In the time of recent economic crisis is more than ever difficult to keep old and find new customers. Along with the growth of sales on the Internet there are also a growing number of competitors, which want their share of the market pie. The aim of this thesis is to use technologies and processes of Business Intelligence with web analysis of an electronic store in order to get new information and knowledge that should later on help with overcoming the two mentioned problems most companies running an internet business are today dealing with. In the first, theoretical part of this thesis there are described basic principles and processes of search engine optimization in term of both users and search engines. Next chapter follows the theory of web analysis. There are also described general as well as own selection criteria of the web analysis tool. Upon these criteria there are these tools described and evaluated. Last theoretical chapter deals with Business Intelligence, in particular with a data warehouse theory and with a process of a BI project. Introduction to the practical part is formed by a description of a current e-shop situation. In this part there is also mentioned current architecture solution, standing of the firm and its future vision. On the basis of selected web analysis tool and theoretical knowledge described in previous chapters there is than designed concrete solution and described process of its implementation, some of its outputs and also its costs. The main contribution of this thesis I see in gaining new and otherwise hardly accessible reports about the visit rate, which should ease and improve the process of website optimization and therefore help the company to strengthen its market position. Another contribution would be in demonstration of the BI implementation on a small business scale also with its cost accounting.

Currently, Business Intelligence has a very solid position in the enterprise information systems' market. However, there is no unified approach to the evaluation of effects of these solutions in the enterprise. It is a common practice that the transmission of the accepted solution automatically means successful completion of the development project, causing a gradual decrease in the supplier's interest of the users' satisfaction with this solution. This thesis deals with the problem of evaluating the success of custom Business Intelligence solutions. The main objective of this work is a new perspective on the issue of users' satisfaction and create a generally applicable concept for its evaluation. This objective will be achieved on the basis of a comprehensive theoretical analysis of effects of these solutions with the reasons why the work focuses on the analysis of users. It presents a total of two methods for evaluating the users' satisfaction of reporting solutions from the users. In order to demonstrate the viability of this concept, the two methods will be applied in practical part to a specific BI solution, including the demonstration of achieved results and assessing the suitability of both methods. This section is based on the experience of the real project.

Corporate Performance Management (CPM) is a broad concept focused on managing performance of companies and is related to information technologies like Business Intelligence (BI). CPM and its associated technologies are currently one of the most tracked areas in the field of business informatics. The reason is the growing market competition, globalization, the dynamic changes on the market and the growing need for companies to effectively manage their performance. The aim of the theoretical part of the thesis is to familiarize readers with this concept, with its components and link to business informatics. The work focuses on a specific area of CPM, which is monitoring and analysis, i.e. dashboarding. In the thesis there is analyzed monitoring and analytical functionality of the software Microsoft Office PerformancePoint Server 2007 (PPS). Furthermore, there are identified dashboard and scorecard concepts and analyzed the characteristics and categorization of dashboards. There are various best-practices approaches to deployment of dashboarding into business. In the thesis there are mentioned some of these practices and basic rules for proper dashboard design. At the end of the theoretical part of the thesis there are evaluated the world's leading suppliers of CPM solutions. The aim of the practical part of the thesis is design and documentation of CPM dashboarding solution based on the real business data of the company that provides consulting services and develops BI software. The solution is designed in the PPS software and its purpose is to support the company's management in terms of monitoring the effectiveness of internal and external projects and business activities of the company. The solution is not a definitive CPM solution, but a step by the company to reveal possible weaknesses in the organization and encourage efforts to develop its own holistic CPM solution.

This thesis is focused on topics of Business Intelligence, Balanced Scorecard and its implementation in agricultural company Novak Co. Both methods will be applied to section warehouse of spare parts. Warehouse by Novak Co. deals with provision of spare parts for own consumption and sale of spare parts to external customers. The thesis consists of theoretical and practical parts. Theoretical part deals with a description of essential ideas of BSC and BI. Practical part deals with examination of gained knowledge by implementation BSC and BI to warehouse by Novak Co.. To begin with, the first chapter is focused on Balanced Scorecard methodology. There is a description of principles BSC, description of company goals via four perspectives and the definition of strategic map. There are described basic principles of BI, multidimensionality, main components of BI application and a few definitions of BI from different sources in the second charter. In theoretical part, there are mentioned a few thesis, which deals with the same or similar subject, like this thesis. The practical part is focused on design of pilot project of BI solution for the warehouse of spare parts in the company Novak Co.. At first there was processed the analysis of BSC and the analysis of accessible resources in order to determine possibilities and requests for BI application. Based on requests there is designed the data warehouse, ETL tools and OLAP cubes. Reporting is carried out by MS Excel 2007. The Outputs of BI application are based on real company's requests. The main benefit of this thesis is to demonstrate the usability of BI tools and BSC methodology in section of warehouse of spare parts.

In current BI projects, the main emphasis is not put on the process of working with data anymore. The main focus is on working with information -- on technologies and applications that enable to put the data into context and that make possible for the users to get access to information which they use during a decision process. The theme of the thesis is the analysis of possible ways the portal technologies that are incorporated in portal products can be used for working with information from BI systems. The aim of the thesis is to analyze the possibilities of enterprise portal from the viewpoint of its usefulness as a part of company's BI solution. Another objective is to evaluate the situation of the portal products market and to analyze the potentialities of the Microsoft Sharepoint 2010 portal product. The thesis is divided into two logical parts. The first part contains definitions of the terms connected to BI and enterprise portals. It also deals with general evaluation of the potentialities of portal technologies for BI and with evaluation of the portal products market situation. The second part focuses on Sharepoint 2010 -- the latest portal product from Microsoft. This part contains Sharepoint 2010 functionality evaluation considering the individual versions of this product. Further, the position of Sharepoint 2010 in Microsoft's current BI strategy is analyzed. The potentialities of the product as a part of Microsoft BI solution are evaluated. A company that considers buying a portal product can use the thesis as a source of general information about portal technologies and their usefulness in a company's BI. The thesis also offers up-to-date information about the current situation of the portal products' market. If the company considers buying Sharepoint 2010 portal product, the thesis is a source of detailed information which can contribute to a quick and high-quality decision on the suitability and availability of this solution.

Executive information systems or Business Intelligence (BI) systems are implemented in the majority of companies today. Contemporary trend is to focus these systems on the Corporate Performance Management (CPM), in which special processes, methodologies and metrics necessary for measurement and management of the business performance are used. This thesis explores how principles and tools of Competitive Intelligence (CI) may be applied in these systems. CI is another discipline useful for strategic management of a company. In the theoretical part of this thesis are briefly described principles of BI, CPM and CI. The main aim is to analyze the possibility, whether we can extend a potential of the executive information systems through the usage of Competitive Intelligence principles and technologies. This part is based especially on technical literature and other relevant sources. The practical part of the thesis explores these questions on a real system called the Business Navigation System (BNS). The aim is to analyze BNS in a viewpoint of Competitive Intelligence serviceability and to design new functionality. The contribution of this thesis in the theoretic area is the consideration; whether it's possible to derive benefit from the principles of CI in the executive information systems. The practical contribution is an evaluation of BNS and the suggestions, how to involve technologies of CI to the some modules of this system.

Diploma thesis named Evaluation of BI processes in the banking sector is focused on obtaining information from production databases and streamlining the process of creating BI reports in the organization. The process of creating a report is an analytical work, examining the current state of business processes and their support by enterprise applications. The aim of this work is to create a practical proposal for improving the effectiveness of tasks connected with a report set up within GE Money Bank. The main objective is achieved through a design work on the maturity model of BI reporting. Part of the model is a set of tools for identifying the current level of maturity and the conditions necessary for a transition to the next level in accordance with the required level of a BI reporting. The benefit of this diploma thesis is an analysis of commonly used approaches to assess the maturity levels of processes and an application of results of this analysis in Business Intelligence area, specifically the maturity assessment reporting. The result is a maturity model of BI reporting.

This thesis deals with the controlling environment in the Revenue Assurance team of the telecommunication company Vodafone Inc. Its main goals are the suggestion of realizing and implementation of a new controlling process in Revenue Assurance. The individual goals of the thesis are introducing the term Revenue Assurance, so that the reader would understand the basic connection, and explanation of understanding the Revenue Assurance concept in other companies. The term is further compared to other controlling concepts such as controlling, risk management and internal audit, and the main differences among them are stated. Additionally, it explains the connection between the Revenue Assurance concept and the Sarbanes-Oxley Act. This thesis' part is then followed by an explanation of understanding the Revenue Assurance concept in the telecommunication company Vodafone CZ. The key part of the thesis is the description of the suggestion, realizing and implementation of the control into the company process. This part is preceded by a descriptive part dealing with description of the chosen method and the analysis of a telecommunication environment. The final part then deals with the question if the control has been implemented successfully and how it was working during its existence. Finally, I state the benefit for the company according to the number of the cases and the revealed amount of revenue leakage.

Since 1989, there rose many branches. One of them the company grounds with their work scope as ICT services, ICT trainings and system development. The households had started to use in huge the PCs and round 1992 joined WEB. The companies did start to ask for applications which would have been able to be in connection with the other branch offices and had been looking for such solutions that would have brought the new added value. There had been rising new bank systems, telecommunication, insurance, energy, industrial systems and the like. Today, we are dating 2011 and it is more than 20 year; and the systems are still in use. Therefore it is unavoidable to store all the data to be used further and based on the data to create competitive environment. Every company has got its own department assuring data storage, data analysis and reporting the results to the top management. In past the data was used to process decision streamline, and thus remedy the key branches. Hence a new line of business came up focused on data processing, the new technology standards conception, new storage data types etc. The new fundamental term was formed -- Business Intelligence. The subject of the diploma paper is Business Intelligence Solution in enterprise scoped to the process design, development, data purity and project management in pharmacy. There are mentioned the base components of Business Intelligence Solution, technology and meritorious aspect of design. Integral part of this work is description of pharmacy problematic and project management.

This diploma thesis deals with the Business Intelligence reporting tools and more especially with their data visualization capabilities. There are a lot of different reporting and analytic tools focusing for example on ad-hoc query, tool for creating dashboards or scorecards, visual discovery tools and advanced analytical tools for data mining etc. This work, however, is focused especially on selected enterprise reporting tools and data visualization tools as well as their possibilities of data isualizations, i.e. using different types of graphs and other possible advanced data visualizations. The Business Intelligence fundamentals together with the possible the reporting and analysis visual outputs are described at the beginning of this diploma work. The reporting itself is also putted into the context of the Business Intelligence solution. The next section is focus on the visual possibilities of data visualization in BI reporting tools. It means that I created the list of possible BI data visualizations with the detail specifications and showing examples on each of them. After this part, there are shown proper data visualizations for each of the selected BI domains, like finance, sales, marketing and human resources. This output belong to one of the main contributions of this work and also could be practically useful in the process of report creation and selection for Clever Decision's BI reporting needs. In the next chapter I compare the visual possibilities for each of the selected BI reporting tools according to Gartner. To this purpose the official documentations will be used as well as my personal experience gained from using some of selected reporting tools. In the last section there are detail views for each of two selected advanced data visualizations including a detail specification on each of them as well as his possible usage in practice and possibilities for further extension as well. The source of information in this section will be professional electronic resources focused on data visualization, design and so on.