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The impact of social media influencers on the purchase intention of Tech gadgets among Gen Z and Y : Sweden

No description available.
Identiferoai:union.ndltd.org:UPSALLA1/oai:DiVA.org:hh-47097
Date January 2022
CreatorsMeglaj, Valentina, Zafar, Naqash
PublisherHögskolan i Halmstad, Akademin för företagande, innovation och hållbarhet
Source SetsDiVA Archive at Upsalla University
LanguageEnglish
Detected LanguageEnglish
TypeStudent thesis, info:eu-repo/semantics/bachelorThesis, text
Formatapplication/pdf
Rightsinfo:eu-repo/semantics/openAccess

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