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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
381

Využití Business Intelligence při analýze návštěvnosti internetového obchodu / Use of Business Intelligence with web analysis of an electronic store

Erlebach, Jakub January 2008 (has links)
In the time of recent economic crisis is more than ever difficult to keep old and find new customers. Along with the growth of sales on the Internet there are also a growing number of competitors, which want their share of the market pie. The aim of this thesis is to use technologies and processes of Business Intelligence with web analysis of an electronic store in order to get new information and knowledge that should later on help with overcoming the two mentioned problems most companies running an internet business are today dealing with. In the first, theoretical part of this thesis there are described basic principles and processes of search engine optimization in term of both users and search engines. Next chapter follows the theory of web analysis. There are also described general as well as own selection criteria of the web analysis tool. Upon these criteria there are these tools described and evaluated. Last theoretical chapter deals with Business Intelligence, in particular with a data warehouse theory and with a process of a BI project. Introduction to the practical part is formed by a description of a current e-shop situation. In this part there is also mentioned current architecture solution, standing of the firm and its future vision. On the basis of selected web analysis tool and theoretical knowledge described in previous chapters there is than designed concrete solution and described process of its implementation, some of its outputs and also its costs. The main contribution of this thesis I see in gaining new and otherwise hardly accessible reports about the visit rate, which should ease and improve the process of website optimization and therefore help the company to strengthen its market position. Another contribution would be in demonstration of the BI implementation on a small business scale also with its cost accounting.
382

Hospodářské vztahy ČR s Izraelem s přihlédnutím ke kulturním odlišnostem / Hospodářské vztahy ČR s Izraelem s přihlédnutím ke kulturním odlišnostem

Shykhmanter, Keren January 2008 (has links)
First chapter - basic characteristics of Israel Second chapter - economy of Israel. Third chapter - Czech Republic and Israel. Balance of trade. Main export, import articles. Forth chapter - israeli culture.
383

Vnější ekonomická činnost Běloruska / External economic activity of the Republic of Belarus.

Plastsinina, Ilona January 2009 (has links)
The thesis "External economic activity of the Republic of Belarus" is focused on the analysis of the most important areas for evaluation of external economic activity and the sustainability of economic equilibrium of Belarus. These areas are external trade policy of the state, its foreign trade, investments and balance of payments. Special attention was paid to studying the development of the international trade of the republic from the end of 80. years up to the present time. On the basis of the conducted research the external stability of the republic was considered.
384

Metodika předprodejní analýzy eWay-CRM / Design of eWay-CRM pre-sales methodology

Lalinský, Jan January 2010 (has links)
This work is related to design of eWay-CRM pre-sales methodology. It is based on world and domestic available approaches and existing models in eWay System, s.r.o.
385

Fair Trade: The Fair Trade Organization / Fair Trade: the Fair Trade Organization

Castro Chaparro, Enrique Adolfo January 2009 (has links)
The aim of the thesis is to clarify concepts regarding the Fair Trade system and to contribute to an objective debate about the viability of the model and its real effects. It analyses history and development of trade; trade institutions and major players, development theories and namely concepts of Free Trade and Fair Trade and the differences between them. It is not fair to blame the market for the poverty and hardships of the poor; but it is also unwise to expect things to be fixed alone. Fair Trade is an alternative; a choice. It must not be taken as something unquestionably beneficial, but it must not be demonized either: a sincere debate is necessary to assess the effectiveness of Fair Trade and other forms of help to combat poverty.
386

Podnikání českých obchodních subjektů v Mexiku - analýza, přiležitosti, doporučení. / Doing Business of the Czech Trade Corporations in Mexico - Analysis, Opportunities, Recommendations.

Pauknerová, Ingrid January 2009 (has links)
The goal of the graduation thesis is an attempt to extend to all the persons interested in entrepreneurship in Mexico current information concerning this issue. Preamble of the work constitutes a brief characteristics of the country including a short historical review. A fundamental chapter of the thesis is dedicated to the business ambient follows. Its specificity have been analysed on the basis of two different methods - PEST method and SWOT method. Further, there are surveyed promising sectors of the Mexican economy in light of investment and foreign trade and all that with respect to the opportunities for the Czech business corporations. A separate chapter is dedicated to the process of entrepreneur's penetration the Mexican market and its terms. The graduation thesis is also focused on characteristics of particular institutions engaged in the field of foreign trade and investment which can give an advisory opinion or help to the clients. A part of the work is also a list of contact addresses of the entities mentioned in the thesis. Closing chapter presents concrete subvention examples of the Czech corporations export activities.
387

Založení elektronického obchodu s fotografiemi / Establishment of E-shop with Photos

Detvenová, Martina January 2011 (has links)
The Thesis contains practical scheme of process leading to e-shop with photos establishment. It is devided into theoretical and practical part. The theoretical part provides selected methods and procedures learned from the literature and relevant to the topic. The practical part deals with the project itself, it sets up specific business plan for chosen e-shop.
388

Zahraniční ekonomické vztahy zemí ESVO / External Economic Relations of the EFTA Member States

Novák, Tomáš January 2010 (has links)
The aim of this thesis is to analyze the external economic relations of the EFTA member states and the economic relations of EFTA association. The thesis focuses on the trade relations with the European Union, with the Czech Republic and with the third countries. There is a description of the process of concluding agreements, the structure of external trade with goods and services and foreign direct investment.
389

Podnikatelský plán / Business plan

Bartoš, Pavel January 2014 (has links)
The aim of this master's thesis is to create business plan and verify its feasibility. The thesis is divided into theoretical and practical part. First part is theoretical, where all basic concepts, legal forms and structure of business plan are defined. Practical part consists of the business plan for e-shop that is offering especially wines that are made by traditional ways. Practical part consist mainly of analysis of competitors, analysis of product portfolio, marketing strategy and financial plan.
390

Komparace zbožového obchodu Francie a zemí Benelux v kontextu krize (období let 2008 až 2013) / Comparison of the commodity trade of France and Benelux countries in the context of the crisis (from 2008 to 2013)

Španihelová, Zdeňka January 2013 (has links)
The subject of this thesis is a comprehensive analysis of changes in commodity trade of France and Benelux countries behind the ongoing global economic crisis. The first part refers to theoretical perspectives on international trade and the economic crisis, focusing in particular on the latest opinions the most significant for the countries surveyed. Other parts are comparing these countries in terms of trade balance and commodity and territorial structures. In conclusion, it summarizes the changes in development caused by current economic recession.

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