To digitally read books, newspapers and magazines on a tablet, computer or smartphone is constantly increasing in popularity and the number of users of digital magazine subscriptions is increasing every year. The difference in the content between printed and digital magazines in the application Readly is minimal, but the materiality of the medium that holds the content has a significant difference. This bachelor's thesis therefore aims to answer the question: How does materiality affect the reading of digital and printed magazines regarding paratext, document properties and reading experience? The materiality is analyzed based on three aspects: paratext, document properties and reading experience. Using previous theories about the three aspects, a phenomenological approach is used to make the comparison with a focus on observations, experiences and emotions. The comparison is made on the printed and digital version of the magazine Nya rum. The results of the analysis show that digital habits play a major role in how the content is experienced on the tablet. It also appears that the homogeneous design of the tablet creates a distance between the content and the reader, while the printed magazine seems to extend the content all the way out. Other results include that the tablet's navigating functions enable a greater immersion in the text but can also be perceived as disturbing. And finally, that the reader experiences a greater commitment to the printed magazine. The conclusion is that the materiality is important for how the magazine is experienced even though the content is equivalent, but that there are advantages and disadvantages with both the printed and the digital version.
| Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:mau-52960 |
| Date | January 2022 |
| Creators | Wallin Rundqvist, Sofia |
| Publisher | Malmö universitet, Institutionen för konst, kultur och kommunikation (K3) |
| Source Sets | DiVA Archive at Upsalla University |
| Language | Swedish |
| Detected Language | English |
| Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
| Format | application/pdf |
| Rights | info:eu-repo/semantics/openAccess |
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