The primary focus of this study was to determine how "moral entrepreneurs" were able to convince the American public to support their anti-drug crusades. The methodology section consisted of information gathered from primary and secondary sources, and described why these sources were used. Harry Anslinger and Richard Nixon were used as models to demonstrate how a cycle of moral entrepreneurship existed throughout the twentieth century. By testing for a cycle of moral entrepreneurship through content analysis of various sources, including descriptive statistics, the same pattern was identified as dominating Reagan's and Bush's anti-drug rhetoric. Lastly, possible limitations of the study and any implications that the study may have for the reader were discussed.