Sweden has both the Swedish Women´s Hockey League and Swedish Hockey League, both play the sport ice hockey but the gender is different. In this quantitative study, I want to analyze if Aftonbladets coverage of the playoff in Swedish Women´s Hockey League and Swedish Hockey League 2017, 2018, and 2019 is the same, or if the different genders affect the coverage in some ways. Today there is more coverage about men playing the sport than women, according to the database Retrievers material which this study is based on. This study analyzes 139 articles, 19 about the playoff in Swedish Women´s Hockey League and 120 about the playoff in Swedish Hockey League. To strengthen this study three different theories were used when the result was analyzed, framing theory, gender theory, and the theory about news evaluation and news selection. There is not much previous research on Swedish media coverage on this topic, while the research field about American media coverage is much broader. Seen from an international perspective and considering the world ranking, the Swedish women´s national team is ranked 9 out of 40 teams compared with the Swedish men´s national team that is ranked 4 out of 54 teams. The Swedish women´s team is ranked lower, but they both are on the top 10 of the lists. The question is, if Aftonbladet reports differently depending on which league it is about. This could give the reader negative stereotypes about the leagues. This study can therefore show that there is an uneven reporting between the Swedish Women´s Hockey League and Swedish Hockey League. The result of the study shows a difference between the coverage of the Swedish Women´s Hockey League and the Swedish Hockey League in Aftonbladet. The study shows for example that there are more men who write about the Swedish Women´s Hockey League than women who write about the Swedish Hockey League. Besides that many of the results were quite similar, in order to see if the differences occur every season, a bigger amount of material and more seasons need to be analyzed. In order to draw the conclusion that the result is representative for all seasons. Especially considering the small amount of material that has been analyzed about the Swedish Women´s Hockey League in this study.
| Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:lnu-103479 |
| Date | January 2020 |
| Creators | Petersson, Josefin |
| Publisher | Linnéuniversitetet, Institutionen för medier och journalistik (MJ) |
| Source Sets | DiVA Archive at Upsalla University |
| Language | Swedish |
| Detected Language | English |
| Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
| Format | application/pdf |
| Rights | info:eu-repo/semantics/openAccess |
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