in the years 1993 - 1994 and TV Barrandov in the years 2008 - 2009. These time periods influenced late development of both TV channels. Both TV channels were chosen regarding to the important stages (eras) of the television market development during which was possible to examine the valuable differences. The Entry of TV Nova belonged to the era of transformation and privatization of the Czech media. TV Nova was the first commercial TV channel of the full format type not only in Czech Republic but in all post-communist Europe. The Entry of TV Barrandov belonged to the era of TV digitalization. This TV channel was the first full format in the era of digitalization. The work tries to find answers if different conditions of entry caused usage of different marketing tools. Furthermore, if the differences of television markets influenced later developments of both TV channels.

Informační technologie umožnily standardizovat značnou část marketingových informací pomocí digitalizace. Tím, že se tyto informace standardizují, usnadňuje se také standardizace práce s nimi v konkrétních částech hodnotového řetězce podniku. V práci je navrženo vymezení čtyř specifických oblastí využívání informačních technologií v marketingu: e-commerce, dodavatelské řetězce s informačními technologiemi, marketingové databáze a informační systémy v podniku, digitální televizní a rozhlasové vysílání. Hlavním cílem práce je ověřit hypotézu o této klasifikaci oblastí aplikování informačních technologií. Dalším cílem je analyzovat tyto oblasti z hlediska mezinárodního marketingu a charakterizovat, jak konkrétně informační technologie ovlivňují v těchto oblastech podnikání.

This diploma thesis tackles the issue of data sources used in state administration. Its aim is to carry out a process analysis of data sources used in internal processes within the Czech Social Security Administration authority (Česká správa sociálního zabezpečení) and propose changes to optimise processes within the institution. The theoretical part of the thesis defines communication between a citizen and public administration and describes its basic elements. It also looks at the Process Management In Public Administration project and the evaluation of applications for new ICT projects. The practical part deals with the application of the theoretical findings to processes within a particular body of the state administration, the CSSA. The resulting proposal to optimise selected processes within the entire CSSA institution is based on a process analysis of data sources from a branch of the District Social Security Administration office (Okresní správa sociálního zabezpečení) as well as two case studies.

This diploma thesis named Current Technology Trends in Film Distribution and Their Development aims to provide a comprehensive overview of video, audio and other technologies currently used in film distribution. In the introductory chapter it summarizes the history of digitalization and its impact on the discussed technologies. The work then analyzes them from different perspectives: explains their technical principles, describes their evolution, focuses on their use from the perspective of filmmakers, producers, distributors and exhibitors, discusses their financial aspects and lastly focuses on their significance within home entertainment. In one chapter it also analyzes the use of discussed technologies in the Czech film industry. Finally the thesis reflects on the future of technology in cinematography and also determines directions that in the author's opinion cinematography will take from a technological point of view.

This thesis contains a proposal for digitization and data capture from invoices, including the process of scanning, and other specific processes associated with the digitization of documents.

This thesis on the "Establishing of a TV station in the digital era" describes and evaluates the influence of digital technologies and changing viewer behavior on television industry. It analyzes the Czech TV market regarding television operators, distribution technologies, the development of viewing shares and ad revenues and developing trends. The aim of this thesis is to show the status quo of the Czech TV market and to examine opportunities for the establishing of new television stations. Chapters of the first part focus on the current state of the Czech television market, main operators of TV stations, legislative, distribution platforms, assessment of ad revenues and the evaluation of research results. The second part of this thesis focuses on a case study on the establishment of a TV station.