Online disinformation damage on the world’s democracy has been critical. Yet, states fail to handle online content harms. Due to exception from legal liability for hosted content, Facebook, used by a third of the world population, operates ‘duty-free’ along with other social media companies.Concerned with solutions, this has given rise to the idea in studies that social resistance could be one of the most effective ways for combating disinformation. However, how exactly do we resist, is an unsettled subject. Are there any socially-driven processes against disinformation happening out there?This paper aimed to identify such processes for giving a boost to theory-building around the topic. Two central evidence cases were developed: #IAmHere digital movement fighting disinformation and innovative tool ‘Who is Who’ for distinguishing fake accounts. Based on findings, I argue that efforts by even a very small part of society can have a significant impact on defeating online disinformation. This is because digital activism shares phenomenal particularities for shaping online political discourse around disinformation. Tools such as ‘Who is Who’, on the other hand, build social resilience against the issue, also giving boost digital activists for mass reporting of disinformation content. User-driven solutions have significant potential for further research.Keywords: Online disinformation; algorithms; digital activism; user-driven solutions.