Background: International trade creates an opportunity for companies to grow, but at the same time also culture obstacles that make it difficult to emerge on international markets. Problem definition: Culture differences are crucial when collaborating with international operations overseas, causing difficulties in business relations between nations, affecting the interaction between firms on foreign markets. Purpose: The purpose of this thesis is to create a deep understanding and to analyze the way a Swedish company handles the impact of culture differences in interaction with foreign companies in the Middle East. Method:A qualitative research study method based on an abductive strategy. Theories: The essay uses; Hofstede’s cultural dimensions model, The internalization process, Network Model. Empiric: The data was collected through semi-structured interviews. Results/Analysis: Cultural is noticeable and occur in international cooperations, culture differences can therefore affect collaborations in varying degrees. Conclusion: Cultural is vital and it is reflected in the organization, therefore it is important to have an awareness but also to implement some adaptations to handle and to overcome the difficulties that culture differences causes in interaction between foreign firms.
| Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:sh-42279 |
| Date | January 2020 |
| Creators | Ettouzry, Hind, Kartal, Jasmin |
| Publisher | Södertörns högskola, Institutionen för historia och samtidsstudier, Södertörns högskola, Företagsekonomi, Södertörns högskola, Företagsekonomi |
| Source Sets | DiVA Archive at Upsalla University |
| Language | Swedish |
| Detected Language | English |
| Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
| Format | application/pdf |
| Rights | info:eu-repo/semantics/openAccess |
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