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Att spegla sin omvärld : En exemplifierande fallstudie av Haninge kommuns biblioteksverksamhet / The public library and the local community : An exemplified case study of a Swedish public library

The purpose of this paper is to investigate in which aspects the public library is affected by its local community. This is re-searched by means of an exemplified case study of a Swedish public library in which we analyze governing documents and the library website with respect to environmental scanning and mar-keting of library services.The research questions are: How are the local community’s demands on the public li-brary being described in the governing document? How is the public library’s response to the demands of the local community being described in the operational plan? How are the demands of the local community, as shown in the governing document and the operational plan, re-flected in the marketing of library services on the library website?Our conclusions are that:The demands of the local community are described in a general fashion in the governing document, but there is a lack of concrete political guidelines.The public library's response to the demands of the local commu-nity is described to some length in the operational plan, but not with respect to economical factors.The demands of the local community are reflected to some length in the marketing of library services on the library website. Many of the overall themes that we identify in the governing document and the operational plan can be found in the marketing directed towards important target groups. / Program: Bibliotekarie

Identiferoai:union.ndltd.org:UPSALLA1/oai:DiVA.org:hb-16624
Date January 2012
CreatorsNyqvist, Björn, Svensson, David
PublisherHögskolan i Borås, Institutionen Biblioteks- och informationsvetenskap / Bibliotekshögskolan, Högskolan i Borås, Institutionen Biblioteks- och informationsvetenskap / Bibliotekshögskolan, University of Borås/Swedish School of Library and Information Science (SSLIS)
Source SetsDiVA Archive at Upsalla University
LanguageSwedish
Detected LanguageEnglish
TypeStudent thesis, info:eu-repo/semantics/bachelorThesis, text
Formatapplication/pdf
Rightsinfo:eu-repo/semantics/openAccess
RelationKandidatuppsats, ; 2012:45

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