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Die effek van vertelling op die herroeping en retensie van inhoud in 'n dokumentêre video / Johanna Carla HenriëtHenriët, Johanna Carla January 2014 (has links)
This study represents an investigation into the effect of multiple production techniques on the recall and retention of information of university students. The purpose of the study was to determine how the ‘Voice of God’ narration affects recall and retention of information compared to an on-camera interview.
In documentary video, conveying information is one of the key goals of the director. In most cases, the conveyance of information in itself is insufficient. The director seeks the emotional participation of the audience so that they can become aware of a specific issue. In this mediated environment, the producer’s attempts at reaching the audience are interwoven with the producer’s capability to facilitate the audience’s recall of information. By using the ‘Voice of God’ narration, a director can enhance the narrative and make the information more understandable. Theory suggests that the use of multiple production techniques can either have a negative or positive impact on the processing of information. This statement is based on different experiments that were done by researchers on how various production techniques affect the information processing of an individual.
The theoretical basis of the study is rooted in the metatheory, cybernetics. Within cybernetics, the narrative theory explains the structure of the story and how it is conveyed to an audience. Voice-over in documentary video is situated in the narrative theory because the structure of the information the voice-over gives to an audience is of utmost importance.
From the theoretical basis, this study uses Lang’s (2000) limited capacity model of mediated message processing to investigate the effect of narration (voice-over) as embedded in documentary video. Specifically, it addresses the mediator’s (in documentary video, the producer’s) goal of maximum information recall by the receiver of the message. The application of Lang’s model is outlined in an empirical design that explores recall of message content and the retention of information in two ways; the recall and retention of information presented through an on-camera interview and the recall and retention of information presented by a narrator whilst images are shown that do not include an image of the narrator him/herself (Voice of God narration).
Two experiments were designed for the purpose of this study in which 37 students from the North-West University’s Potchefstroom campus participated. The students were divided into two groups; group one watched the video where the information is presented by an on-camera-interview, and group two watched the video where the information is presented by a ‘Voice of God’ narrator. Two questionnaires were given to the groups at two different times.
The results obtained suggest that there is no significant difference in the production techniques and the recall and retention of information. Based on the results, certain recommendations are made for future research, which include modifying the message and research design. / MA (Communication Studies), North-West University, Potchefstroom Campus, 2014
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Die effek van vertelling op die herroeping en retensie van inhoud in 'n dokumentêre video / Johanna Carla HenriëtHenriët, Johanna Carla January 2014 (has links)
This study represents an investigation into the effect of multiple production techniques on the recall and retention of information of university students. The purpose of the study was to determine how the ‘Voice of God’ narration affects recall and retention of information compared to an on-camera interview.
In documentary video, conveying information is one of the key goals of the director. In most cases, the conveyance of information in itself is insufficient. The director seeks the emotional participation of the audience so that they can become aware of a specific issue. In this mediated environment, the producer’s attempts at reaching the audience are interwoven with the producer’s capability to facilitate the audience’s recall of information. By using the ‘Voice of God’ narration, a director can enhance the narrative and make the information more understandable. Theory suggests that the use of multiple production techniques can either have a negative or positive impact on the processing of information. This statement is based on different experiments that were done by researchers on how various production techniques affect the information processing of an individual.
The theoretical basis of the study is rooted in the metatheory, cybernetics. Within cybernetics, the narrative theory explains the structure of the story and how it is conveyed to an audience. Voice-over in documentary video is situated in the narrative theory because the structure of the information the voice-over gives to an audience is of utmost importance.
From the theoretical basis, this study uses Lang’s (2000) limited capacity model of mediated message processing to investigate the effect of narration (voice-over) as embedded in documentary video. Specifically, it addresses the mediator’s (in documentary video, the producer’s) goal of maximum information recall by the receiver of the message. The application of Lang’s model is outlined in an empirical design that explores recall of message content and the retention of information in two ways; the recall and retention of information presented through an on-camera interview and the recall and retention of information presented by a narrator whilst images are shown that do not include an image of the narrator him/herself (Voice of God narration).
Two experiments were designed for the purpose of this study in which 37 students from the North-West University’s Potchefstroom campus participated. The students were divided into two groups; group one watched the video where the information is presented by an on-camera-interview, and group two watched the video where the information is presented by a ‘Voice of God’ narrator. Two questionnaires were given to the groups at two different times.
The results obtained suggest that there is no significant difference in the production techniques and the recall and retention of information. Based on the results, certain recommendations are made for future research, which include modifying the message and research design. / MA (Communication Studies), North-West University, Potchefstroom Campus, 2014
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Site-specificity in The educators new clothes by Mark Rautenbach / Mošomo ya bokgabo ya ka lefelong le itšego ka go bkogabo bjo bo bitšwago The educators new clothes ka Mark Rautenbach / Plekspesifisiteit in The educator's new clothes deur Mark RautenbachCloete, Zelda 12 1900 (has links)
Text in English, with summaries and keywords in English, Sesotho and Afrikaans / This study is an enquiry into how The educator’s new clothes by Mark
Rautenbach is an example of site-specific art. The aim is to demonstrate how boundaries in TENC become blurred between site-specific performance, other art forms, and every-day activities. The key concepts explored are: Rautenbach’s approach to the concept of site, the connections that develop between his performance and each site that he travels to; his use of the art gallery and viewer participation. Through literature study relevant theory is explored, and several arguments are applied in a selective manner to my analysis of TENC. Various International and South African site-specific artworks are discussed as an indication of how site-specificity can be applied in alternative ways. In October 2017 I installed GREENER?, a site-specific exhibition in the UNISA Art gallery. The works on the show underline the theoretical findings and highlight the flexible application of theory relating to site-specificity. / Dinyakišišo tše ke phatišišo mabapi le seo se dirago bokgabo bja The
educator’s new clothes (TENC) ka Mark Rautenbach go ba mohlala wa
bokgabo bja lefelong le itšego. Maikemišetšo ke go laetša ka fao ka go
TENC mellwane magareng ga mošomo wa ka lefelong le mehuta ye
mengwe ya bokgabo le mediro ya ka mehla di thomago go se sa bonagala gabotse. Mareo ao a šomišwago ke: mokgwa wa Rautenbach go kgopolo ya lefelo, dikgokagano tše di hlamegago magareng ga phethagatšo ya ya gagwe ya mošomo le lefelo le lengwe le le lengwe leo a yago go lona, tšhomišo ya gagwe ya kalari ya tša bokgabo le go kgatha tema ga babogedi.
Ka go diriša dingwalwa teori ya maleba e a utollwa, gomme dintlha tše
mmalwa di a dirišwa ka mokgwa wa go kgetha go tshekatsheko ya ka ya TENC. Mešomo ya bokgabo ya ka lefelong le itšego ya mehutahuta e a ahlaahlwa bjalo ka kutollo ya ka fao bokgabo bja ka mafelong bo ka
dirišwago ka ditsela tše dingwe. Ka Oktoboro 2017 ke hlomile GREENER?, e lego pontšho ya bokgabo ya ka lefelong le itšego, ka Kalaring ya Bokgabo ya ka Unisa. Mešomo ye e bontšhitšwego e laeditše dikutollo tša teori le go laetša tirišo ye e fetogago ya teori mabapi le mešomo ya bokgabo ya ka lefelong le itšego. / Hierdie studie behels ʼn ondersoek na wat van The educator’s new clothes (TENC) deur Mark Rautenbach plekspesifieke kuns maak. Die oogmerk is om aan te toon hoe die grense tussen plekspesifieke uitvoering, ander kunsvorme en daaglikse bedrywighede vervaag. Die kernkonsepte wat verken word, is Rautenbach se beskouing van die konsep van plek, die verband tussen sy uitvoering en elke plek waarheen hy reis, sy aanwending van ʼn kunsgalery, en kykerdeelname. Die tersaaklike teorie word aan die hand van ʼn literatuurstudie verken, en ʼn aantal argumente word op selektiewe wyse op my ontleding van TENC toegepas. Verskeie internasionale en Suid-Afrikaanse plekspesifieke kunswerke word bespreek as ʼn verkenning van hoe plekspesifisiteit op ander maniere toegepas word.
Ek het in Oktober 2017 ʼn plekspesifieke uitstalling met die titel GREENER? in die Unisa Kunsgalery gehou. Die werke wat uitgestal is, onderstreep die teoretiese bevindings en vestig die aandag op die buigsame toepassing van die teorie in verband met plekspesifisiteit. / Art History, Visual Arts and Musicology / M.V.A.
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