Purpose: Currently little research exists regarding the attitudes of managers towards using social media for innovation processes. The purpose of this study is to investigate the factors that influence managerial attitudes and their willingness to use social media as a tool for generating innovations. Design/methodology/approach: Based on existing literature within the technology acceptance field, a research model has been created. A deductive and quantitative research approach has been employed in order to test the hypotheses on 137 managers from international companies who use social media within their innovation processes. Findings: The results of the linear regression show that three out of six hypotheses could be accepted. Perceived usefulness and subjective norms have an impact on the managers' attitude towards social media in innovation processes. Moreover, the findings reveal that the attitude towards using social media in innovation processes influences the managerial behavior intention. Research limitations/theoretical implications: The research model of this study contributes to the already existing literature. It aims at explaining the managerial attitude towards social media integration into innovation processes, being based on the extended technology acceptance model (TAM2). Research limitations concern the model's application in different contexts for other technologies, the lack of balance of female and male respondents and the concentration on specific industries in which user-driven innovation is highly important. Future research is encouraged to take these factors into consideration. Practical implications: Companies should support their employees’ and managers’ confidence in using social media for innovation processes by reinforcing the managerial perception of social media's usefulness. Managers and employees should be encouraged by external parties to use social media for example by attending workshops and advanced training courses or visiting conferences in order to appreciate its acceptability. Originality/value: The study presents a new research model that investigates managerial attitudes towards social media integration into innovation processes based on the extended Technology Acceptance Model. The association of managerial attitudes, social media, innovation and TAM2 is novel within this field of research.

This mixed methods study examined professional development for higher education faculty members at four-year, state supported universities in Texas and the perceptions of professional development leaders at these institutions. The quantitative data was generated through an electronic survey aligned to the second iteration of the technology acceptance model while the qualitative data was generated through semi structured interviews with those that participated with the survey. Univariate analysis was performed on the survey data and the qualitative data was categorized using pattern coding. Limitations and future recommendations were also discussed.

Zugl.: Berlin, Techn. Universiẗat, Diss., 2008.

The purpose of this study is to investigate and explain the underlying factors that contribute to the creation of loyalty within the area of mobile banking, and their relative importance. The study is limited to the Swedish market and members of the millennial generation. To acquire the wanted primary data, this study adopted a survey strategy, where responses from 153 current and former university students were collected. Following the survey, an exploratory factor analysis was conducted, and ultimately a multiple linear regression analysis to reveal what factors that predicts loyalty. Findings show that Relationship Quality (Commitment/Satisfaction/ Trust) has a positive impact on mobile banking loyalty and is thestrongest determinant. A lower level of Perceived Risk also has a positive impact on mobile banking loyalty. A Net Promotor Score of 1.4 percent indicate low loyalty among millennial mobile banking customers. This study contributes to the bank marketing theory by being one of the first studies that investigate which factors that directly influence loyalty among mobile banking customers. Since millennials is the next working generation it is crucial for banks to understand how loyalty in this generation is created. As the study is focused on Swedish millennials, applicability to the general population is limited.

Magister Curationis - Mcur / AIMS: This study aims to investigate the use and acceptance of educational technologies by academics in a nursing school in the Western Cape, South Africa (determination of educational technology use, perceived usefulness, perceived ease of use and influencing factors). The findings of the study may be used to facilitate planning for and implementation of increase use of educational technologies to enhance teaching and learning. METHODS: The research design was a quantitative descriptive survey using a self-administered questionnaire. Due to small population size, all 58 academics (28 lecturers- qualified personnel to teach students conduct research and involved in administration of modules and levels) and 30 clinical facilitators- registered nurses with clinical expertise who assists students in the clinical placements were included in the study. The Technology Acceptance Model (TAM) provided the framework for the study. The study adapted an existing questionnaire developed by Kripanont in 2007. Validity and reliability of the instrument were established and pre-testing was done to validate the questions. Data was entered into SPSS version 23 and analysed using both descriptive and inferential statistics techniques. RESULTS: The findings suggested that though academics use educational technology but usage was found to be low and the academics were selective in the type of technology that they use which is influenced by need, availability, duties and academic positions of such academic. This will help facilitating planning for implementation of increased use of educational technology to enhance teaching and learning. Lecturers use educational technology for teaching and learning, while its use among the clinical facilitators is still minimal. The most commonly and frequently used devices were desktops and laptops. Low usage of smartphones for educational purpose among academics was reported. Email was the most common application used by academics for teaching and learning, followed by WhatsApp. The e-learning platform was poorly used; however, the lecturers still used it more compared with the clinical facilitators. Low usage was reported on other educational technologies included in the study. Most of the respondents reported a moderate to high experience with educational technology. More than two-thirds of the respondents used educational technology for enhancing their knowledge on current evidence of nursing, preparing for classes, preparing teaching materials, student contact and supervision and for facilitating/teaching in class. Time and institutional factors were mentioned to be important factors to consider when engaging with any educational technology. Finally, perceived usefulness, perceived ease of use and academic position were predictors of use of educational technology.

Problem: Parallels have been drawn between the rise of the internet in 1990s and the present rise of bitcoin (cryptocurrency) and underlying blockchain technology. This resulted in a widespread of media coverage due to extreme price fluctuations and increased supply and demand. Garcia et al. (2014) argues that this is driven by several social aspects including word-of-mouth communication on social media, indicating that this aspect of social media effects individual attitude formation and intention towards cryptocurrency. However, this combination of social media of antecedent of consumer acceptance is limited explored, especially in the context of technology acceptance.   Purpose: The purpose of this thesis is to create further understanding in the Technology Acceptance Model with the additional construct: social influence, first suggested by Malhotra et al. (1999). Hereby, the additional construct of social media influence was added to advance the indirect effects of social media influence on attitude formation and behavioural intention towards cryptocurrency, through the processes of social influence (internalization; identification; compliance) by Kelman.   Method: This study carries out a quantitative study where survey-research was used that included a total sample of 250 cases. This sample consists of individuals between 18-37 years old, where social media usage is part of the life. As a result of the data collection, analysis was conducted using multiple regression techniques.   Conclusion: Analysis of the findings established theoretical validation of the appliance of the Technology Acceptance Model on digital innovation, like cryptocurrency. By adding the construct of social media, further understanding is created in the behaviour of millennials towards cryptocurrency. The evidence suggests that there are clear indirect effects of social media on attitude formation and intention towards engaging in cryptocurrency through the processes of social influence. This study should be seen as preliminary, where future research could be built upon. More specifically, in terms of consumer acceptance of cryptocurrency and the extent of influence by social media.

Mobile technology has become increasingly common in today’s society, enabling a whole new set of advantageous services that has a profound impact on our daily lives. This has led to that the mobile electronic identification application (mobile eID app) software has emerged, creating the possibility for users to authenticate important tasks and validating one’s identity through a mobile device. Existing literature on mobile electronic identification (mobile eID) has touched upon several aspects of this phenomenon, however, no specific research related to the user acceptance has been conducted. Thus, this paper seeks to identify the influencing factors that lead to the acceptance of using a mobile eID app. To analyze the adoption behavior of mobile eID app users, a conceptual, and later refined model consisting of 7 factors and the relationship between these were proposed. This model was based on the well-researched Technology Acceptance Model (TAM) and extended to better fit the subject of this research. 13 hypotheses based on already existing research within the field of mobile service application acceptance were proposed and Sweden, having heavily implemented this phenomenon into the society, served as this study’s empirical site. The required primary dataset for hypotheses testing was collected through conducting a questionnaire distributed using a convenience sampling method. The gathered data was analyzed through the statistical software programs SPSS and SPSS AMOS to see if correlations between factors existed. The result showed that 10 hypotheses were accepted, and 3 hypotheses were rejected. This concludes that the factors influencing the acceptance of using mobile eID apps to validate one's identity online in Sweden are the following ranging from the largest effect to the least effect: perceived usefulness of a mobile eID app, subjective norm, perceived ease of use of a mobile eID app, perceived convenience of a mobile eID app, attitude towards using a mobile eID app, and perceived security of a mobile eID app. The findings of this study advance the theory within technology acceptance and contributes to the foundation for future research within the field of mobile electronic identification as well as for user acceptance within related subjects.

The use of Electronic Prescribing Systems (EPS) has significant potential role in improving patient safety and reducing adverse drug events. However, the introduction of these systems can have negative outcome on delivery of care if healthcare providers are not utilizing regularly and accept it. This study aims to explore paediatrician’s attitude towards electronic prescribing systems as well as understand the possible factors affecting user acceptance at tertiary care using the Technology Acceptance Model (TAM). A qualitative research methodology was applied. Semi-structured interviews were developed according to TAM model and used as primary source of collecting empirical data. Seven research participants were interviewed. The findings of this study had identified factors that are important for paediatrician’s acceptance of EPS systems. Although paediatricians are positive to the usefulness of EPS, it appears that there are some acceptance problems due to ease of use concerns and usability issues of the system. The acceptance of EPS can be improved by leveraging ease of use as well as enhancing training.

Since the release of the new iPad in 2010, few studies have explored the idea of tablet- based menus in restaurants. Since this is a new topic in the hospitality industry, there has not been literature that explores how personal traits influence the adoption intention of tablet-based menus. This study aims to explain the impact of innovation characteristics and individual differences on customer intentions to adopt tablet-based menus in restaurants of different service levels. With a random sample of 430 participants collected via Amazon’s Mechanical Turk, a regression analysis and an ANOVA test were performed. The results confirmed that only three variables (relative advantage, compatibility, and restaurant type) make a statistically significant contribution to predicting the adoption intention of tablet-based menus. It was also found that adoption intention of tablet-based menus differs across three restaurant types (quick-service restaurant, midscale restaurant, and upscale restaurant). The findings of this study provide an important insight to restaurant managers who may consider implementing tablet-based menus at their establishments. Limitations and ideas for future research are discussed.

Användaracceptans är en viktig del i alla systemutvecklingsprojekt och är också en väldigt lättpåverkad variabel för en lyckad implementering. Därför är det viktigt att ha översikt på sådana faktorer som kan påverka användaracceptansen negativt, en sådan faktor är försening. Denna uppsats belyser sammanhanget mellan hur en försening påverkar användaracceptansen. Genom att låta en undersökningsgrupp genomgå en enkät utformad efter Technology Acceptance Model har jag samlat upp en generaliserad åsikt. Resultaten visar att försening som variabel inte påverkar användaracceptansen för fallstudien. / User acceptance is an important part of all system development projects and is also a very easily influenced variable for a successful implementation. That is why it is important to have an overview of those factors that could influence the user acceptance negatively, one of those factors being delay. This thesis highlights the cohesion between a delayed project and its influence over the user acceptance. By letting a study group answer a survey formed by the Technology Acceptance Model, I have gathered the generalized opinion of the group. The results show that delay as a variable does not influence the user acceptance of this case study.