The purpose of this thesis is to study how two small and medium sized Swedish apparel firms internationalize their business activities.The international business activities are more frequent now than ever because cross border trade barriers are much less today. The companies internationalize their business operations for several reasons. High saturation in the local market, cheap supply line, hunting for resources and potential opportunities in the international market are the driving factors for internationalization. The small and medium sized enterprises (SMEs) have no exception from such motives. Generally (SMEs) have fewer resources than big multinationals therefore internationalization is more difficult and challenging for (SMEs). The existing internationalization theories highlight several ways for internationalization. The internationalization process model depicts that companies extend their business activities from less to far psychic distance countries and gradually increase their commitment in the international market based on experiential knowledge i.e. knowledge learned by doing. The revised model argued that companies involve in internationalization by utilizing domestic or international network. The psychic distance concept argued that companies face two types psychic distance i.e. inter – country and inter – firm psychic distance. We developed our interaction process model for internationalization. According to the interaction process model when firms start interaction within network these have higher psychic distance level and lower trust and commitment because firms initially interact occasionally. With the passage of time as the interaction of firms within network gains some pace the psychic distance level started to reduce and trust and commitment builds upward. Finally a stag arrives when psychic distance level reached at least stage and inversely trust and commitment at higher level and this result into international opportunity. Thus firms by hunting international opportunity gets involve in internationalization. Inversely, international opportunity can also be developed at initial or middle stage and interaction process start at later stages. But in such situation psychic distance level is comparatively high and trust and commitment will be low because there is no or lesser interaction among firms. The internationalization in such a way will be more risky.

Executive Summary Swedish companies have a relatively small domestic market that quickly becomes saturated. For those companies who are dependent on increased sales in order to survive or have the ambition to grow internationalization is the one option. Traditionally companies have ex- panded internationally by first exporting to countries with a short geographical as well as cultural distance. With increased experience the companies have entered markets farther and farther away, culturally as well as geographically. Eventually it might be possible to for example start production abroad. With today’s increasingly internationally competitive market it becomes more frequent that companies establish business in foreign countries at a more rapid pace. The choice was to study PMC Cylinders, a Swedish medium sized company that has been operating internationally for approximately thirty years. This company ́s internationaliza- tion processes have been analyzed in order to understand factors that might bridge these distances to other countries. These distances can be bridged by for instance existing customers, consultants, sister com- panies with complementary resources or employees with host country origin. Further the way of establishing foreign operations can contribute. With shorter distance there is no big issue. For example Norway was perceived almost like selling in Sweden. When the per- ceived distance is medium, here Germany serves as an example, it becomes more compli- cated. Existing British customer relationships made it possible to enter the German market. It was not enough to use an agent which was the case at an earlier failed attempt. Relation- ships with different actors and ways of entering foreign markets become even more impor- tant when this distance is long. Here China can serve as an example; the country is far away geographically as well as culturally. Together with a customer production was established in the Chinese market. This was also seen as an opportunity by a sister company to follow one of their customers. Thus the efforts of the companies were combined. PMC Cylinders also used employees with technical, cultural and language knowledge to bridge the distance. Thus there were a number of factors making the establishment in China possible. By the study of PMC Cylinders internationalization processes certain patterns were found. The outcome of these patterns is a structured model with a number of steps. This model implies that with increased geographical and or cultural distance the importance of connec- tions and ways of entering the market grows. The model is a decision tree which can be seen as an internationalization tool for PMC Cylinders.

Thesis (Ph. D.)--University of Texas at Austin, 2003. / Vita. Includes bibliographical references. Available also from UMI Company.

Thesis (M.A.)--York University, 2002. Graduate Programme in Psychology. / Typescript. Includes bibliographical references (leaves 100-116). Also available on the Internet. MODE OF ACCESS via web browser by entering the following URL: http://wwwlib.umi.com/cr/yorku/fullcit?pMQ71601.

The false/ recovered memory debate has highlighted the complexities involved in assessing the validity of memories for emotional childhood events. This dissertation begins by tracing the history of the dominant school of thought on memory, the spatial perspective, as well as far less conspicuous reconstructive views, and challenges influential modern spatial views (e.g., repression) in light of a more defensible reconstructive model. The empirical component of this dissertation was designed to compare the nature of real, created, and fabricated childhood memories for emotional events within individuals. The critical issues being addressed in the experiment were: (1) whether people could come to remember false ("created") memories for emotional events; (2) if so, whether differences existed between created memories and real and/or intentionally lied about (fabricated) memories, and; (3) whether there were individual differences in susceptibility to created memories. Using a variation of an approach developed by Hyman, Husband, and Billings (1995), a questionnaire was forwarded to participants' parents inquiring about six categories of negative emotional events (serious medical procedure, serious animal attack, getting seriously hurt by another child, serious indoor accident, serious outdoor accident, and getting lost) which the participant may or may not have experienced between the ages of 4 and 10 years. Parents were asked to describe each event which had occurred and to give a number of specific pieces of information relating to the event. Based on the questionnaire information (85% response rate), 77 participants were interviewed about each of a: (1) real event; (2) false event; and (3) fabricated event, in three weekly-spaced interviews. Over the three interviews, the interviewers attempted to implant a created memory for the false emotional event using encouragement, context reinstatement, guided imagery, and instructing daily recall attempts. In the first interview, participant were asked about the real event and the false event (counterbalanced), each introduced as a true event. They were provided the event tide and four specific pieces of information to cue their memories (their age, location, season/ month, and people present), based on questionnaire information (contrived for the false events). In the second interview, participants were re-interviewed about their memories for the false event followed by the implantation procedure. In the third interview, participants were again interviewed about the false event with the same interview approach. Finally (after the last attempt at recalling the false event), they were provided written instructions to fabricate a childhood memory, again with an event category and four information clues, given preparation rime and a monetary incentive, and interviewed about the fabricated event with the same format as the other two memory types. Following transcription of the two or three (if a created memory had emerged) final memory reports, the memories were compared on several dependent measures, collectively designated the Memory Assessment Procedure (MAP), relating to their subjective and presentation characteristics. Participants were then asked to complete a Dissociative Experiences Scale (DES) questionnaire to examine if susceptibility to created memories was related to a general dissociative cognitive pattern. Results indicated that twenty (26%) of participants created complete memories for the false emotional events (seven animal attacks, five instances of getting seriously hurt by another child, four serious outdoor accidents, three episodes of getting lost, and one medical procedure). Furthermore, 29.9% of participants reported some false information pertaining to the false event ("partial" memories), for a total of 55.9% of participants recalling information relating to the false event. The remaining participants (44.2%) reported no information pertaining to the false event. There were several interesting differences among the three memory types, including stress ratings, vividness/ clarity ratings, confidence ratings, coherence, number of details, repeated details, and memory failures. For example, when relating a created memory, participants were less confident and the memories were less vivid and detailed compared to the other memory types, but similar in sensory components and relevancy. On the other hand, participants were highly confident in their fabricated memories which were rated as highly stressful and vivid, and the memories were detailed. However, when relating a fabricated memory, participants repeated details and were less willing to admit lacking memory, relative to real memories. Other findings are reported on the origin of the created memories, age factors, memory perspective, reasons provided for first forgetting the false event, and post-interview confidence in the created memories. On the DES , participants who had come up with a partial or a created memory scored, on average, about twice as high as those participants who had recalled no false information, indicating that susceptibility to memory distortion may be related to a general dissociative pattern. This was the largest scale created memory study to date and the first to look at a variety of emotional childhood events and the content of the memories. Implications of the findings for the false memory debate and memory assessment in forensic contexts are discussed.

The present study investigated whether the presentation of severe psychological injury increased the perceived likelihood of sexual harassment and more plaintiff-friendly verdicts in a hostile environment sexual harassment claim. Four hundred thirty-two participants were presented with a case summary divided into five paragraphs. Within the fifth paragraph, participants were informed that the plaintiff suffered from different severity levels of psychological injury. Gender was monitored to ensure a proportional amount of males and females in each condition. Results indicated that the presentation of psychological injury in any form increased the likelihood of perceived sexual harassment and verdicts for the plaintiff. Participants believed that garden-variety injuries (i.e., embarrassment, humiliation) were more likely to occur from sexual harassment, and had a greater impact on their perceptions and liability determinations. These results suggest that participants may use the presentation of psychological injury as a heuristic that when present, favors the plaintiff. / Department of Psychological Science

Thesis (MPsy(Clinical))--University of South Australia, 2002.

Current theories of PTSD propose that impaired retrieval of trauma memories may impede processing of these memories and subsequent trauma recovery. This thesis investigated memory retrieval processes in trauma survivors with and without symptoms of posttraumatic stress, and in non-traumatised individuals exposed to a highly arousing event. Study 1 examined deliberate avoidance of unwanted memories in recent trauma survivors. The results indicated that attempts to forget were associated with poorer recall of forgotten information, but the size of this effect did not depend on the presence or absence of Acute Stress Disorder (ASD). Study 2 investigated automatic retrieval inhibition in trauma survivors with or without Posttraumatic Stress Disorder (PTSD). The results suggested that repeated retrieval of trauma-related information by individuals with PTSD can cause inhibition of related, but unpractised information. Studies 3 and 4 examined the relationship between the vantage point of trauma memories, avoidance and posttraumatic stress symptomatology. The findings indicated that recalling a traumatic event from an observer perspective is associated with post trauma avoidance. They also showed that an observer vantage point in the initial few weeks after trauma is associated with poorer long-term post trauma adjustment. Studies 5, 6 and 7 were analogue studies which analysed the impact of heightened arousal on memory retrieval in novice skydivers. The results suggested that elevated arousal can interfere with retrieval of information related to the arousal-inducing event. Study 7 also indicated that autobiographical memory for the event may be impaired. Finally, Study 8 examined the qualities of trauma memories that were accessed via different modes of retrieval. The results provided evidence that intrusive memories were experienced as more realistic and with more intense affect than memories for the same event that were deliberately retrieved. Together, the findings of this program of research extend current theories of PTSD by highlighting the mechanisms through which retrieval of trauma memories may be impaired. The results suggest that the quality of trauma memories is affected by avoidance processes, elevated arousal and level of conscious control the individual exerts over retrieval.

Current theories of PTSD propose that impaired retrieval of trauma memories may impede processing of these memories and subsequent trauma recovery. This thesis investigated memory retrieval processes in trauma survivors with and without symptoms of posttraumatic stress, and in non-traumatised individuals exposed to a highly arousing event. Study 1 examined deliberate avoidance of unwanted memories in recent trauma survivors. The results indicated that attempts to forget were associated with poorer recall of forgotten information, but the size of this effect did not depend on the presence or absence of Acute Stress Disorder (ASD). Study 2 investigated automatic retrieval inhibition in trauma survivors with or without Posttraumatic Stress Disorder (PTSD). The results suggested that repeated retrieval of trauma-related information by individuals with PTSD can cause inhibition of related, but unpractised information. Studies 3 and 4 examined the relationship between the vantage point of trauma memories, avoidance and posttraumatic stress symptomatology. The findings indicated that recalling a traumatic event from an observer perspective is associated with post trauma avoidance. They also showed that an observer vantage point in the initial few weeks after trauma is associated with poorer long-term post trauma adjustment. Studies 5, 6 and 7 were analogue studies which analysed the impact of heightened arousal on memory retrieval in novice skydivers. The results suggested that elevated arousal can interfere with retrieval of information related to the arousal-inducing event. Study 7 also indicated that autobiographical memory for the event may be impaired. Finally, Study 8 examined the qualities of trauma memories that were accessed via different modes of retrieval. The results provided evidence that intrusive memories were experienced as more realistic and with more intense affect than memories for the same event that were deliberately retrieved. Together, the findings of this program of research extend current theories of PTSD by highlighting the mechanisms through which retrieval of trauma memories may be impaired. The results suggest that the quality of trauma memories is affected by avoidance processes, elevated arousal and level of conscious control the individual exerts over retrieval.

Current theories of PTSD propose that impaired retrieval of trauma memories may impede processing of these memories and subsequent trauma recovery. This thesis investigated memory retrieval processes in trauma survivors with and without symptoms of posttraumatic stress, and in non-traumatised individuals exposed to a highly arousing event. Study 1 examined deliberate avoidance of unwanted memories in recent trauma survivors. The results indicated that attempts to forget were associated with poorer recall of forgotten information, but the size of this effect did not depend on the presence or absence of Acute Stress Disorder (ASD). Study 2 investigated automatic retrieval inhibition in trauma survivors with or without Posttraumatic Stress Disorder (PTSD). The results suggested that repeated retrieval of trauma-related information by individuals with PTSD can cause inhibition of related, but unpractised information. Studies 3 and 4 examined the relationship between the vantage point of trauma memories, avoidance and posttraumatic stress symptomatology. The findings indicated that recalling a traumatic event from an observer perspective is associated with post trauma avoidance. They also showed that an observer vantage point in the initial few weeks after trauma is associated with poorer long-term post trauma adjustment. Studies 5, 6 and 7 were analogue studies which analysed the impact of heightened arousal on memory retrieval in novice skydivers. The results suggested that elevated arousal can interfere with retrieval of information related to the arousal-inducing event. Study 7 also indicated that autobiographical memory for the event may be impaired. Finally, Study 8 examined the qualities of trauma memories that were accessed via different modes of retrieval. The results provided evidence that intrusive memories were experienced as more realistic and with more intense affect than memories for the same event that were deliberately retrieved. Together, the findings of this program of research extend current theories of PTSD by highlighting the mechanisms through which retrieval of trauma memories may be impaired. The results suggest that the quality of trauma memories is affected by avoidance processes, elevated arousal and level of conscious control the individual exerts over retrieval.