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A Study of the Influential Factors for Customer Satisfaction of Aromatherapy Beauty Salons-A Case of Taoyuan Area / 芳香療法美容沙龍服務業顧客滿意度影響因子之探討-以桃園地區為例Hui-Chen Fan Chiang, 范姜慧珍 January 2011 (has links)
碩士 / 萬能科技大學 / 經營管理研究所 / 99 / This paper explores factors that affect customer satisfaction in the booming business of aromatherapy beauty salons in recent years. Asking why a certain product or service attracts customers to repeat purchase, the study aims to analyze customers’ basic information and repurchase reasons in order to clarify the connection between corporate image and customer trust. To help owners of aromatherapy beauty salons provide better service, this research examines relationship between corporate image, customer trust, service quality, price level and customer satisfaction.
In accordance with the background and motivation of the research, this study sets up a few hypotheses and has the correlations between the hypotheses and four variables tested via a questionnaire:
1. to see if the corporate image of aromatherapy beauty salons has an impact on customer satisfaction;
2. to see if the service quality of aromatherapy beauty salons has an impact on customer satisfaction;
3. to see if the price level of aromatherapy beauty salons has an impact on customer satisfaction;
4. to see if the customer trust of aromatherapy beauty salons has an impact on customer satisfaction.
The variables of the five aspects are analyzed based on the questionnaire results with a view to examining the perceptual differences in brand image, service quality, customer trust, customer satisfaction in different population sizes. Salient features are subject to follow-up Scheffé tests.
For customer satisfaction, regression analysis is adopted. To avoid multicollinearity among independent variables, the Pearson's Correlation Coefficient and the Variance Inflation Factor (VIF) are used to ensure that the problem does not exist.
The results of the regression analysis show that service quality and customer trust are the most important factors affecting customer satisfaction in aromatherapy beauty salons. More attention to these two aspects will considerably enhance customer satisfaction and lead to higher profit.
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Effects of an aromatherapy on releasing pain, range of motion and fatigue among community women with chronic neck and shoulder pain / 芳香療法介入對罹患慢性肩頸酸痛社區婦女之疼痛、關節活動及疲憊症狀成效之探討Chuang Shu Chen, 莊淑真 January 2009 (has links)
碩士 / 國立台北護理學院 / 護理研究所 / 97 / The purpose of this study was to evaluate the effects, after 2 and 4 weeks, of aromatherapy, for women with chronic neck and shoulder pain.This study was conducted at community, using quasi-experimental design. Women who suffered chronic neck and shoulder pain lasting more than 3 months unrelated to pathologic etiology were recruited. Women in experimental group received 4 weeks aromatherapy -- Carrier oil, Cedarwood , lemon and rosemary essential oil were applied to neck and shoulder once per week by researcher and carrier oil, the juniper, rosemary and frankincense essential oil were applied twice per day by women. There were three instruments: (1)visual pain scale, (2)range of motion of neck and (3)fatigue index and perimenopausal fatigue symptoms scale. The intervention effects from the study baseline to a 4 weeks follow-up were estimated by using GEE (generalized estimating equation) for repeated measures of pain, ROM and fatigue.
A total of 34 women were in experimental group, while 34 women were in the control group. After a 4 weeks follow-up, aromatherapy had significantly reduced the intensity of pain after 4 weeks (β=-1.559, P<0.01)and fatigue symptoms after 2 and 4 weeks follow-up(β=-19.03, -21.06, P<0.01) increased neck flexion after 2 weeks follow-up (β=5.21, P<0.01)and increased right rotation of neck (β=5.59, 6.77, P<0.005) after 2 and 4 weeks follow-up. In experimental group also showed significantly improved in pain, ROM and fatigue immediate after 1st intervention. Aromatherapy intervention had positive effects in reducing the intensity of pain and fatigue, and increasing range of motion of neck. Hopefully, this result can provide as an ideal tool for home care among women with chronic neck and shoulder pain.
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Investigation of microemulsions as formulation design of cinnamon oil in skin permeation / 桂皮油微乳劑型處方設計及經皮穿透之研究Da-Cian Lyu, 呂大千 January 2006 (has links)
碩士 / 高雄醫學大學 / 藥學研究所碩士班 / 94 / Abstract
In recent years, aromatherapy is very prevalent and the utilization of essential oil is increased more and more. If the operative method of essential oil isn’t suitable, it would cause allergic and uncomfortable symptom in the skin for instance the skin inflame, skin itch, vomit and other sign. The purpose of this study was to develop the optimal microemulsion formulation using cinnamon oil as model drug. Cinnamaldehyde is the highest content in cinnamon oil and selected as the indicator for analysis by gas chromatography. Microemulsion is expected to reduce the volatility and increase the application of cinnamon oil. The physicochemical property of the microemulsion was evaluated by in vitro and in vivo study. Brij 35 and propylene glycol were chose as surfactant and co-surfactant which mixed in accordance with the appropriate proportion. Oleic acid was chose as oil phase, and then added water phase to manufacture the microemulsion. The particle size of formulation was small under 100 nm, and polydispersity was lower than 0.7. In volatility study, microemulsion could effectively reduce the volatility of cinnamon oil. In permeation study, the permeation profiles demonstrated that the flux (200 ?慊/cm2/hr) of cinnamaldehyde increased as amount increasing in vitro. The cinnamaldehyde level in the blood wasn’t detected, so the concentration of hippuric acid was substituted by GC method in the urine. In addition, the skin irritation was measured by colorimeter, and the result was exhibited that the formulations of cinnamon oil microemulsion didn’t cause the obvious skin irritation.
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Studies of the Constituents of Essential Oils form Five Lavandula Spieces Cultivating in Taiwan / 五種台灣栽培薰衣草精油之成分研究郭偉華 January 2002 (has links)
碩士 / 靜宜大學 / 應用化學系 / 90 / Lavender is an essential oil obtained form the plants of Lavandula genus. It is widely used in the aromatherapy. Five speies of Lavandula plant, namely, Lavandula vera、Lavandula dentate、Lavandula heterophylla、Lavandula pinnata and Lavandula angustifolia were cultivated in taiwan.
In this study, the essential oils of above plant were obtained by the methods of steam distillation and solvent extration, respectively. All of the essential oil were analyzed by using the gas chromatograph coupled with mass spectromter.
The major components such as coumarin, 7-methoxycoumarin and eucalyptol were obtained for the first time from the genus Lavandula.
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The Study of Wellness Resorts Concerning Consumer's Behavior and Management Model of Innovative Service-An Example from Northern Hsin-Chu Region / 健康生活會館消費行為及創新服務營運模式之探討-以竹北地區為例Sylvia Lee, 李雪如 January 2007 (has links)
碩士 / 東海大學 / 管理碩士在職專班 / 95 / With the awareness of “holistic health” and the progress of medical technology, Wellness business becomes a booming industry and is estimated to boost 100 billions business opportunities in the next ten years. This is because of the trend that the Wellness Resort gradually replaces the Preventive Medical Center, and the related products, such as custom spa treatments, healthy exercise, CAM and alternative therapy also continue to extend and grow. Therefore, the development of Wellness industry is becoming the most promising service business in the 21st century. The manufacture of products associated with the concept of “Wellness” or the “Holistic Health Service” will be the major trend in the future fitness development. The need to establish and integrate management models in resolving relative consumers’ issues will also create a new business break in Wellness industry.
In the period of a narrow margin of profit, a company has to organize an innovative service strategy for profit gain in order to obtain substantial markup among the worldwide competitions and continue to grow, as well as to become the forerunner of the fonder and user of an innovative service model. According to the research, the structure and facilities of Wellness business is easily to duplicate, which always shares a homogeneous business pattern. Therefore, the most essential challenge of Wellness business is to avoid being imitated easily, since it would lead to a low-cost malignant competition. The advantage of standing out of this business is based on the core value of service. Thus, the continuous search for core competitive capacity in an innovative service strategy is the key factor for a successful Wellness business.
In order to analyze the Wellness business in depth, this research plans to target on questionnaire and uses Johnson Et al’s theory of development of innovative service system. By applying individual study according to the business characteristics and current situation of exiting Wellness resorts, this study aims to design a new service operation model and application for Wellness industry.
This research is going to use the factor analysis from descriptive statistics and multivariate statistical analysis to verify three hypotheses raised in the study and also seek to clarify the differences between consumers’ behavior and motivations from the interviewees.
Hypothesis 1: Consumers’ willingly affordable amount of charge is significant different from the actual membership fee.
Hypothesis 2: The weekly frequency of consumers’ participation of exercises in Wellness resorts is considerable different from the consuming time frame.
Hypothesis 3: Consumers’ motivations appears obvious different from consuming consideration.
Based on the result of the questionnaire analysis, the following will be the operation model supported by the key successful factors of an innovative service strategy and a creative operation procedure.
1. Through a customized and diversified intermixed packages, a multi-functional integrated operation model combines exercises, aromatherapy and a health-consulting platform. This operation system is the ideal model to meet the consumers’ need.
2. By establishing interaction system between knowledge management and customers’ relations, the business can enhance the quality of service and also strengthen the business brand image.
3. Following consumers’ satisfactory questionnaire and the timely monitor of consumers’ complain, the business can solve issues of heterogeneity and intangibility.
4. Based on the reform of service operation procedure, the business is able to set up an elaborated service plan in order to fortify customers’ loyalty as well as to create advantage for competitions.
5. By providing automatic health care system to show the differentiation in service, the business can improve its core competitive capacity.
6. Through an automatic customer’s classification and online automatic service system, the business is capable of solving issues regarding to perish ability and inseparability.
7. By applying the innovative service strategy to segregate the market, the business converts the core factor of automatic service into core competitive capability in order to become a non-duplicable business.
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The Effects of Aromatherapy for Improvement of Sleep Quality in Diabetes with Neuropathy / 芳香療法對改善糖尿病合併神經痛患者睡眠品質之成效探討Pei-Jung Yu, 余珮蓉 January 2007 (has links)
碩士 / 輔仁大學 / 護理學系碩士班 / 95 / The purpose of this experimental study was to examine the effects of aromatherapy on improvement of sleep quality in diabetes patients with neuropathy. Forty-four diabetes patients with neuropathy were randomly assigned to the experimental group (n=22) and the control group (n=22) at a hospital in northern Taiwan. Patients in the experimental group received the aromatherapy intervention for 6 weeks, while those in the control group received only regular nursing care. The instruments included Pittsburg Sleep Quality Index and SureStepTM of blood glucose meters. Data were collected on pre-test, two weeks, four weeks, and six weeks after the aromatherapy intervention. The frequency, percentage, chi-square, independent t test, paired t test, Pearson product-moment correlation, repeated measure ANOVA and general linear mixed-effect models were used for data analysis.
The results of this study indicated: 1. Sleep quality of diabetes patients with neuropathy is poor. 2. Sleep latency of patients in the experimental group was improved at 2nd week after they received aromatherapy; In addition, perceived sleep quality and sleep disturbance of patients was also improved at 4th week after aromatherapy. 3. At 6th week after aromatherapy, patients in the experimental group had increased their sleep duration, reduced their daytime dysfunction, and improved their sleep quality. 4. Level of blood sugar was decreased at 2nd week after aromatherapy on diabetes patients in the experimental group. 5. There was no significant correlation between blood sugar and sleep quality.
This experimental study proves that aromatherapy can ameliorate both blood sugar and sleep quality of diabetes with neuropathy patients. Suggestion is made to take aromatherapy as a combined therapy in routine care for diabetes with neuropathy patients. It is supported that aromatherapy can be a safe, noninvasive, effective approach for clinical nursing member to care patients with sleep disturbance for a better quality in the future.
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A Study on the Relationship among Yoga Involvement, Life Style and Yoga Experience Intention: the Case of Taipei Metropolis / 瑜珈涉入、生活型態與瑜珈體驗意願關係之研究-以大台北地區為例Tz-Hsun Liao, 廖紫勳 January 2007 (has links)
碩士 / 淡江大學 / 未來學研究所碩士班 / 95 / After entering the age of post-information technology, busyness and pressure become representatives of urban life. Therefore, the activities, products, services combined leisure with health prevails enormously, such as spa, yoga, soul growth programs, aromatherapy, etc. “Yoga”, under this trend, will be most promising among them in the future. In today’s consumer-oriented marketing, to understand your consumers and meet their needs are key factors led to succeed. For this reason, this study tries to discuss the relationship among yoga involvement, life style and yoga experience intention.
The purposes of this study can be generalized in the following four points:
1. To discuss the relationship between yoga involvement and yoga experience intention.
2. To discuss that life style affects the relationship between yoga involvement and yoga experience intention.
3. To discuss whether the demographics is in relation to yoga experience intention or not?
4. To discuss whether the consumers’ past experience is in relation to yoga experience intention or not?
This research adopted the method of questionnaire aimed at all consumers in Taipei Metropolis including Taipei City and Taipei County. Convenience sampling is used to retrieve 523 valid questionnaires. The Statistical Package for the Social Science (SPSS 10.0) system was utilized for the Reliability analysis, Descriptive statistics analysis, Correlation analysis, Regressive analysis, etc. The major analytic method is the Analysis of Variance, it is to exam the hypotheses of this study.
The study result revealed that the hypothesis of the relationship between yoga involvement and yoga experience intention totally exist. Different gender, occupation, average monthly income, past yoga experience show obvious relationship with yoga experience intention, the others are not. Under the analysis of life style as moderator, the consumers of different life style reveal interference effect to the relationship between yoga involvement and yoga experience intention. Therefore this study includes the avenue to future development possibly for yoga dealers and diverse marketing practices. The outcome of this study provides some suggestions with market segmentation, marketing, and further research for the related industries.
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Effects of Essential Oils on the Differentiation Process of 3T3-L1 Preadipocyte Cells / 植物精油對3T3-L1脂肪細胞分化過程的影響Sheue-Chi Wang, 王雪其 January 2004 (has links)
碩士 / 國立陽明大學 / 生物化學研究所 / 92 / Obesity is becoming a world wide epidemic. It is considered a disease not only because of the stigma of being fat, but also because of the chronic diseases associated with it. Aromatherapy, which is a form of alternative therapy, is becoming a more and more widely chosen treatment for obesity, yet the mechanisms behind their effects are mostly still unknown. Oleaceae oil is the aromatic constituent of a flower from the Oleaceae family obtained through solvent extraction methods. The aim of this experiment is to examine the effects of Oleaceae oil on preadipocyte differentiation and the identification of its active components. When induced to differentiate in the presence of Oleaceae oil (35-130 mg/ml), 3T3-L1 preadipocytes dose- dependently reduced their ability to accumulate cellular triglycerides. Cytoplasmic triglyceride droplets could also be visualized by microscopic observation. Cells treated with 130 mg/ml Oleaceae oil retained their morphology as spindly fibroblasts, while normal adipocytes take on a rounded shape filled with triglyceride droplets. Fractions separated by silica gel chromatography were subjected to the same assay and the active fraction was subsequently analyzed by GS/ MS. Results show that the main component of the active fraction is most likely to be ethyl linoleate. A purer compound needs to be obtained to verify its chemical structure.
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The Effect of Acorus calamus Essential Oil on 3T3-L1 Preadipocyte Cells Differentiation / 石菖蒲精油對於3T3-L1前脂肪細胞分化過程之影響Jung-Wei Tsai, 蔡鎔薇 January 2006 (has links)
碩士 / 國立陽明大學 / 生化暨分子生物研究所 / 94 / Obesity is becoming a world wide epidemic. It is considered a disease not only because of the stigma of being fat, but also because of the chronic diseases associated with it. Aromatherapy, which is a form of alternative therapy, is becoming a more and more widely chosen treatment for obesity, yet the mechanisms behind their effects are mostly still unknown. In this study, we tried to find the essential oils owing anti-obesity effects by utilizing scientific methods. 3T3-L1 preadipocytes were chosen as the cell model, and the level of triglyceride accumulation was used to estimate the differential extent of these cells. Plant essential oils showed the anti-differentiation activity and then proceeded further separation and purification for the effective compounds. After the anti-differentiation activity was analyzed, the active component was confirmed as the effective compound of plant essential oil. Compare to the control group, the triglyceride level of the adipocytes was lowered to 47% under the 0.25 mM the active component treatment. The active component also decreased the expression of PPARγ �nand C/EBPα. These results suggested that the effective compound of plant essential oil, the active component can inhibit the differentiation of 3T3-L1 preadipocytes and the inhibitory activity, in part, dependent on the down-regulation of PPARγ �nand C/EBPα.
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The applications of essential oils from six kinds of Labiatae plants for mending acne condition / 六種唇形花科植物精油於改善青春痘之應用Ming-Ching Chuang, 莊明珈 January 2008 (has links)
碩士 / 嘉南藥理科技大學 / 化妝品科技研究所 / 96 / Acne vulgaris, an inflammatory disease of the sebaceous gland, is a common skin disease. When sebum are secretd excessively, P. acnes which resides in sebaceous glands proliferate largely. The organism produces a variety of exocellular enzymes and molecules with chemoattractant activ- eity, and it has also been shown to stimulate cells of nonspeafic immune system to produce proinflammatory cytokines which initiate inflammation A sequence of abnormal wound healing after the damage that occurs in the sebaceous follicle during acne inflammation may lead to post-acne scars. Compounds targeting acne vulgaris therefore,should be able to inhibit P. acnes, reduce inflammation and reduce post-acne scar formation. The natu- ral essential oils exhibit not only
antimicrobial and antioxidant properties but also fewer side effects. In this
study, six categories of essential oils derived from Labiatae plants will be
analyzed the biological activities for mending acne condition.
In the study of biological activity, broth dilution method was used to test the minimum inhibitory concentration (MIC). The results of antimicrobial property indicated all the essential oils can inhibit the growth of P. acnes
except the Mentha x piperita. Melissa officinalis displays the most significant antimicrobial abilities with the MIC value of 0.57μL/mL against P. acnes. For antioxidant aspect, DPPH free radical scavenging assay,β-carotene bleaching test and Griess method have been operated.The result showed the Ocimum gratissimum owned the best antioxidant effect on DPPH free radical scavenging assay andβ-carotene bleaching test. In addition, Melissa officinalis expressed the greatest NO scavenging effect on Griess assay. In the anti-inflammatory activity, Mentha aquatica represented the largest inhibition on 5-lipoxygenase. Furthermore the effects of essential oils on the secretions of pro-inflammatory cytokines from ThP-1 cell line induced with P. acnes were also determined. Melissa officinalis, Mentha aquatica, Ocimum gratissimum and Origanum majorana can suppress the productions of pro-inflammatory cytokines.
In summary, the essential oil from Melissa officinalis possessed pronounced
antibacterial activity against P. acnes. Also, Ocimum gratissimum , Mentha aquatica and Origanum majorana owned the positive antioxidant and anti-inflammatory activity respectively, which will offer an assistance in the prevention of scar formation. Ultimately, the study suggested blending
aromatic oils may be the better options in the application on aromatherapy and cosmetics for anti-acnes.
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