This diploma thesis focuses on creating a business plan for the establishment of a teahouse providing hookahs, which is called Nadčaje Hookah. Thesis is divided on three parts – theoretical part, analytical part and practical part.

The diploma thesis deals with assessment of the information system of selected company which focuses on providing services in financial field. In the first part of the thesis, theoretical background and analytical methods are presented, which are used in the analytical part. The second part of the thesis presents the company, its analysis and information system analysis. Based on this, the final part of the thesis proposes a change that leads to the efficiency of processes in the company and to the elimination of detected deficiencies.

The Thesis is focused on financial and business performance evaluation of a DITON company. The method used in a Thesis is benchmarking. The first part provides theoretical opportunities for certain issues with pointing out the benchmarking importance. The second part contains company`s introduction, their competitors and situation analysis. Afterwards follows the main part of a Thesis that is benchmarking with appropriate competitors. The aim of analysis is to find weaknesses of company and find resolution to improve financial and business performance.

This master’s thesis analyses a brand of selected company Engineering Test Institute, public enterprise (SZU), which offers services of testing, inspection and certification. Theoretical part of the thesis is focused on literature research of marketing and branding theories. The key part is the analytical part, which contains a detailed analysis of the current state of the brand "Engineering Testing Institute". The thesis also contains a questionnaire survey focused on both the internal environment of the company and its customers. The research is followed by a final part with possible suggestions on how to further develop the brand.

The subject of the diploma thesis „Performance evaluation of a travel agency“ is to analyze the performance of a company providing tourism services. The theoretical part defines the basic concepts and bases for the activities of travel agency and methods of performance evaluation. The analytical part deals with the analysis of the activities of the travel agency including comparison of financial indicators with the competition and industry and evaluation of the performance within the identified activities of the company. In the final part is suggested a way how to increase the performance of the travel agency.

This diploma thesis deals with the elaboration of a business plan for the establishment of a small business, whose main activity is the sale of jelly confectionery and other sweet candies Le Bonbon near the center of Brno. The thesis is divided into three parts – theoretical, analytical and practical part.

The diploma thesis is focused on the creation of a proposal for a suitable business plan for the establishment of a small wine company. Selected strategic analyses are used to develop the proposal to evaluate the current situation. Based on the evaluated analysis, a business plan is compiled, which contains a marketing, operational and financial plan. Appropriate methods are then used to identify the main risks that may jeopardize the implementation of the project. The output of the work is a proposal for a business plan, according to which a small wine company can be established.

The diploma thesis is focused on the financial and business performance evaluation of the company New Yorker CZ, s.r.o. The evaluation is created using the method benchmarking. The company New Yorker CZ is being compared with its five competitors within czech market in the analytical part. In the first part of this thesis there is a summary of selected methods and approaches. The next part focuses on comparing selected competitors using method benchmarking, which is concluded with SWOT analysis. In conclucion there are individual recommendations and summarization of findings of the performed analyzes.

The diploma thesis deals with the assessment of the state of the information system in the selected company and the subsequent proposal of changes. The introductory part is devoted to the description of the theoretical basis for understanding the topic. In the second part, the company is introduced, its internal, external and competitive environment is analyzed and the state of the information system is evaluated. The last part is devoted to the creation of a proposals to improve the efficiency and security of the information system and a summary of costs and benefits of the proposals.

This Master Thesis deals with the theory of business processes and with the possibilities of their organization and optimization. Each business process describes a flow of documents, finance, pieces of information and tasks from one member of the process to the other. Appropriate structure and coordination of the business processes and understanding of their mutual relations, too, can be seen as same of the most important features of successful modern business. Workflow is a very similar term to business process. Workflow allows its automating and computer processing. On the basis of the thorough business processes analysis of a selected business is the main goal of my work to optimize selected business processes with project management support. In concrete, the project management theory and MS Project 2000 will be used to planning and realization of the intended changes. The minor goal is to propose a partial reengineering of selected business processes by way of ERP system implementation. The new management structure planning of business processes was also proposed and realized by MS Project. The outputs of the MS Project contain partly the total budget of the planned processes reengineering, partly the time sheets with detailed roles and other resources mapping. In conclusion, the total savings are described.