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Podnikatelský záměr - obchod s pánskou módou / Business Plan - Men's Fashion StoreBeneš, Ondřej January 2013 (has links)
The thesis contains a draft business plan for the establishment of trade with the sale of classic men's fashion. The work is divided into three parts. The first part is devoted to theoretical solutions connected with the business plan, the second part is devoted to a thorough analysis and a third, practical part, apply theoretical and analytical knowledge in order to create a real and viable business plan.
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Politická image: marketingový nástroj nebo osobní přesvědčení? / Political image: marketing tool or personal conviction?Petrák, Jiří January 2020 (has links)
Fashion as a phenomenon was always connected with the human society. In this work I answer the role of men's fashion in politics within the cultural context in the Czech Republic. In this part I use the theory of representation from Hanna Pitkin, concretely the part about symbolic representation. It also uses theories from political marketing. My own research was done through the interviews with politicians from investigated political parties. This paper offers an answer which role plays the fashion in politics and how it is connected with the ideological background of the individual politician. Key words Men's fashion, political representation, political marketing.
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Exploring Concepts of Femininity & Masculinity; Consumer Perspectives on Gender Expression in MenswearKubek, Kristen Marie 24 May 2023 (has links)
No description available.
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