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E-Fluence at the Point of Contact: Impact of Word-Of-Mouth and Personal Relevance of Services on Consumer Attitudes in Online Environments

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Identiferoai:union.ndltd.org:OhioLink/oai:etd.ohiolink.edu:osu1243885230
Date03 September 2009
CreatorsElias, Troy R.C.
PublisherThe Ohio State University / OhioLINK
Source SetsOhiolink ETDs
LanguageEnglish
Detected LanguageEnglish
Typetext
Sourcehttp://rave.ohiolink.edu/etdc/view?acc_num=osu1243885230
Rightsunrestricted, This thesis or dissertation is protected by copyright: all rights reserved. It may not be copied or redistributed beyond the terms of applicable copyright laws.

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