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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
131

Marketing strategy for Jaguar Kowloon.

January 1992 (has links)
by Ho Man-Hung, Mok Sui-Wah. / Thesis (M.B.A.)--Chinese University of Hong Kong, 1992. / Includes bibliographical references (leaf 90). / ABSTRACT --- p.ii / TABLE OF CONTENTS --- p.iv / LIST OF TABLES --- p.vi / CHAPTER / Chapter 1. --- INTRODUCTION --- p.1 / Chapter 1.1 --- Company Background - Jaguar Kowloon --- p.1 / Chapter 1.2 --- Scope and Statement of Problems --- p.3 / Chapter 1.3 --- Research Objectives --- p.5 / Chapter 2. --- MARKET SITUATION ANALYSIS --- p.6 / Chapter 2.1 --- Macro-Environment --- p.6 / Chapter 2.2 --- Product --- p.7 / Chapter 2.3 --- Promotion --- p.10 / Chapter 2.4 --- Distribution --- p.11 / Chapter 2.5 --- Price --- p.12 / Chapter 3. --- RESEARCH METHODOLOGY --- p.14 / Chapter 3.1 --- Research Design --- p.14 / Chapter 3.2 --- Data Collection Method --- p.16 / Chapter 3.3 --- Sampling --- p.24 / Chapter 3.4 --- Fieldwork --- p.26 / Chapter 3.5 --- Analysis --- p.28 / Chapter 4. --- RESEARCH FINDINGS --- p.33 / Chapter 4.1 --- Exploratory Research Findings --- p.33 / Chapter 4.2 --- Descriptive Research Findings --- p.38 / Chapter 5. --- LIMITATIONS --- p.68 / Chapter 6. --- RECOMMENDATIONS --- p.70 / Chapter 6.1 --- Short-Term Recommendations --- p.70 / Chapter 6.2 --- Long-Term Recommendations --- p.73 / Chapter 7. --- CONCLUSION --- p.75 / APPENDIX I List of Models in Luxury Car Sector --- p.77 / APPENDIX II The Questionnaire for Exploratory Research --- p.78 / APPENDIX III The Questionnaire for Descriptive Research --- p.80 / APPENDIX IV Tables Not Included in the Chapter on Research Findings --- p.81 / APPENDIX V References --- p.90
132

A study of consumer choice and motivation in the purchase of private automobiles in Hong Kong.

January 1975 (has links)
Summary in Chinese. / Thesis (M.B.A.)--Chinese University of Hong Kong. / Bibliography: leaves 154-156.
133

Strategic group and inter-firm rivalry: an empirical study.

January 1997 (has links)
by Lui Wing-Wa. / Thesis (M.Phil.)--Chinese University of Hong Kong, 1997. / Includes bibliographical references (leaves 104-114). / ABSTRACT --- p.ii / TABLE OF CONTENTS --- p.iii / LIST OF ILLUSTRATIONS --- p.v / LIST OF TABLES --- p.vi / ACKNOWLEDGEMENT --- p.vii / Chapter CHAPTER I --- INTRODUCTION --- p.1 / Chapter CHAPTER II --- LITERATURE REVIEW --- p.7 / Why Strategic Group Formed? --- p.8 / Strategic Group - Theoretical and Empirical --- p.11 / Level of Analysis --- p.13 / Industrial Organization --- p.14 / Dynamic Strategic Group --- p.19 / Cognitive Perspective of Strategic Group --- p.21 / Resource-Based Approach --- p.22 / Technological Paradigm --- p.24 / Summary --- p.25 / Chapter CHAPTER III --- THEORY AND HYPOTHESES --- p.31 / Competitor Analysis and Inter-firm Rivalry --- p.33 / "Strategic Groups, Competitor Analysis and Inter-firm Rivalry" --- p.37 / Strategic Group and Firm Performance --- p.39 / Chapter CHAPTER IV --- METHODOLOGY --- p.45 / Sample --- p.45 / Measures --- p.46 / Independent Variables --- p.46 / Dependent Variables --- p.50 / Analytical Strategies --- p.52 / Chapter CHAPTER V --- RESULTS --- p.55 / Results Ordinary Least Square (OLS) Analysis --- p.55 / Results of Moderating Multiple Regression (MMR) Analysis --- p.57 / Chapter CHAPTER VI --- FINDINGS AND DISCUSSION --- p.65 / Market Commonality and Resource Similarity Mapping in Japanese Automobile Manufacturing Industry --- p.65 / "Market Commonality, Resource Similarity and Performance" --- p.76 / Chapter CHAPTER VII --- CONCLUSION --- p.81 / APPENDIX 1 --- p.86 / APPENDIX 2 --- p.89 / APPENDIX 3 --- p.94 / APPENDIX 4 --- p.96 / APPENDIX 5 --- p.98 / BIBLIOGRAPHY --- p.104
134

A study on the impacts of the economic and trade policies of Taiwan on the development of the automobile industry of Taiwan

Gao, Jin-lai 26 August 2007 (has links)
In the past 10 years, the automobile market of Taiwan has been about 400,000 automobiles per year, and the average output per automaker in Taiwan has been in the range from 30,000 to 50,000 automobiles per year. According to the relevant studies, to reach the goal of economic size of production, 100,000 automobiles should be produced per model per year and the total output of an automaker should be more than 400,000 automobiles. There are 10 automakers in Taiwan. What are the economic and trade policies that have brought about so many automakers in Taiwan? Is this an example of extreme loosening of the control of the automobile industry or if this has something to do with the big profit margin in the industry? Taiwan has entered the WTO; the economic and trade policies of Taiwan should be so set that they can further the development of the automobile industry of Taiwan in the Chinese market and other parts of the world by utilizing the trade advantages of Taiwan. In this study, we look into the changes of the economic and trade policies of Taiwan in terms of their impacts on the automobile industry of Taiwan; we also try to assess the causes of such changes. What are the policies that have caused the evolution of the automobile industry of Taiwan? Why can¡¦t the automakers in Taiwan develop their own brand like the manufacturers in the microelectronic industry, motorcycle industry and bicycle industry in Taiwan? In this study, from the economic perspective and the perspective of the relevant policies, we examine the consumer market and buyers¡¦ preferences on the demand side; while, on the supply side, we look into the competition strategies adopted by the automakers and their competitiveness through the R & D, production technologies and competitiveness of these automakers. We also examine the impacts of the relevant government policies on the automobile industry and the challenges posed by Taiwan¡¦s entry into the WTO. Our aim is to understand the problems and difficulties found in the government policies and the evolution of the automobile industry of Taiwan so that we infer how the government policies will be evolved into and the crucial factors that have caused the changes in the policies. In this study, we look into how the crucial factors have caused the changes in the automobile industry. Through the previously described approaches and the assessment of the policies relating to the automobile industry, we can identify the successful and failure experience in the past and infer the competitive advantages and the policies in the future. Also, through the simulation of the optimal development direction of the policies relating to the automobile industry, we bring forth the future development direction of the automobile industry for the reference of the relevant government agencies so as to create an environment that allows the manufacturers of the industry to establish production facilities in China and to enter other markets of the world and so that the goals of autonomous product development and the sustainable development of the automobile industry of Taiwan may be reached and the products of these manufacturers may be more competitive in terms of the global market.
135

Managing conflict across cultures, values and identities : a case study in the South African automotive industry /

Mayer, Claude-Hélène. January 2008 (has links)
Thesis (Ph.D. (Management)) - Rhodes University, 2008.
136

The politics of strategic trade : South Korea and Mexico in a comparative perspective /

Tandon, Ajay, January 1992 (has links)
Thesis (M.A.)--Virginia Polytechnic Institute and State University, 1992. / Vita. Abstract. Includes bibliographical references (leaves 153-158). Also available via the Internet.
137

Support pending the Canadian autoworkers' struggle for adjustment assistance at a time of industrial change, 1960-1965 /

Roy, James A. January 1900 (has links) (PDF)
Thesis (M.A.)--Carleton University, 2000. / Includes bibliographical references.
138

From visible to invisible trade barriers : a comparative study of the automobile industry in Japan and Korea /

Lee, Sangmin, January 1999 (has links)
Thesis (Ph. D.)--University of Texas at Austin, 1999. / Vita. Includes bibliographical references (leaves 302-323). Available also in a digital version from Dissertation Abstracts.
139

Un'impresa italiana nella Spagna di Franco il rapporto Fiat-Seat dal 1950 al 1980 /

Tappi, Andrea. January 2008 (has links)
Thesis (Revise). / CRACE, Centro ricerche ambiente cultura economia. Includes bibliographical references.
140

A comparative study on the industrial policy in Japan and South Korea /

Chan, Wai-keung, Timothy. January 1999 (has links)
Thesis (M.A.)--University of Hong Kong, 1999. / Includes bibliographical references (leaves 62-67).

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