The purpose of the research is to seek for the key success factors of free trade agreements. And the result show: -FTA between countries with similar cultural background brings more benefits. But sometimes difference could be a plus. -Countries with more FTA signed benefit more while signing new FTAs. Other important factors include the sound institution and operational environment offered by a country. -FTA between geographically proximate countries benefits more. Also, FTA with country with good location that is closed to big markets brings more benefit. -Factors like the original tariff, quality of infrastructure, cost of human resources, and level of technology are the reasons that affect the benefits of FTA.

Since Taiwan government allowed resident of China visiting Taiwan from July 2008, they have been made over one hundred billion NT dollars profit. The tourism industries also invested over one hundred and sixty billion NT dollars, including travel industry, hotel industry and entertainment industry. The main purpose of foreigners visiting Taiwan is shifting from business to travel as well, and it count up to 58% in 2011. In the meanwhile, B&Bs (bed and breakfast) industry plays an crucial role in the impetus of local cultural development. Different from typical hotel industry, B&Bs give tourists more than just a place to stay, instead, they provide a place which full of local cultural and characteristics to enjoy. The first B&Bs in the world can be traced back to world war two, and the industry in Taiwan has grown rapidly in recent years due to economic growth and society development. The number of legal B&Bs raised from 109 in 2003 to 3261 in 2011. Aside from their own unique characteristics, the reason of their survival in this kind of competitive environment is the chief objective of this thesis. The study attempts to discover the main success factors of these leading specific B&Bs in Taiwan. Through deeply semi-structural interviews with these B&B hosts, this study obtained authentic information. Based on interview outline and recording file recorded in interviews, researcher typed down the scripts of interviews. Thereat, in the basis of research outcomes, researcher acquired the conclusion of this study. Furthermore, researcher addressed research suggestions related to future studies.

Recently, the government makes good an environment and fully support to semiconductor industries from top to bottom covering the wafer foundry, IC design and equipment testing in Taiwan. Therefore, most of semiconductor brands which are very famous in the international. In early stages, Taiwanese electronic makers which were from OEM (Original Equipment Manufacturing, OEM) model to get resources, technologies and market information. They were became designers and have own R & D via the cooperation of international companies. And also got business form ODM (Original Design Manufacturing, ODM) to its own brand (Own Brand Manufacturing, OBM) direct management about the smile curve at both ends of the market to earn profits. In this study, Taiwan's IC design industry point of view of IC critical success factors of its own brand. In addition, to gathering in DC-FAN motor driving circuits in Taiwan. There are two related information of major leading brands for study. Through "qualitative research" in depth interviews of experts within the industry leader for the interview study, to find out its own brand of IC critical success factors. This research through the collation of expert interviews found that the market should impetus to fully service, increase innovative business models and strengthen integrated development of the semiconductor supply chains to get high techniques for next generation of products. And, to make good relationship with high position of customers that is critical success factors in its own brand. Moreover, it is a base of planning new products for the further. Hope, these findings could offer and give suggestion to industries as a reference. There is a model for reference when some one faces to similar situation.

Due to the advance in computer and communication technology, businesses¡¦ Customer Relationship Management¡]CRM¡^, of which the call center is a critical component, has relied more and more technology to meet customer needs in order to become more competitive. In the Call Center, staffs provide customers with various services by phone or via face-to-face communication. Since customer relationship may influence profits and growth of the company, the quality of the call center becomes a key factor of successful CRM. In this study, a case study based on in-depth interviews is conducted to investigate the critical successful factors of the Call Center. The results show that first, at the strategy level, it is critical for companies to incorporate IT into business strategies and compass the orientation of the Call Center to adapt to the changing business environment. Next, at the organization level, the implementation of new system is a challenge to the organization¡¦s structure, working procedure, and collaboration system. Therefore, before the implementation, the company should form a business-wide plan and make the staffs understand the demands and benefits of new system. It is also critical for the company to develop an empowerment culture and to value the voice of the front-line staffs. Lastly, at the Information Technology level, it is critical to adopt stable and continuous information technology.

­^¤åºK­n(Abstract) Since the government adopted the ¡§ Patience and Goodwill¡¨ policy to decelerate the ongoing industries¡¦ emigration, it inevitably results the deterioration on Taiwan political and economic environments and of being prone to the world factory ¡VChina. We could see that small to medium size companies are facing the dilemma- emigrating to China or stay. All industries in Taiwan have been forced to upgrade either for survive or business longevity This case study based on the competitive advantage theory and it evaluate the strategies incurred during small to medium size companies¡¦ internal upgrading; moreover, further identify its causes, directions and the condition within the whole process to find out the confronting and solution The goal is to find the way out, structure, and module. Herewith provide clear explanation and examination in order to further formulating for subject companies under circumstances of operating and business expansion. Meanwhile, the re-examination and adjustment of the formula either as being references and instruction for subject companies or fundament for future research after long-term operation. In this research analysis, (1) analyses external fastener industry environment and classify the success factors. (2) Analyses the subject company internal structure and characters to identify its key factor to success in the industry, (3) Marketing analysis. By applying the ¡§ Five forces framework and ¡§ SWOT¡¨ in order to- Firstly, realize the potential market opportunity and expanding space; Secondly, try to identify its core competency and competitive advantage. Thirdly, construct its sustainable competitive advantage to maintain its strength and finally lead to development and benefited prolong operation in the market place. The disclose of study: (1) Most of traditional industries have been on the progress of upgrading (2) Most of upgrading traditional manufacturers/suppliers have complete the basic operational upgrading. (3) Observing two tips from the smile curve, the early adopters have been benefited from upgrading changes. (4) The research subject ¡VS company, from a small size trading company to nowadays a multinational company, the continuous upgrading by adoption of positioning strategy is similarly develop toward two sides of the curve and the effects has been appealed. All above findings support there should have a model of best practice be generated for all the subject companies or similar industry reference Key words: sustainable competitive advantages, key success factors, key survival factor.

This research aims at the related cultural heritage of the domestic and international Financial Holding Company to carry on the collection and analysises, and make use of the individual cases in the research analysis method to carry on the research, then the way of the interview through expert, induce to tidy up¡¨ financial merchandise diversification¡¨,¡¨ the control of the marketing thoroughfare and base¡¨ and¡¨ the government-businessman relation ¡§ ,these finally three the items succeeds at the present time for the most main Key Success Factors of the Taiwan Financial Holding Company. This research also develops¡¨ Competitive Advantage¡¨ and¡¨ Competition Scope¡¨ two greatest strategies factor of the Taiwan Financial Holding Company according to the industry competition mode analysis that M. E. Porter put forward, controlling two kinds of Competitive Advantage to be classified into ¡§the government-businessman relation¡¨ and ¡§the profession conducts¡¨, then add to calculate the Financial Holding Company to compete an ¡§Competitive Scope Index¡¨ totally by the amount of the multi-field degree in Financial Holding Company and marketing thoroughfare and base in¡¨ Competition Field¡¨. Because this research problem still belongs to the exploratory research stage, past adoption¡¨ time class data method¡¨ assists to carry on the research with¡¨ expert interview method¡¨. This research assists to regard the concept of the strategic group as the core to carry on the research, the research result knows the Taiwan Financial Holding Company, really can operate according to the strategy different from resource of be classified into four different strategic groups, become the competition strategy matrix compartment of the formation to¡¨ professional niche¡¨,¡¨ the government-businessman relation is concentrated¡¨,¡¨ customer direction¡¨,¡¨ the government-businessman relation is diverse¡¨ four greatest strategic groups, this research and inquire into one by one at the different strategic groups in the Key Success Factors, and each competition set the difference that the Financial Holding Company operation caused , further categorize by a set of as a result the relation of study strategic groups and its results. The research result finds the Taiwan Financial Holding Company controlling the industry development, walking obviously of is a diversification route. The Financial Holding Company of Taiwan is in the operation in the market also be much more than only in order to acquire the economic resource and customers, also must fight for the political power and benefit in the industry, because the latter usually is just the important item of the existence. Therefore, along with for resource, include the marketing of the market and control the increment of the ability with marketing thoroughfare etc., a Financial Holding Company relies on the original government- businessman relation advantage and then be good enough to continue to survive, it is the most important decision factor that profession turn. Large Financial Holding Company due to it oneself have the better finance strength and operation efficiencies, plus the advantage of the scale, a Financial Holding Company of ¡§professional niche¡¨ , although walk the difference turns the management route, the current under the yoke of property scale shortage and product lineses are scattered, can't highlight the main business core competencies, competing down in these three years, perhaps the existence space will be gradually squeezed and smaller and smaller.

Abstract The collaborative product development or strategic alliances is a contemporary trend. Although collaborative new product development is widely recognized risky and its value has been questioned, new products remain the lifeblood of businesses and the essence for firms to survive in the competitive and rapid changing world. Nevertheless, many advantages drive the enterprises engaging in the collaborative model. To bring new product to market faster, better, and cheaper, the collaborative new product development model has been demonstrated in amount of various settings as one of the most effective and efficient solutions for new product development, especially for those businesses that lack for sufficient R&D resources. The purpose of this study is to present a framework with some practitioners¡¦ new product development experience along with literature research and a case study of collaborative new platform product development project in Taiwan¡¦s steel industry. Tsang Min Chiu has been engaged in the study case as the coordinator of the project. As a participated observer, the author deeply involves the project and keeps a complete set of documents. Therefore, in addition to the literature, the data collection are mainly done by documentation and complemented by semi-constructed interview. In this study, a collaborative new product development framework with suggestions of practitioners¡¦ viewpoints has been presented. In the framework, a total of 14 successful factors have been identified and classified into internal, external, and collaborative factors with seven, three, and four components respectively. The internal key factors comprise of market-orientated product strategy, effective use of outside resources & technologies, strong organization structure and support, early involvement of team members and partners, effective internal communication, adequate resources, and good new product development process and execution. The external factors include market trend& environmental change, collaborator¡¦s support, and key external technology utilization. And, the collaborative factors consist of external communication, trust, contribution, and benefits sharing. The results of the study suggest that firms may successfully copy the collaborative new product development model by effective execution and cooperation of critical internal factors, external factors, and collaborative factors in the framework and mirroring the practitioners¡¦ experience. However the framework derived from single case under specific conditions is limited and it would require further studies for its generalization.

While the low profit times is coming, most of the enterprises hope to strengthen the interior information construction to promote the ability of obtaining profit or enhancing the management skill. With the progress of information technology, descent of hardware price, more friendly user interface, fast computer processing speed and the simplification of information technology, all these factors will aid business management for the enterprises. Recently electronic-business has turned into the mainstream, to implement the information system and build the e-business enterprise nowadays are becoming the hot topic in business management. When the macroeconomic environment is changing quickly, now the state-owned enterprise is facing the unprecedented pressure of reformation. The reformation includes the simplification of manpower, the objective effect management and running the state-owned enterprise by the private stockholder. In order to face the changes and promote the efficiency, all enterprises step into implementing all kind of information systems to enhance the management efficiency. With the electronic trend, a state-owned enterprise has also implemented many information systems, however, the process turned out to have some success and some failure. What are the critical success factors and how do they work? It is worth to do research in depth. This thesis will take ¡§technology acceptance model¡¨ for basis and add something like ¡§computer self-efficacy¡¨ and ¡§task-technology fit theory¡¨ for external variance to discuss what the critical success factors are to implement the information systems for the state-owned enterprise. Besides, we hope the conclusion of the critical success factors will be the reference for other state-owned enterprises or government departments.

In the new era of information technology, teachers will have to keep learning in order to offer students with proper directions. However; the traditional teacher professional training modes still have a lot of problems, so the teachers¡¦ aspiration in pursuing further professional development is not high. Teacher¡¦s training through the Internet using digital school therefore becomes one of the possible solutions to solve this problem. The management model of digital school is different than the traditional physical school; it will be difficult to run the school continuously if key factors are not operated and managed well. The Kaohsiung city K12 digital school is founded in 2001 by Prof. Nian-Shing Chen. It has already opening teachers¡¦ training courses for 10 semesters, and its excellent achievement has obtained an honor of wining the third place for the competition held by the Executive Yuan in Taiwan in 2002. It certainly exhibited its excellent model in implementation and operation. Therefore; exploring the critical success factors of K12 digital school will be able to advance its strengths to the digital school operators, for helping them to operate the digital school continuously and extend to the other cities and counties around Taiwan. All the teachers from the elementary and secondary schools will be able to have a more innovated and convenient digital learning environment. This study adopted Analytic Hierarchy Process for the research of critical success factors for K12 digital school, and the result showed that course content is the critical success factor. The most important elements are encouraging interactive course design, and the requirements of the course content that fits the students. We hereby recommend the operators of K12 digital schools to acquire the requirements of the teachers in advance before planning the courses, and offering the courses that will be useful for them. While designing the courses, the schools also need to consider enhancing the interactive and corporative learning activities. We also suggest the K12 digital schools to gain the supports of principles and government administrative chiefs. The positive reward system will be one of the attractions to encourage teachers to attend the training courses in K12 digital schools. The selection of the courses and the training of the teaching team are also the key factors to the success of running K12 digital schools.

The economic success in Taiwan has been called the ¡§Economic Miracle.¡¨ However, it deserves further attention to explore the actual causes of the formation of the ¡§miracle.¡¨ As a country of island-economy, Taiwan is short of natural resources. It is necessary for Taiwan to depend on the international resources to survive and backup. Moreover, in the cross-section analysis, the rate of small and medium businesses is as high as 97.75% in Taiwan. Thus, the importance of the small and medium businesses in the development of Taiwan economy can be thus known. However, the great changes in worldwide economy have been taking place. Due to the limits on corporate size, finance, technology, manpower, marketing, research, and management, the small and medium businesses, which have been playing important roles in Taiwan economy, are facing great competitions. As a result, in order to obtain competitive advantages in business ventures, and to increase the competitiveness, the small and medium businesses try all the means to look for new ways to effectively deal with the economic challenges. Nonetheless, facing the same difficult business environment, the small and medium businesses have much fewer resources than the large-sized companies. Therefore, in order to find ways to survive and develop, the mergence among the small and medium businesses is one of the practical ways. Though merger can strengthen the power of the companies, most of the related researches all state that the failure rate of the mergence is actually higher than 50%. In order to make the action of the merger successful, it is necessary to examine the mutual adjustability, the resources and the corporate status of each merger, and to estimate the possible changes of the outside environment. And what¡¦s more important, it also requires careful observation and clear and powerful corporate expectation. This research employs mainly the ¡§case study¡¨ method that is used often in qualitative analysis and the in-depth interview. First of all, the researcher designs the interview outline, chooses the major decision makers of the merger case for the interview, and uses the in-depth interview to explore the research topics. The contents of the interview are then analyzed and discussed. Based upon the result, the practical key points for the success of the merger are concluded and the practical factors of the studied case and the related theories are further analyzed and compared to comprehend the coverage and the realizability of the theories and to offer conclusions and suggestions in order to provide future references for the professional researchers and corporate owners.