This study delves into the media coverage of cannabis by analyzing articles from Aftonbladet and Expressen between 2010 and 2024. Through a combination of quantitative and qualitative methods, the study examines the tone, content, and trends in reporting on cannabis through these years. A total of 904 articles were analyzed, with a focus on identifying patterns, trends, and shifts in the portrayal of cannabis in the two newspapers. The quantitative content analysis involves coding and categorizing a large sample of articles to uncover key themes and frequencies of coverage. Additionally, a qualitative discourse analysis is conducted on a subset of texts to deepen the understanding of how cannabis is framed and represented in the media. The methodological rigor includes inter-coderreliability checks and statistical evaluations to ensure consistency and validity in the analysis process. The findings reveal a predominance of negative articles, with a particular focus on domestic issues in Sweden such as increasing gang violence. The study also highlights the influence of media discourse in shaping perceptions of cannabis, portraying it both as an illegal commodity associated with violence and as a symbol of deviance. By scrutinizing the language and narratives used in media representations, this research sheds light on the construction of cannabis in Swedish newspapers and the potential impact on public attitudes and policies.
| Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:umu-226270 |
| Date | January 2024 |
| Creators | Neemé, Kevin, Zetterquist, Viktor |
| Publisher | Umeå universitet, Institutionen för kultur- och medievetenskaper |
| Source Sets | DiVA Archive at Upsalla University |
| Language | Swedish |
| Detected Language | English |
| Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
| Format | application/pdf |
| Rights | info:eu-repo/semantics/openAccess |
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