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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
81

Modern themes in advertising : comparisons of vibrant versus sexual stimuli in advertising /

Khojasteh, Jam J., January 1900 (has links)
Thesis (M.S.)--Missouri State University, 2008. / "May 2008." Includes bibliographical references (leaves 29-31). Also available online.
82

Perceptions of Japanese advertising a Q-methodological study of advertising practitioners in Japan /

Cropp, Fritz. January 1996 (has links)
Thesis (Ph. D.)--University of Missouri-Columbia, 1996. / Typescript. Vita. Includes bibliographical references (leaves 160-169). Also available on the Internet.
83

White backlash revisited : consumer response to model's race in print advertisements /

Schmid, Jill. January 2000 (has links)
Thesis (Ph. D.)--University of Washington, 2000. / Vita. Includes bibliographical references (leaves 73-78).
84

Marketing to women a content analysis of Good Housekeeping magazine advertisements from 1955 to 2005 /

Finn, Jennifer. January 2008 (has links)
Thesis (M.A.)--University of Wyoming, 2008. / Title from PDF title page (viewed on Apr. 13, 2010). Includes bibliographical references (p. 110-116).
85

Perceptions of Japanese advertising : a Q-methodological study of advertising practitioners in Japan /

Cropp, Fritz. January 1996 (has links)
Thesis (Ph. D.)--University of Missouri-Columbia, 1996. / Typescript. Vita. Includes bibliographical references (leaves 160-169). Also available on the Internet.
86

A comparative analysis of attitudes toward and responses to email and postal direct mail advertising

Garland, Caroline Staub. January 2009 (has links)
Thesis (M.A.)--University of Texas at El Paso, 2009. / Title from title screen. Vita. CD-ROM. Includes bibliographical references. Also available online.
87

Perceptions of Japanese advertising a Q-methodological study of advertising practitioners in Japan /

Cropp, Fritz. January 1996 (has links)
Thesis (Ph. D.)--University of Missouri-Columbia, 1996. / Includes bibliographical references (leaves 160-169).
88

Advertising in China

李人龍, Lee, Yan-lung. January 1996 (has links)
published_or_final_version / Business Administration / Master / Master of Business Administration
89

Advertising networks and the state of online advertising

Lawson, Whitney Elizabeth 16 November 2010 (has links)
The current economic climate presents many challenges to advertisers. In 2009, advertising spending in the United States dropped 12.3 percent, forcing advertisers to focus on campaigns that prove a quick return on investment. As average time spent online continues to increases, so is the Internet’s contribution to society and the economy. Advertising budgets are being shifted online to reflect the growing importance of the Internet, and much of these budgets are being spent using advertising networks. These networks act as the intermediaries between advertisers and Web publishers and make online advertising accessible and affordable for small and large budgets alike. This paper explores the current state of Internet advertising with a close focus on advertising networks. The goal of this paper is to educate on the basics of online advertising and how to navigate the advertising network industry, so even an advertising novice can utilize their numerous benefits. / text
90

Risk perception of nuclear energy and the effect of information

Taylor, Caroline January 2000 (has links)
No description available.

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