The real estate brokerage has the lowest barrier to enter in and withdraw from the industry of the real estate. The competition of the real estate brokerage is fierce; therefore the formulation of brokerage¡¦s marketing strategy will affect the speed of transaction. The transaction in metropolitan and non-metropolitan area affected by the orientation of product, execution of government authority, the habits or taboos of buying real estate, household income, transaction price, service pattern, and groups of purchasing real estate...etc, these make the implement of marketing strategy is somewhat different. The implement of marketing strategy of different real estate broker will also impact the management performance. ¡§Service¡¨, will be the guidance to formulate marketing strategy for the future development of real estate brokerage. This research explores the difference and similarity of marketing strategy of real estate brokerage in metropolitan and non-metropolitan area through the application of the marketing strategy from ¡§Good Morning Real Estate¡¨.

The purpose of real estate securitization is to change the investment on real estate to securities, enabling the relationship between the investor and the object from a direct object ownership to an ownership of securities having creditor¡¦s rights. Through securities, the real estate market and the capital market can be combined, making the value of real estate change from fixed capital state to capital securities with circulating function so as to enlarge the processes of investment and participation, and increase the channels of capital collection for development of real estate. In recent years the expenses of local governments have been increasing with the expansion of their functions and capabilities. The incomplete and poor management of the system of expenses lead to a serious financial predicament confronted by local governments. And after the promulgation of Local Governments Autonomy Law and Law of Separated Income and Expenses of Central and Local Governments, the duties and rights of county governments and city governments have been tremendously promoted. The natures of independence and initiative being lacked in the policies of the past are found in the drafting and implementation of the existing policies. Therefore, the traditional public land management and the old land development model can no longer achieve economic interests. In addition, as tax income is decreasing gradually, to get a more efficient land use model, it is inevitable to see the trend of securitization. On 11th March, 2002 the Council for Economic Affairs of Executive Yuan passed the draft of ¡§Real Estate Securitization Law.¡¨ It imported two systems from foreign countries: the American and Japanese real estate investment trust and capital trust. They built up the structures for the legal systems of real estate securitization of Taiwan, as well as the issue and listing of beneficiary securities. As the draft not only took the American and Japanese legal systems as reference, but also met the environment and needs of that time, it should have been an applicable draft. Nevertheless, such aspects as how to solve the problems discovered, and the problems probably derived from its application on local governments are worthy of further investigation. In fact public real estate does not have lower expectation for securitization than the construction industry and banking industry. However, over the punishment on public real estate, trust itself has law to exert limitation. Before the related laws, like Nation-Owned Property Law, Land Law, etc. are revised, it deserves further investigation on whether trust can be a target for the issue of beneficiary certificates. This research refers to the implementation experience of the American and Japanese real estate securitization, accumulates the public land trust system of Japan, finds out the relevant cases of Taiwan in the past similar to ¡§real estate securitization,¡¨ examines the relevant systems, and raise the relevant problems that may possibly be confronted in times of application of real estate securitization on county-owned land management. There was a Chinese saying, ¡§It is useless to rely on law only.¡¨ Whether it is successful to apply real estate securitization on county-owned land management not only depends on the complete revision of law by the central government. A release of public land restriction and the local governments¡¦ willingness to change the existing systems will also affect the promotion of the policy. Besides, the research also focuses on the survey of questionnaires answered by various related supervisory departments of local governments (including villages, towns, city offices) that have practically participated the public land management and land development, so as to understand the local governments¡¦ cognition and attitudes towards the meaning of real estate securitization, and the problems they encountered when promoting the management of public land. Through the questionnaire survey, the right opportunity for local governments to promote real estate securitization can be known. It can be a reference for local governments to make their public land management and land development realized.

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Thesis (M.B.A.)--University of North Carolina Wilmington, 2009. / Title from PDF title page (February 17, 2010) Includes bibliographical references (p. 49-53)

Thesis (M.B.A.)--University of Hong Kong, 1979.

Thesis (M.U.D.)--University of Hong Kong, 1997. / Includes bibliographical references.

Timeshare ownership is a continually increasing market within the real-estate development industry. Marketed both as deeded property ownership and personal investments in heightened vacation experiences, timeshares have been developed, branded and sold in high vacation destinations around the world. From its precarious beginnings to its currently expanding popularity, timeshares have become a profitable and dynamic branch in real-estate development. Today, several international realestate corporations have branded and cornered the timeshare industry with everexpanding development scope and long-term business planning. This professional report will encompass the following five main categories: 1. An introduction to the timeshares and its development history; 2. Defining the timeshare product, market and clientele; 3. Analysis of timeshare feasibility planning and business dynamics; 4. Analysis of timeshare design and development concepts; 5. Summary and a look to the future of resort development; This professional report will attempt to conceptualize the timeshare development process both through analysis of development concepts and methodologies as well as applying such elements into hypothetical examples. Through the examination of initial project planning, feasibility and cash flow pro forma, and various other programming and design elements, this report will try to present an understanding of the timeshare development process and create a guide for development that can be applicable for real-world use. / text

Since the formal announcement of the guiding principles of sustainable development in the 1999 Policy Address, sustainable development has become a hot topic in various industries. Housing management is one of the fields that sustainable development principles could be taken place. It was believed that the diversified job natures of housing management give potential opportunities to enhance sustainable development. The aim of the project is to find absent the potential roles of housing manger in contributing the sustainable development. Before applying the concept of sustainable development into housing management, in order to study the rationale behind this concept, the emerge of this idea and its historical development would be discussed. While the functions of housing manager were differentiated in different countries and different properties, the fundamental job function would be discovered, followed by the evolution of change till the modern century. To investigate the prospective relationships between the living environment and sustainable development, residential property was chosen as the scope of this study. Six residential apartments with different scales and different management structures were selected for case studies. It was found that there are numbers of opportunities for housing manager to enhance the sustainable development in the housing estates, while most of these opportunities were related to the job functions of housing manager. The study found that housing manager could be a good facilitator to integrate the effort of all stakeholders in constructing a sustainable living community. / published_or_final_version / Housing Management / Master / Master of Housing Management

Įvade aprašoma ir apibūdinama organizacijos veikla, jos dalyvavimas nekilnojamojo turto vystymo rinkoje, problemos su kuriomis ji susiduria tiek vidaus, tiek išorinės aplinkoje. Šio darbo tikslas analizuoja perspektyvas tikrame versle ir padaro teorišką strategiją iš būsimo įmonės veiksmo. Pirma dalis duoda teorišką analizę pagal mokslinį metodą strateginio verslo planui. Antra dalis apžvelgia verslo aplinką įmonės ir duoda einamojo veiksmo analizę. Trečia dalis susitelkia ties strateginėmis alternatyvomis ir jų teorišku pritaikymu konkrečioje įmonės strategijoje. Ten kuriama misija ir vizija "Nekilnojamojo turto" įmonės, strategija jos verslininkystės metais 2009-2014, ir teoriški jos įsisąmoninimo aspektai. Šio darbo tikrovė guli jo praktiniame pritaikyme. Net jei nėra jokios visuotinės formulės verslo pasisekimui, kiekviena analizė yra didelė nauda ir analizuojančiam asmeniui ir visai įmonei. / The presented business is the supply of real estate companies, carried out by „Real Estate“ enterprise. The purpose of this work is to analyze the perspectives in actual business and to make theoretical strategy of future activities of the enterprise. The first part gives a theoretical analysis and acientific approach to strategic business plannig. The second part reviews the business environment of the enterprise and gives the analysis of current activities of the enterprise. The third part focuses on strategic alternatives and their theoretical applicability in a concrete strategy of an enterprise. There comes the mission and the vision of the „Real Estate“ enterprise, the strategy of its business activities in year 2009-2014, and the theoretical aspects of its realization. the actuality of this work lays in its practical applicability. Even if there is no universal formula for a business success, every trial to analyze and to plan is of the great impertance for a person concerned and for the whole enterprise.

In recent times, the finance, insurance, real estate and business services sub-sector has become the largest component of Malaysia's services sector in terms of gross domestic product. Given its current and forecasted prominance, this sub-sector should be studied in greater detail. This paper focuses on the Malaysian real estate agency industry, a part of the aforementioned economic sub-sector, the industry is also an area on which little research has been done. / Thesis (DBA(DoctorateofBusinessAdministration))--University of South Australia, 2005.