The purpose of this study was to investigate project managers´ perceptions of the importance of motivation within real estate projects. The study also aimed to examine how project managers promote and maintain motivation amongst project members. Real estate projects referred to projects for renovation, conversion, or new construction of properties. A qualitative research method was employed for data collection through semi-structured interviews. Nine project managers working in the Swedish real estate industry were interviewed. Subsequently, a thematic analysis of the collected data was conducted. The thematic analysis resulted in three themes formulated as Success factor versus Upward Push, The art of motivating and Motivation per circumstance. The results indicate that project managers perceive motivation as a positive driving force in real estate projects. It is considered important for both project managers and project members to be motivated. Furthermore, the results show that the perception of the significance of motivation within real estate projects is divided. Some project managers perceive motivation as critical for the success of a project, while others believe that real estate projects are often influenced by external circumstances that are more decisive for the outcome of the project. Motivation is therefore considered in those cases rather to add an extra edge to the projects. To promote and maintain motivation amongst project members, project managers believe it is important to build personal relationships, work with feedback and encourage the expression of opinions.
| Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:kau-100007 |
| Date | January 2024 |
| Creators | Svenlert, Julia |
| Publisher | Karlstads universitet, Handelshögskolan (from 2013) |
| Source Sets | DiVA Archive at Upsalla University |
| Language | Swedish |
| Detected Language | English |
| Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
| Format | application/pdf |
| Rights | info:eu-repo/semantics/openAccess |
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