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Previous issue date: 2013-08-13 / The quest for a competitive advantage that would be able to endure, even in the most
unfavorable economical cycles, has been a recurring objective of academic research, namely
in the Business Administration field. The concept of Organizational Competences, derived
from the Resourced Based View, proposes that an unique configuration of the elements,
which constitute these competences, may be the distinct factor that may allow companies to
maintain a competitive position throughout the years. On the other hand, the strategic
decisions are based on the objectives an organization may pursue, directing, therefore, its
main actions and policies. So, the understanding of the relationships between the strategies
and the Organizational Competences is doubtless relevant as it is expected that superior
results can be obtained when they are aligned and synergic. In order to fully comprehend
these relationships, it is necessary to understand the history of the organization with the
strategies and organizational competences, and all which constitute them. The research was
conducted on the American company FedEx, world leader in logistics services, through a
qualitative case study with a descriptive-exploratory approach. The results obtained confirm
that organizational competences have, in different levels of engagement, direct relationship
with the strategies, as the elements that constitute the competences are the basis for strategic
actions. When organizational competences are strongly aligned with the strategies, it is
possible to say that they become the "organizational DNA", consolidating and perpetuating
themselves through time. Identifying these relationships may contribute so that future
strategic actions of the organization could be configured and planned in order to guarantee a
perennial distinct and unique competitive advantage. / A busca por uma vantagem competitiva que seja capaz de se sustentar, mesmo nos momentos
econ?micos desfavor?veis, tem sido objeto incessante de estudos na academia, mais
precisamente na campo da Administra??o. O conceito das compet?ncias organizacionais,
derivado da Vis?o Baseada em Recursos, prop?e que a configura??o ?nica dos elementos que
constituem estas compet?ncias seja o fator diferenciador para que as empresas alcancem uma
posi??o competitiva ao longo dos anos. As escolhas estrat?gicas, por sua vez, baseiam-se nos
objetivos que uma empresa det?m, direcionando assim suas principais a??es e pol?ticas. Desta
forma, entender as rela??es entre as estrat?gias e as compet?ncias organizacionais faz-se
pertinente, pois espera-se que um alinhamento entre elas possa garantir resultados superiores.
Para que estas rela??es possam ser compreendidas, faz-se necess?rio entender a trajet?ria da
organiza??o sob o enfoque das estrat?gias, das compet?ncias organizacionais e seus elementos
constitutivos. A unidade de pesquisa ? empresa americana FedEx, l?der mundial no segmento
de servi?os log?sticos, sendo desenvolvido assim, um estudo de caso ?nico qualitativo com
uma orienta??o descritiva-explorat?ria por meio de uma an?lise hist?rico-longitudinal. Os
resultados obtidos confirmam que as compet?ncias organizacionais apresentam rela??o com
as estrat?gias, em maior ou menor grau, pois s?o os elementos constitutivos das compet?ncias
que servem como base para a defini??o das a??es estrat?gicas. Quando as compet?ncias
organizacionais est?o fortemente alinhadas com as estrat?gias, pode-se dizer que constituem o
DNA da organiza??o , perpetuando-se e consolidando-se ao longo do tempo. A identifica??o
destas rela??es pode contribuir para que as a??es estrat?gicas futuras da empresa sejam
configuradas e planejadas de modo a garantir uma competitividade diferenciada.
| Identifer | oai:union.ndltd.org:IBICT/oai:tede2.pucrs.br:tede/5669 |
| Date | 13 August 2013 |
| Creators | Gomes, Graziela Rossi |
| Contributors | Becker, Grace Vieira |
| Publisher | Pontif?cia Universidade Cat?lica do Rio Grande do Sul, Programa de P?s-Gradua??o em Administra??o e Neg?cios, PUCRS, BR, Faculdade de Administra??o, Contabilidade e Economia |
| Source Sets | IBICT Brazilian ETDs |
| Language | Portuguese |
| Detected Language | Unknown |
| Type | info:eu-repo/semantics/publishedVersion, info:eu-repo/semantics/masterThesis |
| Format | application/pdf |
| Source | reponame:Biblioteca Digital de Teses e Dissertações da PUC_RS, instname:Pontifícia Universidade Católica do Rio Grande do Sul, instacron:PUC_RS |
| Rights | info:eu-repo/semantics/openAccess |
| Relation | 3244129067093836374, 600, 600, 4410494103952189146 |
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