中小企業是台灣企業的主體，對於經濟發展扮演著重要的角色，而過去關於中小企業成長的研究主題相當多元，影響成長的因子亦相當多，但並無具體一致的結論。本研究嘗試以出口策略與研發策略做為影響中小企業成長的主要原因，並一併探討兩策略間的關係。
本研究以台灣上市公司之電子產業為研究對象，利用台灣經濟新報資料庫篩選出371家電子產業公司，其中符合本研究所設定之中小企業標準者共127家，以此127家2007年至2010年之資料做為研究樣本的範圍，並以各企業出口外銷比率、研發密集度做為判斷是否採取出口策略或研發創新策略的標準，探討其對於中小企業獲利成長率（以ROE成長率及ROA成長率衡量）的關係。
研究結果發現，採取出口策略對於中小企業獲利成長率並無明顯的影響；採取研發創新策略則對於中小企業獲利成長有顯著正面的影響；另外，同時採行兩策略對企業獲利也無明顯互補或替代的關係。 / Small and medium enterprises (SMEs) are the main structural form of most companies in Taiwan and they play an important role in a whole to the development of the economy in Taiwan. Many past researches focus on factors affecting the growth of SMEs, but despite being informative, these researches are unstructured as in considering Taiwan’s business environment and often without specific conclusion of an overview picture in the reasoning of growth.
Therefore, this study sought to explore the influence of export and R&D strategy on affecting the growth of SMEs. Furthermore, this study put a particular focus on
unearthing the difference between these two strategies in company development.
Using a qualitative methodology, the study presents data from TEJ(Taiwan Economic Journal database)selecting 127 electronic industrial companies out of a total of 371 as the representatives of growing enterprises. Out of these 127 samples, raw data of export ratio and R&D intensity was collected between the period 2007-2010 to determine the relationship of the strategies with the different standard of earnings growth rate for SMEs (ROE growth rate and ROA growth rate measurement).
The results showed that the implement of export strategies has no significant impact on the growth of SME. However R & D and innovation strategy has significant positive influences on profit growth for SMEs; And as for those that implement both strategies at the same time, there are no significant complement or substitute relationship in regards with its profits.
| Identifer | oai:union.ndltd.org:CHENGCHI/G0993510171 |
| Creators | 詹承儒 |
| Publisher | 國立政治大學 |
| Source Sets | National Chengchi University Libraries |
| Language | 中文 |
| Detected Language | English |
| Type | text |
| Rights | Copyright © nccu library on behalf of the copyright holders |
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