This classic grounded theory study reflects companies work with corporate philanthropy (CP), and has a specific focus on companies with Swedish roots who are operating in South Africa. The theory illustrates how the companies perceive themselves to be forced to engage in CP, and their main solution to this problem is trying to optimise their CP work so it benefits both themselves and their beneficiaries. The companies are operating in a structural vacuum with regards to their CP work, and consequently, they make use of impressionistic tools in their attempt to optimise the work. There is arguably a need for companies to adopt a more strategic approach. The empirical data is collected from semi structured interviews with companies during 2012.
| Identifer | oai:union.ndltd.org:netd.ac.za/oai:union.ndltd.org:uct/oai:localhost:11427/3871 |
| Date | January 2013 |
| Creators | Eriksson, Karin |
| Contributors | Lincoln, David, Crankshaw, Owen |
| Publisher | University of Cape Town, Faculty of Humanities, Department of Sociology |
| Source Sets | South African National ETD Portal |
| Language | English |
| Detected Language | English |
| Type | Master Thesis, Masters |
| Format | application/pdf |
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