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Kampanjstrategier i den lokala kontexten : En intervjustudie av kommunala valrörelser

The local level of politics in Sweden has been described as strong in relation to similar levels internationally aswell as to other political and administrative levels in the national system. Despite this, the research has regularlyoverlooked important aspects of local politics throughout several decades. The purpose of this study is to begin toaddress the lack of research by studying electoral campaigns in the Swedish municipal election. Representativesfrom two local party organizations have been interviewed in order to identify campaign tools and strategies thatare prevalent in what is deemed two very successful campaigns. The two campaigns are compared and differencesbetween local parties and parties connected to the national level of politics are considered. To some extent thefindings of this study match those of previous research on the national level of politics. However, some of thefindings suggest the possibility of achieving greats results in local elections using low-cost campaign methods. Inorder to find stronger evidence for causality between a particular campaign activity and election results furtherresearch of more numerous cases is necessary.

Identiferoai:union.ndltd.org:UPSALLA1/oai:DiVA.org:uu-494975
Date January 2022
CreatorsNilsson, Simon
PublisherUppsala universitet, Statsvetenskapliga institutionen
Source SetsDiVA Archive at Upsalla University
LanguageSwedish
Detected LanguageEnglish
TypeStudent thesis, info:eu-repo/semantics/bachelorThesis, text
Formatapplication/pdf
Rightsinfo:eu-repo/semantics/openAccess

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