Purpose: The thesis investigated how local entrepreneurs in Slite perceive Heidelberg Materials Cement Sverige AB (HMCS) 's upcoming carbon capture storage (CCS) project—the thesis aimed to explore their perceptions of both enthusiasm and concern regarding the forthcoming mega-project in eco-innovation. Method: A case study based on qualitative research consisting of semi-structured interviews. Theory: Stakeholder Theory and Social License to Operate Results: Economic benefits such as job creation and increased local business activity are acknowledged by the entrepreneurs, who are also concerned about environmental impact, especially dust and transport-related pollution. Some entrepreneurs felt that HMCS has decreased its community involvement over time, and there is a need for increased engagement. Communication gaps were evident, and some entrepreneurs were skeptical about the project's benefits versus its potential disruptions. There was optimism about the potential, but entrepreneurs strongly emphasized the urgent need for improved corporate responsibility, better communication, and genuine community engagement. Conclusion: In conclusion, the thesis recommends that HMCS set a robust community engagement strategy for the upcoming CCS project. To achieve this, it will be essential to emphasize transparent communication, mutual feedback procedures, and community benefits such as job creation and infrastructure improvements. Creating a genuine commitment to corporate social responsibility can mitigate the concerns of entrepreneurs and foster trust between HMCS and its stakeholders.
| Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:uu-532582 |
| Date | January 2024 |
| Creators | van Beek, Julius, Berglund, Robert |
| Publisher | Uppsala universitet, Företagsekonomiska institutionen |
| Source Sets | DiVA Archive at Upsalla University |
| Language | English |
| Detected Language | English |
| Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
| Format | application/pdf |
| Rights | info:eu-repo/semantics/openAccess |
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